Non-Subjective Valuing.COPYRGT. the computer aided calculation, appraisal and valuation of anything and anybody

• US 6,038,554 A
• Filed: 01/30/1996
• Issued: 03/14/2000
• Est. Priority Date: 09/19/1995
• Status: Expired due to Fees

• Current Assignee: Tommy Vig
• Original Assignee: Tommy Vig
• Inventors: Vig, Tommy
• Primary Examiner(s): Cosimano, Edward R.
• Application Number:
  US08/593,894
• Time in Patent Office: 1,505 Days
• Field of Search: 705/1, 705/7, 705/10, 705/400
• US Class Current: 705/400
• CPC Class Codes: G06Q 10/0875 Itemisation or classification of parts, supplies or services, e.g. bill of materials
• CPC Class Codes: G06Q 20/201 Price look-up processing, e.g. updating
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0278 Product appraisal
• CPC Class Codes: G06Q 30/0283 Price estimation or determination
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]

Abstract

Non-Subjective Valuing© is a computer-assisted valuing system for discovering both an entity'"'"'s actual current societal monetary value and its contemporary monetary worth specifically to the inquiring individual person, group or corporation, providing a user with such target entity'"'"'s retail and wholesale prices along with its true worth and specific value to the explorer, employing as yardstick the NORM, which is the hypothetical unit in any group that is accurately calculated to be both precisely average in every one of its collectively discoverable characteristics and its price, to which NORM yardstick the present invention compares any test unit in that group on a natural, quantified point basis to obtain such precise current monetary worth of any such test unit, employing a specially conceived, designed and explained organic application of inductive statistics, accurate sampling, central tendency, and statistical inference, for calculating; drawing scientifically valid conclusions about surveying a constantly and factually representative community (such as the United States, 1999, for example), combined with certain new discoveries and unique, novel processes, as set forth herein, enabling Non-Subjective Valuing© instantly and conclusively to empower a prospective trader objectively to compare the contemporary monetary values of any and all competing units in or out of any probed group, regardless of such competing units'"'"' respective current prices.

Claims

1. A method and procedure, implemented on a computer system that dynamically links data, used in conjunction with and pursuant to a survey series, said survey series employing, among others, the science of inductive statistics, accurate sampling and central tendency;

and said method and procedure having at least one parameter;

said method and procedure mapping data into frame or table type representation, storing and mapping said data in multiple, associated knowledge databases on said computer system;

said method and procedure employing infinitely apportionable analogous weigh quantification, relative to said method and procedure'"'"'s submission that any said probed test entity'"'"'s sum (100%) constitution always consists of not more and not less than what everybody can then think of said probed test entity;

said method and procedure having the purpose of discovering both the communal and particular monetary value of any said probed test entity in terms of a hypothetically ideally informed society and/or a theoretically optimally knowledgeable unique individual, regardless of said probed test entity'"'"'s actual market price;

said method and procedure comprising the steps of;

a) surveying an accurately representative cross section of a selected community or any group of two or more to unearth every currently discoverable characteristic, advantage, disadvantage, quality, trait, virtue, endowment, peculiarity, feature, distinction, property, effect, component, ingredient, part and aspect relevant to said probed entity group or concept, be said probed test entity group pertaining to morals, laws, rules, behavior, thinking sports, fairness, fights, wars, peace, agreements, respectability, power, regulations, prestige, social justice, music, art, taste, fashion, politics, politicians, policies, the concept of "good" and "bad" , philosophies, concepts, religion, laws, elections, propositions, objects, goods, services or any other known or imaginable entity;

b) polling said typical segment of said designated society or any group of two or more, to unearth and then express

in percentage-terms, the prevailing precise collectively perceived relative weigh of each said characteristic, quality, trait, feature, property and aspect relevant to said probed entity group;

c) an interactive computer system, employing at least one monitor screen, or similar display device, conducting a quiz in reference to the user, discovering and expressing in percentage-terms the exact comparable importance to said user, of each said characteristic, quality, trait, feature, property, attribute, and aspect relevant to said probed entity group;

d) calculating the monetary value of an assumed unit in said designated entity group which hypothetical unit is computed exact average, rating a 5 on an infinitely divisible 0-10. 10 being best scale, on every one of its characteristics, qualities, traits, features, properties, attributes and aspects;

said fictitious unit called the NORM, said NORM unit having a total value of 100 points, representing a 100% pie constituting the sum total make up of said NORM unit, this 100% expressing the aggregate of said slices of a pie, or any other graphic analog depiction of appropriate portions of the whole, as long as such other portrayal faithfully pictures the relative importance weighs in percentages, or in another manner, of the respective value-affecting components making up the total constitution of the said probed test entity;

e) storing on said computer'"'"'s database the accurately calculated hypothetical market price of said fictitious, average, 100% NORM unit;

f) further storing on said computer'"'"'s database all said average NORM unit'"'"'s appertaining hypothetically perfectly average characteristics, qualities, traits, features, properties and aspects, the analogue value numbers accurately quantified to represent the said precise relative societal importance of all said characteristics, qualities, traits, features, properties and aspects as revealed by said poll referenced in b) above, such representation called the societal Worth Importance Point pie (WIP), said pie'"'"'s slice sizes representing the respective percentage proportions depicting said respective relative societal weights to said community of all said characteristics, qualities, traits, features, properties and aspects;

g) further storing on said computer'"'"'s database the respective value numbers accurately quantified to represent said individual user'"'"'s precise weigh preferences or the respective relative importance of all said characteristics, qualities, traits, features, properties and aspects as revealed by said quiz, referenced in c) above, to parallel said NORM'"'"'s said comparable average characteristics, qualities, traits, features, properties and aspects, such representation called the individual Worth Importance Point pie (WIP), said pie'"'"'s slice sizes representing said varying percentage proportions depicting said individual user'"'"'s said preferred respective relative weigh allocations relative to each said characteristic, quality, trait, feature, property and aspect;

