Slot machine advertising/sales system and method

• US 6,186,893 B1
• Filed: 12/18/1996
• Issued: 02/13/2001
• Est. Priority Date: 12/18/1996
• Status: Expired due to Term

• Current Assignee: IGT (International Game Technology)
• Original Assignee: Walker Digital LLC (Walker Innovation Inc. (f/k/a Patent Properties, Inc.))
• Inventors: Jorasch, James A., Sparico, Thomas M., Walker, Jay S.
• Primary Examiner(s): SAGER, MARK ALAN
• Application Number:
  US08/769,085
• Time in Patent Office: 1,518 Days
• Field of Search: 463/1, 463/25, 463/29-31, 463/17-20, 463/40-42, 455/6.3, 455/5.2, 455/5.1, 348/1, 348/12-13, 273/139, 273/138.2, 273/143.R, 364/412.1, 364/410.1, 705/14, 705/16-18, 705/26-27, 705/35, 705/39, 700/91, 700/93
• US Class Current: 463/20
• CPC Class Codes: G06Q 20/20 Point-of-sale [POS] network systems
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G07F 17/32 for games, toys, sports, or amusements
• CPC Class Codes: G07F 17/3227 Configuring a gaming machine, e.g. downloading personal settings, selecting working parameters
• CPC Class Codes: G07F 17/3239 Tracking of individual players

Abstract

A network server provides control functions for gambling devices of the type which provide intermittent monetary payments to players at a point-of-play. The point-of-play includes an interactive display device for displaying messages to the player and for receiving player responses which are then transmitted to a network server. Memory at the network server stores product and product purchase information and customer profile data. The network server causes transmission of product and product purchase information to the interactive display device and monitors each of the gambling devices to detect an occurrence of a player win that requires a monetary payout. The network server is responsive to the detection of the player win and to an entry from the player which indicates the purchase of a product (as offered by a locally displayed advertisement), to credit the purchase price of the product against the anticipated monetary payout. The network server is also controlled to display selected subsets of product and product purchase information in accord with player characteristic data that is input by the player at the gambling device.

Claims

1. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

displaying an offer for a product to a player in response to the player win;

receiving an acceptance of the offer from the player; and

adjusting a monetary balance associated with the player in response to the acceptance, wherein the step of adjusting increases the monetary balance.

2. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

displaying an offer for a product to a player in response to the player win;

receiving an acceptance of the offer from the player;

outputting the amount of the win, less the purchase price of the product, to the player; and

displaying a confirming message to the player.

3. The method of claim 2, wherein the displayed offer includes an associated purchase price of the product.

4. The method of claim 3, further comprising:

crediting a manufacturer'"'"'s account with a payment amount based on the purchase price upon receiving the acceptance of the offer from the player.

5. The method of claim 3, further comprising:

initiating a transfer of funds to a manufacturer'"'"'s account, wherein an amount of the funds transferred is based on the purchase price.

6. The method of claim 3, further comprising:

determining that the purchase price of the product is greater than the amount of monetary payout; and

adjusting a monetary balance associated with the player by a difference between the purchase price and the amount of monetary payout.

7. The method of claims 3, wherein the displayed offer is selected so that the purchase price associated with the displayed offer is not greater than the amount of monetary payout.

8. The method of claim 2, wherein the displayed offer is selected based on the amount of monetary payout.

9. The method of claim 2, wherein the confirming message includes a name of the player.

10. The method of claim 2, further including the step of receiving a purchase confirmation from the player.

11. The method of claim 2, further comprising:

sending purchase information to a dispatching function.

12. The method of claim 11, wherein the step of sending purchase information to a dispatching function comprises:

sending an address associated with the player and purchase information to a dispatching function for shipping the product to the player.

13. The method of claim 2, further comprising:

selecting the offer based on a code associated with the gaming device.

14. The method of claim 13, wherein the offer is a first offer if the code is a first predetermined code and is a second offer if the code is a second predetermined code.

