Promotional advertising brochure including reusable envelope device

• US 5,487,566 A
• Filed: 07/29/1994
• Issued: 01/30/1996
• Est. Priority Date: 07/06/1989
• Status: Expired due to Fees

• Current Assignee: Hedge J. Richard Jr
• Original Assignee: Hedge J. Richard Jr
• Inventors: Hedge, J. Richard Jr.
• Primary Examiner(s): HAN, FRANCES CHIN
• Application Number:
  US08/283,025
• Time in Patent Office: 550 Days
• Field of Search: 40/124.1, 283/56, 283/62, 283/116, 281/15.1, 281/31
• US Class Current: 283/56
• CPC Class Codes: B42D 15/00 Printed matter of special format or style not otherwise provided for

Abstract

A combined advertising brochure and separable reusable envelope device formed from a rectangular sheet being portioned and folded through the application of grouped parallel scorelines (242) and/or perforation lines (221). Additional format ad space is provided amidst given vertex fold points through the mounting of preassembled leaflet configurations (261A), either of which are attached to the brochure via a release adhesive (301). The further formation of a separable reusable envelope, and accompanying ad contents (40), becomes incorporated on at least one end of the brochure embodiment. Furthermore, the free standing aftermarket envelope portion becomes closed through the engagement of the tuck-in tongue enablements (381A and 381B). Likewise, the aftermarket envelope is enhanced with a categorical title strip (281) located about the exposed inside back panel of the envelope. Moreover, the aftermarket envelope portionment is further enhanced via the (landscape) pictorial ad field (421) which spans the aftermarket envelope'"'"'s front side.

Claims

1. A reusable aftermarket envelope made of material adapted to be imprinted with advertising and structural copy for incorporating promotional events as a coordinated residual instrument organizationally enhanced for spontaneous identification of, and access to, promotions prior to actual usage, comprising:

a sheet of material having a front side and a reverse side with said sheet having also a plurality of folding means for establishing adjacent panel bodies being similar in size;

said reusable aftermarket envelope being constructed by said folding means of said sheet with the envelope being further comprised of at least two panel bodies of said sheet being fixedly adhered to one another by a securing means;

and, a landscape pictorial ad field located on a front side portion of the aftermarket envelope wherein the ad field aligns parallel to a horizontal axis of the envelope'"'"'s said front side portion for providing a functional at a glance view as to the envelope'"'"'s most likely accumulating contents.

2. The reusable aftermarket envelope of claim 1 further comprising:

a categorical title strip area being located about an inside back panel portion of the envelope.

3. A reusable aftermarket envelope made of material adapted to be imprinted with advertising and structural copy for incorporating promotional events into a residual envelope instrument being categorically enhanced to assist in the aftermarket handling, organization, and therefore access of such promotional events contained within, comprising:

a sheet of material having a front side and a reverse side with said sheet having also a plurality of folding means for establishing adjacent panel bodies being similar in size;

said reusable aftermarket envelope being constructed by said folding means of said sheet with the envelope being further comprised of at least two panel bodies of said sheet being fixedly adhered to one another by a securing means;

and, said reusable aftermarket envelope having a categorical title strip area including categorical title classifications located about an inside back panel portion of the envelope for further coordinating promotional events into an accumulating collection of residual envelope instruments.

4. The reusable aftermarket envelope of claim 3 further comprising:

a categorical title and classification strip area including color coding associated therewith.

5. The reusable aftermarket envelope of claim 3 further comprising:

a landscape pictorial ad field located on a front side portion of the aftermarket envelope wherein the ad field aligns parallel to a horizontal axis of the envelope'"'"'s said front side portion for providing a functional at a glance view as to the envelope'"'"'s most likely accumulating contents.