h) further storing on said computer'"'"'s database said relevant real numbers accurately quantified in terms of said poll referenced in b) above, representing each tested and measured said actual characteristic, quality, trait, feature, property and aspect, as well as the real market price of each said real member of said probed test entity group;

i) employing said knowledge tables, said computer comparing the said quantified numbers that represent the accurately measured real analogous actual characteristics, qualities, traits, features, properties and aspects of each real member of said probed test entity group with said quantified numbers representing said corresponding characteristics, qualities, traits, features, properties and aspects of said fictitious NORM unit, said comparison resulting in comparable respective percentage values for each said member of said probed test entity group;

j) for more exact calculations a "General Factors" value-affecting coordinate is installed on said computer system, mirroring the relative weight-affects of discovered influencing considerations relevant to the entire said probed test entity group or one or some members of said probed test entity group, such environmental worth-influencing component being applied proportionately to sway said monetary value calculations,

k) said computer converting, on the basis of said societal WIP, referenced in b) and f) above, said respective percentage values of each said member of said probed test entity group into respective monetary figures, by matching each said probed test entity member'"'"'s said comparable percentage relationship to the said 100% or average monetary value of said NORM unit;

l) said computer further similarly converting, on the basis of said individual WIP, referenced in c) and g) above, said respective percentage values of each said actual member of said probed test entity group into monetary figures, by comparing each said real entity member'"'"'s said respective percentage relationship to the said 100% hypothetical monetary value of said fictitious NORM unit;

m) said computer then displaying for comparison, on said monitor, the respective societal monetary value, called True Value, of each said probed test entity group member, as well as the respective individual monetary value, called Your Value, of each said probed test entity group member, alongside the known, real respective wholesale and retail market prices of each said probed test entity group member, said comparison revealing (1) the monetary value difference between the societal or True monetary value and actual market price of each said probed test entity, (2) the monetary value difference between the individual or Your monetary value and real, existing market price of each said probed test entity, and (3) the monetary value difference among all said tested entities compared with each other, and (4) facilitating the worth-ranking by said computer of all said actual entities according to their respective said total True Values, or (5) said total Individual Values, or (6) ranking said actual entities on any single one of their said characteristics, qualities, traits, features, properties and aspects, or (7) a specific user-selected combination of said characteristics, qualities, traits, features, properties and aspects, or (8) rank said actual entities according to their said relative differences between said actual individual entities'"'"' wholesale and retail prices, or (9) between said actual individual entities'"'"' True and Individual Values, or (10) between said actual individual entities'"'"' retail prices and True Values, or (11) rank said actual individual entities according to any other single or combined said criteria selected by said user.

2. A method according to claim 1, to establish an exact average unit in any entity group, called the NORM, which is a hypothetical unit in any said probed test entity group that through the method set forth in claim 1, is accurately calculated to be precisely average in every one of its currently socially discoverable characteristics as well as its price, serving as the 100% yardstick unit, to which fictitious NORM unit each actual accurately tested individual member of the entity group is compared on a quantified, value-affecting percentage basis, facilitating an accurate value-measuring of any imaginable entity.

3. A method of a polling series according to claim 1, wherein said sociatelly unearthed data enables the subsequent quantification of every characteristic, quality, trait, feature, property and aspect relevant to any entity group, facilitating accurate monetary comparison of one said real entity with another by comparing each said real entity'"'"'s actual, accurately measured characteristic, quality, trait, feature, property and aspect to those average, 100%/100 point characteristic, quality, trait, feature, property and aspect of said fictitious NORM entity as revealed in claim 1.

4. A method according to claim 1, wherein by unearthing every said currently discoverable characteristic, quality, trait, feature, property and aspect relevant to a said entity group through said surveys, said process inevitably revealing the present accurate sum total constitution of a representative member of said probed entity group, constituting said indispensable initial step in making possible said accurate contemporary monetary value comparison among said members of said probed test entity group, because while at various times said entity may be many different things to many different people, at no time can said entity be other than everything everybody can then think of it.

5. A method according to claim 1, wherein every said sociatelly currently discoverable characteristic, quality, trait, feature, property and aspect relevant to a said entity group is collectively and individually quantified through said process, such mechanism constituting said indispensable step in making possible an accurate contemporary monetary value comparison among members of said probed test entity group, because accurate comparison of one said entity with another is never possible in the absence of communally and individually quantifying all of said probed test entity group members'"'"' respective relevant sociatelly discoverable characteristics, qualities, traits, features, properties and aspects, since if said entities are compared on less than on all of their said collectively discoverable, quantified comparable characteristics, qualities, traits, features, properties and aspects then the so resulting monetary value number so calculated is necessarily inconclusive, subjective and partial, thus being fatally defective as a general accurate judgment of said probed test entity'"'"'s monetary value.