15. The method of claim 14, wherein the code identifies a denomination requirement of the gaming device.

16. The method of claim 15, wherein the offer is a first offer if the code identifies a first denomination requirement and is a second offer if the code identifies a second denomination requirement.

17. The method of claim 2, wherein the displayed offer is selected based on player characteristic data associated with the player.

18. The method of claim 17, wherein the player characteristic data includes a player status number.

19. The method of claim 18, wherein the player status number is input to the gaming device by insertion of the player'"'"'s card into a card reader of the gaming device.

20. The method of claim 18, wherein the player status number identifies a frequent player.

21. The method of claim 2, further comprising:

storing in memory the displayed offer.

22. The method of claim 21, further comprising:

storing in memory the acceptance.

23. The method of claim 2, wherein the step of displaying an offer comprises:

displaying an offer for a product based on whether output data of a gaming device meets established criteria.

24. The method of claim 23, wherein the step of displaying an offer comprises:

displaying a predetermined offer if the gaming device has been continuously played by the player for a predetermined amount of time.

25. The method of claim 2, further comprising:

determining whether the player has agreed to accept displayed offers for products.

26. The method of claim 25, wherein the step of determining comprises:

determining that a player has disabled a product offer function at the gaming device.

27. The method of claim 25, further comprising:

providing a benefit to the player if the player has agreed to accept offers.

28. The method of claim 27, wherein the benefit comprises higher payouts.

29. The method of claim 27, wherein the benefit comprises free games at the gaming device.

30. The method of claim 29, wherein the gaming device comprises a slot machine and the benefit comprises free slot pulls.

31. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

displaying an offer to a player, and an associated amount that will be credited to a monetary balance associated with the player upon acceptance of the offer, in response to the player win;

receiving a player acceptance of the offer; and

crediting the associated amount to the balance.

32. The method of claim 31, further comprising:

receiving an offer acceptance confirmation from the player.

33. The method of claim 31, further comprising:

displaying a confirming message to the player.

34. The method of claim 31, wherein the confirming message includes a name of the player.

35. The method of claim 31, wherein the displayed offer is selected based on the amount of monetary payout.

36. The method of claim 31, further comprising:

debiting a manufacturer'"'"'s account by the associated amount upon receiving the player acceptance of the offer.

37. The method of claim 31, further comprising:

selecting the offer based on a code associated with a gaming device.

38. The method of claim 37, wherein the offer is a first offer if the code is a first predetermined code and is a second offer if the code is a second predetermined code.

39. The method of claim 37, wherein the code identifies a denomination requirement of the gaming device.

40. The method of claim 39, wherein the offer is a first offer if the code identifies a first denomination requirement and is a second offer if the code identifies a second denomination requirement.

41. The method of claim 31, wherein the displayed offer is selected based on player characteristic data associated with the player.

42. The method of claim 41, wherein the player characteristic data includes a player status number.

43. The method of claim 42, wherein the player status number is input to a gaming device by insertion of the player'"'"'s card into a card reader of the gaming device.

44. The method of claim 42, wherein the player status number identifies a frequent player.

45. The method of claim 31, further comprising:

storing in memory the displayed offer.

46. The method of claim 45, further comprising:

storing in memory the acceptance.

47. The method of claim 31, wherein the step of displaying an offer comprises:

displaying an offer for a product based on whether output data of a gaming device meets established criteria.

48. The method of claim 47, wherein the step of displaying an offer comprises:

displaying a predetermined offer if the gaming device has been continuously played by the player for a predetermined amount of time.

49. The method of claim 31, further comprising:

billing the associated amount to the player if the player reneges on the acceptance of the offer.

50. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

determining an offer for an amount of additional monetary payout in exchange for a player'"'"'s agreement to switch service providers, based on player characteristic data and a code associated with the gaming device at which the win was detected;

displaying the offer to the player, including the amount of additional monetary payout to the player;

receiving an acceptance of the offer from the player;

storing the acceptance of the offer; and

crediting the amount of additional monetary payout to a monetary balance associated with the player.

