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Method and apparatus for creating a television viewer profile

  • US 5,801,747 A
  • Filed: 11/15/1996
  • Issued: 09/01/1998
  • Est. Priority Date: 11/15/1996
  • Status: Expired due to Term
First Claim
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1. A method of monitoring television viewing behavior to determine viewer preferences, comprising the steps of:

  • establishing a viewer profile listing for storing a predetermined number of preferred viewing statuses;

    calculating a time duration of a first viewing status;

    determining whether said first viewing status is included in said viewer profile listing;

    adding the time duration of said first viewing status to a total viewing time counter for said first viewing status in said viewer profile listing if said first viewing status is included in said viewer profile listing; and

    adding said first viewing status and said time duration of said first viewing status to said viewer profile listing if said first viewing status is not included in said viewer profile listing.

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