6. A method according to claim 1, that conclusively discovers a genuine societal monetary value, communal monetary worth, or collective monetary value of said probed test entity, said method and procedure leading to the unearthing of that monetary value which a hypothetically ideally or optimally informed society would say said probed test entity is monetarily worth, said hypothetical society being thus ideally informed by said claim 1 method and procedure, said computer instantly providing said user said probed test entity'"'"'s precise monetary value in terms of said probed test entity'"'"'s accurately measured and quantified concrete characteristics, qualities, traits, features, properties and aspects, and while the market price of any said probed entity is decided by buyer and seller in a free market, the accurate monetary value of said probed entity, as distinct from its market price, since said monetary value as ultimately unearthed by the method and procedure according to claim 1, mirrors said probed test entity'"'"'s actual, true societal, collective or communal as well as such probed test entity'"'"'s individual monetary importance, said method and procedure according to claim 1 conclusively answering the questions:

What would said ideally knowledgeable society say said probed test entity (a car, an HMO, a philosophy, etc.) is currently worth monetarily if said community knew everything said collective wanted to know about said probed test entity? and What would said unique user say said test probed entity is monetarily worth to said unique user if said unique user knew everything said unique user wanted to know about said probed test entity?, said method facilitating the posting of

(1) the societal (True) monetary value of said probed test entity, plus (2) said probed test entity'"'"'s monetary value to the user (Your Value), and (3) said probed test entity'"'"'s market price, the first said monetary number denoting the actual value of said probed test entity in terms of said community, the second said monetary number denoting the said actual value of said probed test entity in terms of said individual user, and the third said monetary number advertising said probed test entity'"'"'s actual said market price, thus said method and procedure referenced in claim 1 clearly revealing and expressing said contrast between (A) said price and (B) said value, and articulating said method'"'"'s documentation based on claim 1, that the said value (B) of a said probed test entity is not necessarily what somebody (or everybody) pays for said probed test entity (A), and neither is said true monetary value (B) of said probed test entity necessarily related to the cost of manufacturing or creating said probed test entity (A), since the said true monetary value (B) of any said probed test entity can be unearthed by said method according to claim 1, while the said market price (A) of said probed test entity is reached by a different method and procedure and constitues a totally different notion, said market price (A) of said probed test entity being clearly that price (A) that people with little or no information about said probed test entity pay for said entity, said price (A) therefore cannot, by definition, possibly represent said probed test entity'"'"'s said true value (B).

7. A method according to claim 1, that conclusively discovers and in seconds provides the user the genuine societal monetary value of a probed test entity, in contrast to said probed test entity'"'"'s said market price, as said probed test entity'"'"'s said market price could be discovered by the known method of market research, contrasting said claim 1 procedure ultimately providing said user said probed test entity'"'"'s said precise and exact calculated true monetary worth in terms of a community, said community hypothetically having ideal or optimum knowledge about said test entity due to said claim 1 method and procedure, plus said claim 1 method and procedure providing said user said probed test entity'"'"'s calculated monetary worth in terms of said individual user, as if said individual user possessed said maximum information regarding said probed test entity, as opposed to said known market research method discovering and providing said average market price of said probed test entity, calculating from data discovered by said known method of market research measuring how much money people who know very little about said probed test entity currently pay for such probed test entity, said resulting monetary differences expressed by said method and procedure set forth in claims 1, between said average monetary value in terms of the said uninformed customers versus said monetary value in terms of said fully informed customers, the latter called true value, the former called market price, thus said method and procedure according to claim 1 correcting inequity in the market place caused by asymmetric information.

8. A method and computer program according to claim 1, that dynamically links data, used in conjunction with and pursuant to a survey series, having at least one parameter, for discovering both said communal and said particular monetary value of any said probed test entity in terms of the value of at least one relevant characteristic, quality, trait, feature, property or aspect, regardless of said probed test entity'"'"'s market price, mapping data into frame or table type representation, storing and mapping said data in multiple, associated knowledge databases on said computer system, the method comprising the steps of:

(1) surveying a representative cross section of a selected community to unearth at least one currently discoverable characteristic, quality, trait, feature, property or aspect relevant to said probed entity group, said probed entity group being unlimited as to such entity group'"'"'s nature or consitution;

(2) polling said typical segment of said designated society to unearth the current precise collectively perceived relative weigh of said characteristic, quality, trait, feature, property and aspect relevant to said probed entity group;

(3) an interactive computer, connected to a monitor, conducting a quiz in reference to the user, discovering exact weight of importance to said user, of said characteristic, quality, trait, feature, property or aspect relevant to said probed entity group;

(4) calculating the monetary value of an assumed unit in said designated entity group which hypothetical unit is computed exact average, rating a 5 on a scale of 0-10, 10 being best, on said characteristic, quality, trait, feature, property or aspect, said fictitious unit called the NORM, said NORM unit having a total value of 100 points, representing a 100% pie;

(5) storing on said computer'"'"'s database the hypothetical market price of said average, 100% NORM unit;

(6) further storing on said computer'"'"'s database said average NORM unit'"'"'s hypothetically perfectly average said characteristic, quality, trait, feature, property or aspect, the analogue value numbers accurately quantified to represent the precise relative societal importance of said characteristic, quality, trait, feature, property and aspect as revealed by said poll referenced in (2) above, such representation called the societal Worth Importance Point pie (WIP), said pie'"'"'s slice size representing the percentage proportion depicting said respective relative societal weight of said characteristic, quality, trait, feature, property or aspect;

(7) further storing on said computer'"'"'s database the value number accurately quantified to represent said individual user'"'"'s precise weigh preference or the respective relative importance of said characteristic, quality, trait, feature, property or aspect as revealed by said quiz, referenced in (3)above, to parallel said NORM'"'"'s said comparable average characteristic, quality, trait, feature, property or aspect, such representation called the individual Worth Importance Point pie (WIP), said pie'"'"'s said slice size representing the percentage proportion depicting said individual user'"'"'s said preferred weigh preference relative to said characteristic, quality, trait, feature, property or aspect;

(8) further storing on said computer'"'"'s database the relevant real number accurately quantified in terms of said poll referenced in (2) above, representing the tested and measured actual such characteristic, quality, trait, feature, property or aspect, as well as the real market price of each said real member of said probed test entity group;

(9) said computer comparing the said quantified number that represents the accurately measured real analogous actual characteristic, quality, trait, feature, property and aspect of each real member of said probed test entity group with said quantified number representing said corresponding characteristic, quality, trait, feature, property oraspect of said NORM unit, resulting in comparable respective percentage values for each said member of said probed test entity group;