51. An apparatus for controlling a gaming device, comprising:

a processor, and

a storage device that stores a program for directing the processor;

the processor being operative with the program to;

detect a player win that requires an amount of monetary payout;

display an offer for a product to a player in response to the player win;

receive an acceptance of the offer from the player; and

adjust a monetary balance associated with the player in response to the acceptance.

52. The apparatus of claim 51, wherein the processor is further operative to:

decrease the monetary balance by a purchase price of the product.

53. The apparatus of claim 51, wherein the processor is further operative to:

increase the monetary balance.

54. An apparatus for controlling a gaming device, comprising:

a processor, and

a storage device that stores a program for directing the processor;

the processor being operative with the program to;

detect a player win that requires an amount of monetary payout;

display an offer for a product and an associated purchase price of the product to a player in response to the player win;

receive an acceptance of the offer from the player; and

output the amount of the win, less the purchase price of the product, to the player.

55. The apparatus of claim 54, wherein the processor is further operative to:

display an offer that includes an associated purchase price.

56. The apparatus of claim 55, wherein the processor is farther operative to:

credit a manufacturer'"'"'s account with a payment amount based on the purchase price upon receiving the acceptance of the offer from the player.

57. The apparatus of claim 55, wherein the processor is further operative to:

initiate a transfer of funds to a manufacturer'"'"'s account, wherein an amount of funds transferred is based on the purchase price.

58. The apparatus of claim 55, wherein the processor is further operative to:

determine that the purchase price of the product is greater than the amount of monetary payout; and

adjust a monetary balance associated with the player by a difference between the purchase price and the amount of monetary payout.

59. The apparatus of claim 55, wherein the displayed offer is selected so that the purchase price associated with the displayed offer is not greater than the amount of monetary payout.

60. The apparatus of claim 54, wherein the displayed offer is selected based on the amount of monetary payout.

61. The apparatus of claim 54, wherein the processor is further operative to:

receive a purchase confirmation from the player.

62. The apparatus of claim 54, wherein the processor is further operative to:

display a confirming message to the player.

63. The apparatus of claim 62, wherein the confirming message includes a name of the player.

64. The apparatus of claim 54, wherein the processor is further operative to:

send purchase information to a dispatching function.

65. The apparatus of claim 64, wherein the processor being operative to send purchase information comprises the processor being operative to:

send an address associated with the player and purchase information to a dispatching function for shipping the product to the player.

66. The apparatus of claim 54, wherein the processor is further operative to:

select the offer based on a code associated with the gaming device.

67. The apparatus of claim 66, wherein the offer is a first offer if the code is a first predetermined code and is a second offer if the code is a second predetermined code.

68. The apparatus of claim 66, wherein the code identifies a denomination requirement of the gaming device.

69. The apparatus of claim 68, wherein the offer is a first offer if the code identifies a first denomination requirement and is a second offer if the code identifies a second denomination requirement.

70. The apparatus of claim 54, wherein the displayed offer is selected based on player characteristic data associated with the player.

71. The apparatus of claim 70, wherein the player characteristic data includes a player status number.

72. The apparatus of claim 71, wherein the player status number is input to the gaming device by insertion of the player'"'"'s card into a card reader of the gaming device.

73. The apparatus of claim 72, wherein the player status number identifies a frequent player.

74. The apparatus of claim 54, wherein the processor is further operative to:

store in memory the displayed offer.

75. The apparatus of claim 74, wherein the processor is further operative to:

store in memory the acceptance.

76. The apparatus of claim 54, wherein the processor being operative to display an offer comprises the processor being operative to:

display an offer for a product based on whether output data of a gaming device meets established criteria.

77. The apparatus of claim 76, wherein displaying an offer comprises:

displaying a predetermined offer if the gaming device has been continuously played by the player for a predetermined amount of time.

78. The apparatus of claim 54, wherein the processor is further operative to:

determine whether the player has agreed to accept displayed offers for products.

79. The apparatus of claim 78, wherein the processor is operative to:

determine that a player has disabled a product offer function at the gaming device.

