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Electronic pricing display system

  • US 4,766,295 A
  • Filed: 03/02/1987
  • Issued: 08/23/1988
  • Est. Priority Date: 03/02/1987
  • Status: Expired due to Term
First Claim
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1. A computer driven system for displaying product pricing information, said system comprising:

  • a source of computer based information, said information including a programmed address code and product pricing information;

    a plurality of transmitters located in a store and adapted to receive said computer based information, said transmitters comprising means for converting said computer based information into a modulated signal and means for wireless transmission of said modulated signal throughout an area of said store;

    a plurality of remote wireless display tags positioned adjacent selected product locations in said area of said store, each said display tag comprising,means for receiving said modulated signal including said programmed address code and said product pricing information,processor means for storing internally a local address code for said display tag and for comparing said received programmed address code with said local address code, anddisplay means responsive to said processor means for selectively displaying said received product pricing information when said local address code matches said programmed address code; and

    a hand-held controller for providing information directly to a selected display tag from the immediate vicinity of said selected tag, said controller comprising a microcomputer and a short range transmitter, whereby said hand-held controller when placed in the immediate vicinity of a selected display tag can transmit specific pricing information directly to said selected display tag for display thereon, independently of said source of computer based information.

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