(10) said computer converting, on the basis of said societal WIP, referenced in b) and f) above, said respective percentage values of each said member of said probed test entity group into respective monetary figures, by comparing each said probed test entity member'"'"'s said comparable percentage relationship to the said fictitious 100% price of said NORM unit;

(11) said computer further similarly converting, on the basis of said individual WIP, referenced in (3) and (7) above, said respective percentage values of each said actual member of said probed test entity group into monetary figures, by comparing each said real entity member'"'"'s said respective percentage relationship to the said 100% hypothetical price of said fictitious NORM unit;

(12) said computer then displaying for comparison, on said monitor, said respective societal monetary value, called True Value, of each said probed test entity group member, as well as the respective individual monetary value, called Your Value, of each said probed test entity group member, alongside the known, real respective wholesale and retail market prices of each said probed test entity group member, said comparison revealing (1) the monetary value difference between the societal (True) monetary value and market price of each said probed test entity, (2) the monetary value difference between the individual (Your) monetary value and market price of each said probed test entity, and (3) the monetary value difference (including True Value ranking) among all said tested entities compared with each other on the basis of the said comparative value of said characteristic, quality, trait, feature, property or aspect.

9. A method according to claim 1 wherein generally 300 said characteristics, qualities, traits, features, properties and aspects of any said probed test entity must be communally and individually discovered and quantified as set forth in claim 1 for said method and procedure conclusively to produce accurate, authorative and scientifically representative monetary value figures or rankings concerning any said probed entity group, be said probed entity group relevant to appliances, motor vehicles, philosophies, professionals, HMOs, politicians, restaurants, vacations, morals, or whatever, but ultimately 100% precise monetary value judgment comparisons can only be made if every one of an entity'"'"'s discoverable characteristics, qualities, traits, features, properties and aspects are collectively unearthed and collectively and individually quantified, no matter the number of said relevant characteristics, qualities, traits, features, properties and aspects.

10. A method according to claim 1 wherein in order to belong to a said specific probed entity group, each and all said members of a said probed entity group must be able to possess every said characteristic, quality, trait, feature, property or aspect any other member of said probed entity group, whether or not each said probed entity group member in fact possesses all or even many of said characteristics, qualities traits, features, properties or aspects.

11. A method according to claim 1 wherein said method conclusively facilitates monetary value comparison among any number of probed test entities whether or not said probed test entities belong in the same probed entity group, because since said method expresses said value differences in said monetary terms, then when a specific vacation calculated by said method to have a true monetary value of $1000, said specific vacation is then precisely twice as valuable according to said method as set forth in claim 1, as a unique bicycle calculated by said method to be truly worth $500.

12. A method according to claim 1 herein in contrast to known manmade, arbitrary, synthetic or contrived measuring methods using unnatural, invented yardsticks such as the Richter Scale to measure earthquakes, or the point system for gymnasts or figure skaters, said method according to claim 1 produces instead an organic, naturally quantified yardstick that is gleaned directly and unaffectedly from the community, leading inevitably to an untouched, genuine method of valuing, said method conclusively unearthing, without hindrance, impediment, obstruction, restraint, alteration or filter, a hypothetically ideally informed community'"'"'s value judgment regarding any said probed entity, said method and procedure named Non-Subjective Valuing, said method and procedure actually mirroring the true, current societal, and/or individual, value of said probed entity in terms of a society or an individual who is theorectically informed to the maximum, the results of said method'"'"'s calculations not being the conclusion of a consensus of experts, (such as is the relative worth or ranking result of the final decision by the Olympic judges concerning the ranking of gymnasts, that decision being based on contrived, invented game-rules), or scientists'"'"' consensus, or familiar opinion polls, a popularity contest, the inventor'"'"'s judgment, the combined considerations from many sources;

uninpeded, accepted, traditional democratic choice by partially-informed or uninformed community members;

majority opinion, arbitrary, subjective weighing of the relative importance of value-affecting factors, using a manufactured or created measuring element, or a combination of the above;

said method according to claim 1 instead effectively and simply unearthing the contemporary societal value of said probed entity, in terms of said hypothetically optimally informed community or ideally knowledgeable individual inquirer, not even using "representatives," but a people itself directly revealing what they want to know about a probed test entity to begin with, then through the method set forth in claim 1 obtaining said entity'"'"'s monetary value as if said society suddenly were armed with said optimal information.

13. A method according to claim 1 wherein inquiring entities may obtain said valuing results of any said probed test entity from said central computer alternatively, that is without the aid of being interconnected to the central computer by an individual computer, or even being online or on the Internet, said inquiring entity interacting with the central computer through the central operator to respond to the central computer'"'"'s posted quiz and then obtain conclusive said value numbers and rankings results through fax transmission, by telephone through the mail, in person or any other means of communication;

further alternatively, said method and procedure according to claim 1 can be completed without the aid of any computers whatsoever, but using relevant calculations by persons, performed manually, and according to all steps according to claim 1, the essence and workings of said method and procedure being independent of any computer system, the interactive computer system simply speeding the procedure, making said method and procedure practical.

14. A method according to claim 1 wherein neither the cost of manufacturing, nor the market price of any said probed entity can be a factor of said probed entity'"'"'s true monetary value, since without knowing, quantifying and considering the monetarily expressible true importance of the all said probed entity'"'"'s characteristics, qualities, traits, features, properties and aspects, or what in fact said probed entity has and does in terms of claim 1, weighing said probed entity'"'"'s cost or price is 100% incomprehensible, or paying $50 for a 12-year-old Ford Escort would be twice as good a deal as paying $100 for a brand-new Cadillac Seville.