80. The apparatus of claim 79, wherein the processor is further operative to:

provide a benefit to the player if the player has agreed to accept offers.

81. The apparatus of claim 80, wherein the benefit comprises higher payouts.

82. The apparatus of claim 80, wherein the benefit comprises free games at the gaming device.

83. The apparatus of claim 82, wherein the gaming device comprises a slot machine and the benefit comprises free slot pulls.

84. An apparatus for controlling a gaming device, comprising:

a processor, and

a storage device that stores a program for directing the processor;

the processor being operative with the program to;

detect a player win that requires an amount of monetary payout;

display an offer to a player, and an associated amount that will be credited to a monetary balance associated with the player, upon acceptance of the offer in response to the player win;

receive a player acceptance of the offer; and

credit the balance by the associated amount.

85. The apparatus of claim 84, wherein the processor is further operative to:

receive an offer acceptance confirmation from the player.

86. The apparatus of claim 84, wherein the processor is further operative to:

display a confirming message to the player.

87. The apparatus of claim 84, wherein the confirming message includes a name of the player.

88. The apparatus of claim 84, wherein the processor is further operative to:

debit a manufacturer'"'"'s account by the associated amount upon receiving the player acceptance of the offer.

89. The apparatus of claim 84, wherein the processor is further operative to:

select the offer based on a code associated with the gaming device.

90. The apparatus of claim 89, wherein the offer is a first offer if the code is a first predetermined code and is a second offer if the code is a second predetermined code.

91. The apparatus of claim 89, wherein the code identifies a denomination requirement of the gaming device.

92. The apparatus of claim 91, wherein the offer is a first offer if the code identifies a first denomination requirement and is a second offer if the code identifies a second denomination requirement.

93. The apparatus of claim 84, wherein the processor selects the displayed offer based on player characteristic data associated with the player.

94. The apparatus of claim 93, wherein the player characteristic data includes a player status number.

95. The apparatus of claim 94, wherein the player status number is input to a gaming device by insertion of the player'"'"'s card into a card reader of the gaming device.

96. The apparatus of claim 94, wherein the player status number identifies a frequent player.

97. The apparatus of claim 84, wherein the processor selects the offer based on the amount of monetary payout.

98. The apparatus of claim 84, wherein the processor is further operative to:

store in memory the displayed offer.

99. The apparatus of claim 84, wherein the processor is further operative to:

store in memory the acceptance.

100. The apparatus of claim 84, when the processor being operative to display an offer comprises the processor being operative to display an offer for a product based on whether output data of a gaming device meets established criteria.

101. The apparatus of claim 100, wherein the processor being operative to display an offer comprises the processor being operative to display a predetermined offer if the gaming device has been continuously played by the player for a predetermined amount of time.

102. The apparatus of claim 84, wherein the processor is further operative to:

bill the associated amount to the player if the player reneges on the acceptance of the offer.

103. An apparatus for controlling a gaming device, comprising:

a processor, and

a storage device that stores a program for directing the processor;

the processor being operative with the program to;

detect a player win that requires an amount of monetary payout;

determine an offer for a product to display to a player associated with the monetary payout, based on player characteristic data and a code associated with the gaming device, wherein a purchase price associated with the offer is not greater than the amount of monetary payout;

display the offer to the player;

receive an acceptance of the offer from the player, thereby receiving an indication of a purchase;

send an indication of the purchase to a dispatching function; and

output the amount of the win, less the purchase price of the product, to the player.

104. An apparatus for controlling a gaming device, comprising:

a processor, and

a storage device that stores a program for directing the processor;

the processor being operative with the program to;

detect a player win that requires an amount of monetary payout;

determine an offer for an amount of additional monetary payout in exchange for a player'"'"'s agreement to switch service providers, based on player characteristic data and a code associated with the gaming device at which the win was detected;

display the offer to the player, including the amount of additional monetary payout to the player;

receive an acceptance of the offer from the player;

store the acceptance of the offer; and

credit the amount of additional monetary payout to a monetary balance associated with the player.

