Point of purchase video distribution system
DCFirst Claim
1. A video media distribution network comprising:
- a distribution center for transmitting video program segments to a plurality of receiving sites;
receivers located at the receiving sites;
a tracking system for automatically tracking product movement at the receiving sites;
a network management system forming playlists for each of the receiving sites in response to inputs from a user, the user having access to the product movement information from the tracking system; and
display units for displaying the playlists at the receiving sites.
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Accused Products
Abstract
A video distribution system for full motion video media, usually in the form of advertisements, that allows video programs to be transmitted from a distribution center to a multitude of receiving sites, typically retail stores, dispersed over a wide geographic area. Video program segments are transmitted from the distribution site (100) and received at the receiving sites (254). Television monitors (259) located at selected points in the receiving sites display the video program segments to an audience, which usually will include shoppers in the course of shopping. The invention allows users located in the distribution center to customize the video programs for particular target audiences or markets, such that the series of programs played in one receiving site could be quite different from that played in another.
174 Citations
25 Claims
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1. A video media distribution network comprising:
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a distribution center for transmitting video program segments to a plurality of receiving sites; receivers located at the receiving sites; a tracking system for automatically tracking product movement at the receiving sites; a network management system forming playlists for each of the receiving sites in response to inputs from a user, the user having access to the product movement information from the tracking system; and display units for displaying the playlists at the receiving sites. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A video media distribution network comprising:
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a distribution center for transmitting video program segments to a plurality of receiving sites, the receiving sites having associated receiver addresses, said video program segments including both audio and visual components of at least one video program; receivers, located at the receiving sites, for receiving and storing the video program segments; a network management system forming playlists for the receiving sites in response to inputs from a user, the network management system controlling which video program segments are sent to each of the receiving sites; and display units for displaying the video program from the video program segments at the receiving sites, the network management system controlling when the video program is forwarded to the display unit for display.
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16. A method of broadcasting video program segments to a plurality of stores, for display on video monitors in said stores, the method comprising:
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transmitting said program segments to said stores, said program segments including both audio and visual components of at least one video program; receiving said program segments at each store; storing said program segments at said stores; forming a desired playlist at a network management site in response to inputs from a user; transmitting said playlist to said stores; and playing back said stored program segments in said stores on said video monitors in an order determined by said desired playlist. - View Dependent Claims (17, 18, 19, 20, 21, 22, 23, 24, 25)
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Specification