15. A method according to claim 1 wherein by employing said unique combination of said science of inductive statistics, accurate sampling and central tendency, and said survey series set forth in claim 1, no collectively unearthable, imaginable characteristic, quality, trait, feature, property or aspect of any said probed entity is unquantifiable as to its contemporary societal worth, including for instance so called "subjective" attributes, such as whether a certain basketball player has "heart" or if a particular automobile'"'"'s shape societally rates a 3.16 or 7.42 on the average, 0-10, 10 being best, since there is a communally average number that is invariably discoverable for any quality at all by said science of inductive statistics, accurate sampling and central tendency as set forth by said method and procedure in claim 1.

16. A method according to claim 1 wherein the sum of all said currently societally discoverable characteristics, qualities, traits, features, properties, attributes and aspects of said probed test entity conclusively express said contemporary 100% constitution of said probed test entity, or that all so collectively unearthable, identified elements, characteristics, qualities, traits, features, properties, attributes and aspects of said probed test entity definitely and ultimately constitute the prevailing totality of said probed test entity.

17. A method according to claim 1 wherein the said statistically precise average price and all said average qualities of any said group of entities is organically discoverable by said method and procedure set forth in claim 1.

18. A method according to claim 1 wherein the said natural "100-point" system and said infinitely divisible said 0-10, 10 being best, rating method;

in conduction with said method and procedure set forth in claim 1, ultimately yields said accurate, current societal dollar value or ranking of said probed target unit, independent of said probed test unit'"'"'s market price, said endlessly divideable "100 point" rating system being able accurately to reflect and express the entire range of a human being'"'"'s opinions, inclinations, preferences, concerns and feelings, said opinions, inclinations, preferences and feelings extending from worthless to perfect, from useless to most valuable, from absolutely despicable to ideally admirable, that is from zero to ten, namely a value difference in a specific relevant characteristic, advantage, disadvantage, quality, trait, virtue, endowment, peculiarity, feature, distinctiton, property, effect, component, ingredient, part or aspect of said probed test entity being expressible here as having a rating of 7.917265438 on a scale of 0-10, 10 being best, versus another said probed test entity'"'"'s relevant analogous characteristic, advantage, disadvantage, quality, trait, virtue, endowment, peculiarity, feature, distinctiton, property, effect, component, ingredient, part or aspect possessing a measure of 7.917265439, determining the conclusive applicable monetary deviation between said competing probed test entities to be very great, or to be a penny, or less, if the numbers so indicate pursuant to the method and process described in claim 1.

19. A method according to claim 1 wherein employing a relevant survey series, one, many or all discoverable complex, specialized, formal, scholarly, scientific, hard-to-comprehend, or technical data and specifications relating to said probed test entity are conclusively measured, rendered and quantified in layman'"'"'s terms and said true or individual value of said one, many or all complex, specialized, formal, scholarly, scientific, confusing, hard-to-comprehend, or technical data and specifications are immediately and automatically expressed in plain, comprehendable monetary tems;

or what a probed test entity has and does is gauged, quantified, and communicated to the user expressed as monetary values in terms of what each and every said relevant complex, specialized, formal, scholarly, scientific, confusing, hard-to-comprehend, or technical data and specification factually and practically means to the nonprofessional.

20. A method according to claim 1 wherein worth-differences among actual value variations of probed test entities are ultimately exactly and accurately expressed in said monetary terms, facilitating said accurate and plain ranking lists concerning said probed entities whether or not such said probed entities are in the same said probed test entity group.

21. A method according to claim 1 wherein for each distinct field, domain, realm, sphere, area, focus, specialty, discipline, or profession a separate database is created with the relevant NORM and all said established relevant and deciding value-affecting factors switched to match and be applicable to the probed test entity group.

22. A method according to claim 1 wherein for yet more precise valuing, a "General Factors" value-affecting coordinate may be additionally installed on said computer system in each case, said extensive environmental-conditions measuring element mirroring the relative weight-affects of discovered one or more specific influencing considerations relevant to the entire said probed test entity group or one or some members of said probed test entity group, said value-controlling element being applied proportionately accurately to influence the monetary value calculations properly applicable to said test entity according to the method and formula set forth in claim 1.

23. A method according to claim 1 wherein whether relevant facts pertaining to a said target probed test entity are already filed on said computer'"'"'s database, or said value-affecting factors are rated and interactively identified by the user during the inquiry, by comparing said individual test unit with said NORM unit on said quantified 100-point system, said computer calculates and supplies the respective said monetary values of any target unit, both in terms of said societal value and said value to the user, and displays on said monitor said monetary numbers adjacent to the respective said known wholesale and retail prices of said individual probed test unit, whether said retail or wholesale prices are provided in real time by said user or already exist on the database.

24. A method according to claim 1 further comprising the steps connecting the computer system to an online network so that the user can utilize said computer system at a remote location to gain access to the valuing results.

25. A method according to claim 1 wherein said daily computer operator entering said database said relevant currently occuring value-affecting information, for said computer continually to incorporate such recent information onto the calculating mechanism, thus keeping up with ongoing worth-influencing developments, said relevant information being converted into said quantified value-affecting factors, each probed test entity assigned the multiplicity of all relevant value-affecting factors and respective worth-affecting rates, said computer conclusively transforming and expressing the final results in monetary values and/or rankings.

26. A method according to claim 1 wherein all specifically applicable considerations and pertinent value affecting components concerning any unique probed test entity group are taken into consideration and entered onto a relevant computer-database, thus customizing said procedure to enable said method employing said specialized computer system then to value or rank anything at all for anybody at all.