105. A computer readable medium encoded with instructions for directing a processor to:

detect a player win that requires an amount of monetary win;

display an offer for a product to a player in response to the player win;

receive an acceptance of the offer from the player; and

adjust a credit balance associated with the player in response to the acceptance.

106. The computer readable medium of claim 105, further encoded with instructions to:

decrease the monetary balance by a purchase price of the product.

107. The computer readable medium of claim 105, further encoded with instructions to:

increase the monetary balance.

108. A computer readable medium encoded with instructions for directing a processor to:

detect a player win that requires an amount of monetary payout;

display an offer for a product and an associated purchase price of the product to a player in response to the player win;

receive an acceptance of the offer from the player; and

output the amount of the win, less the purchase price of the product, to the player.

109. The computer readable medium of claim 108, wherein the displayed offer includes an associated purchase price of the product.

110. The computer readable medium of claim 109, further encoded with instructions to:

credit a manufacturer'"'"'s account with a payment amount based on the purchase price upon receiving the acceptance of the offer from the player.

111. The computer readable medium of claim 109, further encoded with instructions to:

initiate a transfer of funds to a manufacturer'"'"'s account, wherein an amount of funds transferred is based on the purchase price.

112. The computer readable medium of claim 109, wherein the displayed offer is selected so that the purchase price associated with the displayed offer is not greater than the amount of monetary payout.

113. The computer readable medium of claim 109, further encoded with instructions to:

determine that the purchase price of the product is greater than the amount of monetary payout; and

adjust a monetary balance associated with the player by a difference between the purchase price and the amount of monetary payout.

114. The computer readable medium of claim 113, wherein the code identifies a denomination requirement of the gaming device.

115. The computer readable medium of claim 113, wherein the offer is a first offer if the code is a first predetermined code and is a second offer if the code is a second predetermined code.

116. The computer readable medium of claim 115, wherein the offer is a first offer if the code identifies a first denomination requirement and is a second offer if the code identifies a second denomination requirement.

117. The computer readable medium of claim 116, wherein the player characteristic data includes a player status number.

118. The computer readable medium of claim 108, further encoded with instructions to:

receive a purchase confirmation from the player.

119. The computer readable medium of claim 118, wherein the confirming message includes a name of the player.

120. The computer readable medium of claim 119, wherein the instructions to send purchase information to a dispatching function comprise instructions to:

send a player address and purchase information to a dispatching function for shipping the product to the player.

121. The computer readable medium of claim 108, further encoded with instructions to:

display a confirming message to the player.

122. The computer readable medium of claim 108, further encoded with instructions to:

send purchase information to a dispatching function.

123. The computer readable medium of claim 108, further encoded with instructions to:

select the offer based on a code associated with the gaming device.

124. The computer readable medium of claim 108, wherein the displayed offer is selected based on the amount of monetary payout.

125. The computer readable medium of claim 108, wherein the instructions to display an offer comprise instructions to:

display an offer for a product based on whether output data of a gaming device meets established criteria.

126. The computer readable medium of claim 108, wherein the displayed offer is selected based on player characteristic data associated with the player.

127. The computer readable medium of claim 126, wherein the player status number is input to the gaming device by insertion of the player'"'"'s card into a card reader of the gaming device.

128. The computer readable medium of claim 126, wherein the player status number identifies a frequent player.

129. The computer readable medium of claim 108, further encoded with instructions to:

store in memory the displayed offer.

130. The computer readable medium of claim 120, further encoded with instructions to:

store in memory the acceptance.

131. The computer readable medium of claim 130, wherein the instructions to display an offer comprise instructions to:

display a predetermined offer if the gaming device has been continuously played by the player for a predetermined amount of time.

132. The computer readable medium of claim 131, further encoded with instructions to:

provide a benefit to the player if the player has agreed to accept offers.

133. The computer readable medium of claim 131, wherein the instructions to determine comprise instructions to:

determine that a player has disabled a product offer function at the gaming device.

