Virtual catalog and product presentation method and apparatus

• US 5,970,471 A
• Filed: 03/22/1996
• Issued: 10/19/1999
• Est. Priority Date: 03/22/1996
• Status: Expired due to Term

• Current Assignee: Charles E. Hill & Associates
• Original Assignee: Charles E. Hill & Associates
• Inventors: Hill, Charles E.
• Primary Examiner(s): Teska, Kevin J.
• Assistant Examiner(s): Knox, Lonnie A.
• Application Number:
  US08/620,947
• Time in Patent Office: 1,306 Days
• Field of Search: 709/27, 709/26, 364/403, 364/401
• US Class Current: 705/26.8
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0629 for generating comparisons
• CPC Class Codes: G06Q 30/0633 Lists, e.g. purchase orders, compilation or processing
• CPC Class Codes: G06Q 30/0643 Graphical representation of items or shoppers
• CPC Class Codes: G06Q 40/04 Trading; Exchange, e.g. stocks, commodities, derivatives or currency exchange

Abstract

An apparatus and method are provided for presenting a plurality of product images for review by a user on a computer including a display, a memory, and an input device. The method includes the steps of displaying a plurality of product images on the display, providing product image review boxes on the display for a side-by-side comparison of selected product images, receiving a user input selecting a product image from the plurality of product images displayed on the display, and displaying the selected product image in one of the review boxes for a side-by-side comparison with at least one other selected product image. The product images include both a product image and a selected background image. The step of displaying the selected product image includes the step of integrating the product image with a selected background image to provide a customized product image on the display.

Claims

1. A method for presenting a plurality of product images for review by a user on a computer including a display, a memory, and an input device, the product images including a selected background image, the method comprising the steps of:

displaying a menu including a plurality of available vendors on the display;

receiving a user input selecting one of the vendors;

displaying a product category menu on the display for products available from a selected vendor;

receiving a user input selecting one of the product categories from the product category menu;

displaying a plurality of product images on the display from the selected product category;

providing at least two product image review boxes on the display for a side-by-side comparison of selected product images;

receiving a user input selecting a product image from the plurality of product images displayed on the display;

integrating the selected product image with a selected background image to provide a customized product image; and

displaying the customized product image in one of the review boxes for a side-by-side comparison with at least one other selected product image.

2. The method of claim 1, further comprising the steps of receiving a user input to order a selected product displayed on the display, and automatically generating an order form for the selected product.

3. The method of claim 2, further comprising the step of automatically transmitting the order form from the computer to a vendor'"'"'s computer located at a remote location.

4. The method of claim 1, wherein the step of displaying a plurality of product images includes the step of displaying a scroll box on the display which includes a plurality of product images from the selected product category.

5. The method of claim 1, wherein the product image and the selected background image are integrated based on a map transmitted to the computer from a vendor'"'"'s computer located at a remote location.

6. The method of claim 1, wherein the product category menu is a hierarchical product category menu including at least two levels.

7. The method of claim 6, wherein the hierarchical product category menu includes three levels.

8. The method of claim 1, further comprising the step of establishing a communication link between the computer and a vendor'"'"'s computer located at a remote location after the desired product category is selected, the vendor'"'"'s computer transmitting variable data and updated constant data related to the plurality of products from the selected product category to the computer.

9. A method for presenting a plurality of product images for review by a user on a computer including a display, a memory, and an input device, the product images including a selected background image, the method comprising the steps of:

displaying a plurality of product images on the display;

providing product image review boxes on the display for a side-by-side comparison of selected product images;

receiving a user input selecting a product image from the plurality of product images displayed on the display;

integrating the selected product image with a selected background image to provide a customized product image; and

displaying the customized product image in one of the review boxes for a side-by-side comparison with at least one other selected product image.

10. The method of claim 9, wherein the step of displaying a plurality of product images includes the step of displaying a scroll box on the display which includes the plurality of product images from the selected product category.

11. The method of claim 10, wherein the product images in the review boxes are larger than the product images in the scroll box.

12. The method of claim 9, wherein selected product images are displayed in the next available review box until all the review boxes are filled with product images, and wherein the next selected product image replaces the product image in one of the review boxes.

13. The method of claim 12, wherein the user selects the review box in which to replace the product image after all the review boxes are filled with product images.

14. The method of claim 9, further comprising the steps of receiving a user input to order a selected product displayed on the display, and automatically generating an order form for the selected product.

15. The method of claim 14, further comprising the step of automatically transmitting the order form for the selected product from the computer to a vendor'"'"'s computer located at a remote location.

16. The method of claim 9, wherein the product image and the selected background image are integrated based on a map transmitted to the computer from a vendor'"'"'s computer located at a remote location.