27. A method according to claim 1 wherein said database of said computer is periodically, daily, hourly or otherwise updated, such database containing:

a) all said relevant quantified value-affecting elements'"'"' current representative numbers of said individual probed test entities;

b) the most recent available analogue relevant quantified value-affecting elements'"'"' current representative numbers of said NORM unit, said fictitious NORM unit calculated to be exact average on all its analogue relevant quantified value-affecting elements'"'"' numbers as well as said NORM'"'"'s said hypothetical price;

c) said computer calculating the monetary value of said probed individual test entities by comparing each said probed test entity to the NORM on said 100-point basis, ultimately expressing the percentage variations in monetary terms.

28. A method and procedure wherein each field to which said system is applied has its separate, dedicated central computer programmed as set forth in claim 1, the licensees of the method and system conducting said relevant surveys, research series, studies, examinations, focus group sessions, collection and analyses of historical data, projections, interviews, applicable specifications, statistics and so on according to claim 1, to create specified said relevant databases containing relevant NORM and relevant quantified facts about all germane individual probed test units in said NORM'"'"'s group.

29. A method according to claim 1 wherein users of this system become instantly, optimally and objectively informed regarding the relative values of competing elements of Propositions on a State Ballot, United Nations policies, automobiles, works of art, car rental services, and so on, depending to what specific field the employed computer database is dedicated, ideally informed or optimally knowledgeable meaning knowing as much about an entity as desired, said information quantified by this method and procedure both in terms of the community and in terms of the user, and the relative values of said probed test entities expressed in monetary terms both as to their communal and individual values, for transparent results.

30. A method according to claim 1 wherein said method establishes said Worth Importance Point Pie, or other appropriate graphic or other depiction by unearthing and quantifying each said attribute of said probed test entity in terms of their relative weigh, expressing said relative importance values as pie slices, or percentages of the 100% pie, or other appropriate graphic or other depiction both in terms of society as said societal WIP, and in terms of the user as said individual WIP, providing said measured differences in monetary terms and appropriate rankings.

31. A method according to claim 1 wherein through the interactive method calculating and displaying, Value to within ±

1%, or whatever percent is appropriate, the user initially employs a method by which he first informs the interactive system of his own skill level, relative to his knowledge of the probed entity group, rating himself 0-10, a 10 meaning being a perfect expert about the test entity, a 0 indicating one who knows noting about the probed subject, the inquirer entering such rating through the provided route, facilitating the system considering the observer'"'"'s level of understanding of the probed entity group to account for applicable points of margin of error in the final calculated figures, such as in the case of works of art for instance, where an expert gallery owner entering facts about the artwork he is inspecting has a higher chance of obtaining conclusive precise valuation numbers than a novice keying in his ratings of the assorted relevant variables about a work of art he is observing, and the system informs the viewer of the exact margin of error he can expect based on his skill level as to the final monetary figures, such margin of error varying from 0% to 75%.

32. A method according to claim 1 wherein said computer system first creates a pre-qualifying pie for a group such as a family or a corporation, by noting and registering the pre-negotiated and harmonized relative weights among two or more individuals comprising said exploring user group, that is the comparative individual weights of opinions of members of said inquiring group in that the input of the head of a family will weigh considerably more than that of one of his young children, or the views of a CEO will be considered more significant than those of a middle level manager, the computer then automatically quantifying the relevant judgments to their predetermined respective degrees, to achieve the ultimate purpose of said group expressed by the final pie, for instance in a family, 35% weigh might be pre-assigned to each parents versus 15% for each of two children when it comes to common decisions, said computer calculating the family members'"'"' respective elections accordingly, thus the relative monetary worth of going on a specific vacation versus the purchase of a new car, for instance, ultimately will mirror the true common purpose of such family, community, group or corporation.

33. A method according to claim 1 wherein said quantification of attributes mirror the actual affect any such attribute actually has on a normal person and on the individual user, in terms of what said trait in fact does and has, presenting said user with the tested and calculated monetary worth of said relevant properties first decoded and interpreted in concrete terms of the normal person and in tangible terms of the user, unearthing such attributes'"'"' real affect, notwithstanding such characteristic'"'"'s technical, scientific, professional or mechanical name or description;

"expert opinion," or unquantified "technical numbers, specs and stats" playing their respective roles only to the precise extent said method and procedure reveals a said community'"'"'s or exploring individual'"'"'s precise relevant appreciation and consideration-level for what said qualities actually do and have, "expert opinion," for example being considered only as one of many respective competing value-affecting components, having specific, surveys and quiz-unearthed importance in comparison to said probed test entity'"'"'s other rivalling features.

34. A method according to claim 1 wherein said method accurately to compare the true monetary values of said competing entities, calculates and provides to the user the true values of entities by theoretically bringing said entities to par, particularly when any said entity is short of at least one said characteristic that a competing said entity has, said method deducting the monetary value of said missing one (or more) characteristic from said entity'"'"'s said true monetary value that is short of said (one or more) characteristic that said competing entity possesses, meaning if there were two automobiles, car A and car B, and both said cars were identical in all their said characteristics except that said car B had a characteristic (such as airconditioning) and said car A did not, then the said true monetary value of said characteristic (airconditioning) is deducted from the said total value of said car A, said car A'"'"'s comparable true monetary value accurately and exactly reflecting such liability, or shortcoming, to the precisely calculated extent in comparison with said true monetary value of said car B that possesses said characteristic (airconditioning) which said characteristic is missing from said car A;

namely if said car A costs $10,000 and said car B costs $20,000, but car A has no airconditioning and car B does, then if said airconditioning attribute has a said true calculated value of $1000, then said true value of car A is considered by said method to be $9000 and said true value of said car B is considered to be $20,000, while the average true value of said two cars are calculated $20,000+$9,000=$29,000;

2=$14,500, and if said two cars were identical in all their attributes save for the fact that said car B has said airconditioning attribute and said car A does not, then the said true values of said two automobiles according to said method would be $14,500 for car B and $13,500 for car A, notwithstanding the fact that their respective market prices are $10,000 for car A and $20,000 for car B.

