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Method and apparatus for scheduling the presentation of messages to computer users

  • US 5,848,397 A
  • Filed: 04/19/1996
  • Issued: 12/08/1998
  • Est. Priority Date: 04/19/1996
  • Status: Expired due to Term
First Claim
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1. An apparatus for scheduling the presentation of advertisements on a computer monitor, said apparatus comprising:

  • (a) an advertisement queue stored in a memory, said advertisement queue containing a plurality of advertisements having a display portion and a control portion;

    (b) an advertisement sort module for ordering said plurality of advertisements in said advertisement queue according to information contained in said control portion of said advertisements; and

    (c) an advertisement display module for sequentially presenting said display portion of said advertisements on the computer monitor.

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