17. A method for displaying a product image for review by a user on a computer including a display, a memory, and an input device, the method comprising the steps of:

storing a plurality of product images in the memory of the computer;

storing a plurality of background images in the memory of the computer;

selecting one of the background images to be displayed on the display with each product image;

receiving a user input to display a selected product image; and

integrating the selected product image with the selected background image on the display to provide a customized product image on the display.

18. The method of claim 17, wherein the product image and the selected background image are integrated based on a map transmitted to the computer from a vendor'"'"'s computer located at a remote location.

19. The method of claim 17, wherein the step of storing a plurality of product images in the memory of the computer includes the steps of photographing the products against a black background, converting the photographic product image into a digital product image data format, changing any black pixels in the digital product image data to cyan pixels, and storing the modified product image data in the computer memory.

20. The method of claim 19, wherein the integrating step includes the step of overlaying the modified product image data over a selected background image on the display so that the cyan pixels in the modified product image data permit the background image to be displayed on the display.

21. An apparatus for presenting a plurality of product images including a selected background image for review by a user, the apparatus comprising:

a computer including a display, a memory, and an input device;

means for displaying a menu including a plurality of available vendors on the display;

means for receiving a user input selecting one of the vendors;

means for displaying a product category menu on the display for products available from a selected vendor;

means for receiving a user input selecting one of the product categories from the product category menu;

means for displaying a plurality of product images on the display from the selected product category;

means for providing at least two product image review boxes on the display for a side-by-side comparison of selected product images;

means for receiving a user input selecting a product image from the plurality of product images displayed on the display;

means for integrating the selected product image with a selected background image to provide a customized product image; and

means for displaying the customized product image in one of the display boxes for a side-by-side comparison with at least one other selected product image.

22. The apparatus of claim 21, further comprising means for receiving a user input to order a selected product displayed on the display, and means for generating an order form for the selected product.

23. The apparatus of claim 22, further comprising means for transmitting the order form from the computer to a vendor'"'"'s computer located at a remote location.

24. The apparatus of claim 21, wherein the means for displaying a plurality of product images includes means for displaying a scroll box on the display which includes a plurality of product images from the selected product category.

25. The apparatus of claim 21, wherein the product image and the selected background image are integrated by the integrating means based on a map transmitted to the computer from a vendor'"'"'s computer located at a remote location.

26. The apparatus of claim 21, wherein the product category menu is a hierarchical product category menu including at least two levels.

27. The apparatus of claim 26, wherein the hierarchical product category menu includes three levels.

28. The apparatus of claim 21, further comprising means for establishing a communication link between the computer and a vendor'"'"'s computer located at a remote location after the desired product category is selected, the vendor'"'"'s computer transmitting variable data and updated constant data related to the plurality of products from the selected product category to the computer.

29. An apparatus for presenting a plurality of product images including a selected background image for review by a user, the apparatus comprising:

a computer including a display, a memory, and an input device;

means for displaying a plurality of product images on the display;

means for providing product image review boxes on the display for a side-by-side comparison of selected product images;

means for receiving a user input selecting a product image from the plurality of product images displayed on the display;

means for integrating the selected product image with a selected background image to provide a customized product image; and

means for displaying the customized product image in one of the review boxes for a side-by-side comparison with at least one other selected product image.

30. The apparatus of claim 29, wherein the means for displaying a plurality of product images includes means for displaying a scroll box on the display which includes the plurality of product images from the selected product category.

31. The apparatus of claim 30, wherein the product images in the review boxes are larger than the product images in the scroll box.

32. The apparatus of claim 29, wherein selected product images are displayed in the next available review box until all the review boxes are filled with product images, and wherein the next selected product image replaces the product image in one of the review boxes.

33. The apparatus of claim 32, wherein the user selects the review box in which to replace the product image after all the review boxes are filled with product images.

34. The apparatus of claim 29, further comprising means for receiving a user input to order a selected product displayed on the display, and means for generating an order form for the selected product.

35. The apparatus of claim 34, further comprising means for transmitting the order form for the selected product from the computer to a vendor'"'"'s computer located at a remote location.

36. The apparatus of claim 29, wherein the product image and the selected background image are integrated by the integrating means based on a map transmitted to the computer from a vendor'"'"'s computer located at a remote location.

37. An apparatus for displaying a product image for review by a user, the apparatus comprising:

a computer including a display, a memory, and an input device;

means for storing a plurality of product images in the memory of the computer;

means for storing a plurality of background images in the memory of the computer;

means for selecting one of the background images to be displayed on the display with each product image;

means for receiving a user input to display a selected product image; and

means for integrating the selected product image with the selected background image on the display to provide a customized product image on the display.

38. The apparatus of claim 37, wherein the product image and the selected background image are integrated by the integrating means based on a map transmitted to the computer from a vendor'"'"'s computer located at a remote location.

39. The apparatus of claim 38, wherein the integrating means includes means for overlaying the product image over a selected background image on the display.