35. A method according to claim 1 wherein the make up of any said attribute of any said entity is defined by the present method either terms of the normal member of society, meaning the determination of what constitutes any said attribute is discovered from surveys series similar to ones referenced in claim 1, and similarly the constitution of said attribute is further defined as the same is unearthed from the individual user employing said quiz administered by said computer, wherein said definition of what said specific attribute is, is gleaned respectively as a result of said described surveys series and quiz, from society or group of two or more as well as the user, to employ said resulting definitions for said attribute for said calculations that are not arbitrary or defined in a vacuum, but that said both definitions of said constitution of said attribute mirror the respective understandings of said community and said individual user, meaning that what any said attribute means is not defined arbitrarily by any denotation other than those of said society or group of two or more and said individual user.

36. A method according to claim 1 implemented on a computer system that dynamically links data, said method and procedure having at least one parameter;

said method and procedure mapping data into frame or table type representation, storing and mapping said data in multiple, associated knowledge databases on said computer system;

said method and procedure employing infinitely apportionable analogous weigh quantification, said method accurately to compare said true societal ranking(s) and/or true individual ranking(s) to the user, of said competing entity or entities, solely on a relative percentage worth footing, said entity'"'"'s or entities'"'"' said relative worth not expressed by said computer in monetary terms, but set forth only regarding said test entity being better or worse by a certain, discoverable, exact percentage than said average unit, said computer allowing the user to select the desired comparable said entities by said user clicking on said monitor screen on the chosen image, reproduction or description of the chosen entity or entities, or using said computer'"'"'s keyboard to choose said image, reproduction or description of the said entity or entities appearing on said monitor screen, thereby indicating said user'"'"'s choice(s) for ranking, whereby the computer then displays on said monitor screen both said relevant quantified attributes of said selected entity or entities, said attributes being selected by the user, by experts, by the provider or by societal polls according to claim 1, and said computer further presenting and displaying on said monitor screen the user-selected entity or entities now in order of their rankings best to worst, or most valuable to least valuable, relative to their respective relationship to said RANKING NORM, said RANKING NORM calculated by taking one, many, or all discoverable characteristic(s) of the entity or entities in said relevant probed entity group, and determining the exact average said characteristic(s) in such relevant group, and comparing the analogous number(s) representing said test entity or entities to said analogous average characteristic number(s) representing the RANKING NORM;

(A) polling said representative segment of said designated society to unearth and then express and file on said database on said computer in percentage-terms, the prevailing precise collectively perceived relative weigh of one, more or all said discoverable characteristic(s) relevant to said user-selected, probed entity group;

(B) said interactive computer system, employing at least one monitor screen, or similar display device, conducting a quiz in reference to the user, discovering and expressing on the database in percentage-terms the exact comparable importance to said user, of each one, more or all discoverable said characteristic(s) relevant to said probed entity group;

(C) calculating the number of an assumed unit in said designated user-selected entity group which number faithfully expresses the exact average number relevant to said selected characteristic(s) of said chosen entity group, said number corresponding to said 100%, or 100 points, or a rating of 5 on an infinitely divisible scale of 0-10, 10 being best, said fictitious unit called the RANKING NORM, storing on said computer'"'"'s database said accurately calculated hypothetical exact average number(s) representing said fictitious, average, 100% NORM unit'"'"'s said relevant characteristic(s)

(D) further storing on said computer'"'"'s database the respective corresponding comparative value numbers accurately quantified to represent respectively said community'"'"'s and said individual user'"'"'s precise weigh preferences or said respective relative importance relevant to said characteristic(s) revealed by said surveys and said quiz, referenced above,

(F) further storing on said computer'"'"'s database said relevant real numbers accurately quantified in terms of said poll referenced above, representing one, more or all tested and measured said actual characteristic(s), of each said real member of said probed test entity group;

(G) employing said knowledge tables, said computer comparing the said quantified numbers that represent the accurately measured real analogous actual characteristic(s), of each said real member of said probed test entity group with said quantified numbers representing said corresponding characteristic(s), of said fictitious NORM unit, said comparison resulting in comparable respective percentage values for each said member of said probed test entity group;

(H) said computer matching each said probed test entity member'"'"'s said comparable percentage relationship to the said relevant 100%/100-point, 5-rated or average umber of said RANKING NORM unit based on one, more or all said characteristic(s) in terms of said value preferences of society;

(I) the user is then able to review on said computer'"'"'s said monitor displayed the said relative standing or ranking, best to worst, or most valuable to lest valuable, of all said real members of said probed entity group both in terms of the community and in terms of the individual user as displayed on said computer'"'"'s said monitor in relative percentage terms, such as based on the community'"'"'s value entity X is the winner by collecting 120 points, or a rating of 9, and the worst real test unit is the one collecting a rating of 2, or having a 60% value, always compared with the accurately computed average 100%, NORM element, or whatever numbers may be used to correspond to the percentage-difference determination, and correctly express that worth-divergence between any and all target units with the average (NORM) unit.

37. A method according to claim 1, wherein the scale 0-10 is employed to express the relative merit of one or more or all qualities of a specific entity, 10 being perfect, 9 being excellent, 8 meaning very good, 7 denoting good, 6 specifying better than average, 5 expressing average, 4 signifying worse than average, 3 meaning poor, 2 marking very poor, 1 meaning bad and 0 meaning the worst, these numbers infinitely divisible, meaning said characteristics of said entity could be described as being 6.8795364223518977654, or 0.81726354637281 or 9.5463728192837465 and so on, on this sale, the number zero always standing for the lowest actual number assigned to it, which must always be more than zero.

38. A method according to claim 1 wherein the Honest Base Price of cars or other entities in a specific group are discovered by NORMalizing said cars or other entities, specifically bring equipment included with the base prices of said competing individual cars or other entities in said groups in line with each other by

(I) discovering the hypothetical average price of said cars or said other entities in said respective groups as if each sad individual group member were equipped with all available said extra pieces of equipment;

(II) unearthing the fictitious average price of all said cars or said other entities in said respective groups as if each said individual group member were equipped with none of the available said pieces of equipment;

(III) adding up the said two monetary figures obtained as referenced above in (I) and (II) and dividing same by two, yielding the pretended monetary value of the image car or other fictitious entity in said group that is equipped exact average in said group,

(IV) taking each said member of said group then and adding or subtracting the respective monetary values of each said pieces of equipment depending on whether said pieces of equipment is or is not included in said member car or other entity'"'"'s listed base price, and regardless of whether said extra equipment is or is not actually available for said car or said other entity, the final numbers now mirroring the Honest Base Price of each said car or said entity as if each said car or said entity were identically equipped with the competing said cars or said entities in said groups.

39. A method wherein a computer system appraises the monetary value of a target entity of whatever nature, the value-affecting factors being derived not from surveys, comprising:

a. storing in a mass storing device the database of multiple records, each including specific information of an individual member of the target group, including relevant historical and other information of individual members of said target entity group, corresponding to the specific value-affecting factors, each assigned multiple levels with respective value-affecting rates;

b. computing and filing by the central processing unit the NORM (average) price or ranking, and a collection of normal points based on the described formula, including one, more or all relevant value-affecting rates in the probed field of inquiry;

c. prompting a series of inquiries to obtain the specific, value-affecting factors of one or all individual members of the group;

d. quantifying one or more relevant attributes of each member of the group;

e. quantifying in terms of the user relevant attributes of one or more members of said entity group;

f. match to the NORM on a percentage basis the individual probed test entity, by retrieving from the stored database of the mass data storage device the collection of normal points for both the exact average unit and for the probed target entity for said comparison.

40. A method and procedure, implemented on a computer system that dynamically links data, said method and procedure having at least one parameter;

said method and procedure mapping data into frame or table type representation, storing and mapping said data in multiple, associated knowledge databases on said computer system;

said method and procedure employing infinitely apportionable analogous weigh quantification, relative to said method and procedure'"'"'s submission that any said probed test entity'"'"'s sum (100%) constitution always consists of not more and not less than the assigned qualities of said probed test entity;

said method and procedure having the purpose of discovering the current monetary value of any said probed test entity in terms of the hypothetically ideally informed, said method and procedure comprising the steps of;

a) establishing at least one decisive characteristic, advantage, disadvantage, quality, trait, virtue, endowment, peculiarity, feature, distinctiton, property, effect, component, ingredient, part and aspect relevant to said probed entity group or concept, be said probed test entity group pertaining to homes, used cars, works of art, morals, laws, rules, behavior, thinking, sports, fairness, fights, wars, peace, agreements, respectability, power, regulations, prestige, social justice, music, art, taste, fashion, politics, politicians, policies, the concept of "good" and "bad" , philosophies, concepts, religion, laws, elections, propositions, objects, goods, services or any other known or imaginable entity;

b) establishing the precise relative weigh of each said one or more characteristic, advantage, disadvantage, quality, trait, virtue, endowment, peculiarity, feature, distinctiton, property, effect, component, ingredient, part and aspect relevant to said probed entity group;

c) calculating the current monetary value of an assumed unit in said designated entity group which hypothetical unit is computed exact average, rating a 5 on an infinitely apportionable 0-10, 10 being best scale, on one, more or every one of its discoverable characteristics, qualities, traits, features, properties, attributes and aspects, said fictitious unit called the NORM, said NORM unit having a total value of 100 points, representing a 100% pie constituting the sum total make up of said NORM unit;

d) storing on said computer'"'"'s database the accurately calculated hypothetical current market price of said fictitious, average, 100% NORM unit, said normal unit'"'"'s said average price and said average qualities fused together constituting said NORM or yardstick unit pertaining to said specific probed test entity group;

e) furthers storing on said computer'"'"'s database all said average 100%/100 point NORM unit'"'"'s appertaining hypothetically perfectly average, 5-rated characteristics, qualities, traits, features, properties and aspects, the analogue value numbers accurately quantified to represent the said precise relative established importance of all said characteristics, qualities, traits, features, properties and aspects;

f) further storing on said computer'"'"'s database said relevant real numbers, 0-10, 10 being best, representing any target entity'"'"'s tested and measured said one, or many, or all actual characteristic, quality, trait, feature, property and aspect of said real member of said probed test entity group;

g) employing said knowledge tables, said computer comparing the said quantified numbers that represent the accurately measured real analogous actual characteristics, qualities, traits, features, properties and aspects of each real member of said probed test entity group with said quantified numbers representing said corresponding characteristics, qualities, traits, features, properties and aspects of said fictitious 100% NORM unit, said comparison resulting in comparable plus or minus respective percentage values for each said member of said probed test entity group;

h) for more exact calculations an optional "General Factors" value-affecting coordinate may be installed on said computer system, mirroring the relative weight-affects of discovered influencing considerations relevant to the entire said probed test entity group or one or some members of said probed test entity group, such environmental worth-influencing component being applied proportionately to sway said monetary value calculations,

i) said computer converting, said respective percentage values of each said member of said probed test entity group into respective monetary figures, by matching each said probed test entity member'"'"'s said comparable percentage relationship to the said 100% or average monetary value of said NORM unit;

j) said computer then displaying for comparison, on said display monitor, the current monetary value of said probed test entity group member.