134. The computer readable medium of claim 133, wherein the benefit comprises free games at the gaming device.

135. The computer readable medium of claim 133, wherein the benefit comprises higher payouts.

136. The computer readable medium of claim 135, wherein the gaming device comprises a slot machine and the benefit comprises free slot pulls.

137. The computer readable medium of claim 108, further encoded with instructions to:

determine whether the player has agreed to accept displayed offers for products.

138. A computer readable medium encoded with instructions for directing a processor to:

detect a player win that requires an amount of monetary payout;

display an offer to a player, and an associated amount that will be credited to a monetary balance associated with a player upon acceptance of the offer, in response to the player win;

receive a player acceptance of the offer; and

credit the balance by the associated amount.

139. The computer readable medium of claim 138, further encoded with instructions to:

receive an offer acceptance confirmation from the player.

140. The computer readable medium of claim 138, further encoded with instructions to:

display a confirming message to the player.

141. The computer readable medium of claim 138, wherein the confirming message includes a name of the player.

142. The computer readable medium of claim 138, further encoded with instructions to:

debit a manufacturer'"'"'s account by the associated amount upon receiving the player acceptance of the offer.

143. The computer readable medium of claim 138, further encoded with instructions to:

select the offer based on a code associated with a gaming device.

144. The computer readable medium of claim 143, wherein the offer is a first offer if the code is a first predetermined code and is a second offer if the code is a second predetermined code.

145. The computer readable medium of claim 143, wherein the offer is a first offer if the code identifies a first denomination requirement and is a second offer if the code identifies a second denomination requirement.

146. The computer readable medium of claim 143, wherein the code identifies a denomination requirement of the gaming device.

147. The computer readable medium of claim 146, wherein the player characteristic data includes a player status number.

148. The computer readable medium of claim 147, wherein the player status number is input to a gaming device by insertion of the player'"'"'s card into a card reader of the gaming device.

149. The computer readable medium of claim 147, wherein the player status number identifies a frequent player.

150. The computer readable medium of claim 138, wherein the displayed offer is selected based on player characteristic data associated with the player.

151. The computer readable medium of claim 138, wherein the displayed offer is selected based on the amount of monetary payout.

152. The computer readable medium of claim 138, further encoded with instructions to:

store in memory the displayed offer.

153. The computer readable medium of claim 152, further encoded with instructions to:

store in memory the acceptance.

154. The computer readable medium of claim 138, wherein the instructions to display an offer comprise instructions to:

display an offer for a product based on whether output data of a gaming device meets established criteria.

155. The computer readable medium of claim 154, wherein the instructions to display an offer comprise instructions to:

display a predetermined offer if the gaming device has been continuously played by the player for a predetermined amount of time.

156. The computer readable medium of claim 138, further encoded with instructions to:

bill the associated amount to the player if the player reneges on the acceptance of the offer.

157. A computer readable medium encoded with instructions for directing a processor to:

detect a player win that requires an amount of monetary payout;

determine an offer for a product to display to a player associated with the monetary payout, based on player characteristic data and a code associated with the gaming device, wherein a purchase price associated with the offer is not greater than the amount of monetary payout;

display the offer to the player;

receive an acceptance of the offer from the player, thereby receiving an indication of a purchase;

send an indication of the purchase to a dispatching function; and

output the amount of the win, less the purchase price of the product, to the player.

158. A computer readable medium encoded with instructions for directing a processor to:

detect a player win that requires an amount of monetary payout;

determine an offer for an amount of additional monetary payout in exchange for a player'"'"'s agreement to switch service providers, based on player characteristic data and a code associated with the gaming device at which the win was detected;

display the offer to the player, including the amount of additional monetary payout to the player;

receive an acceptance of the offer from the player;

store the acceptance of the offer; and

credit the amount of additional monetary payout to a monetary balance associated with the player.

159. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

displaying an offer for a product to a player in response to the player win, wherein said displayed offer is selected based on player characteristic data associated with the player, said player characteristic data including a player status number identifying a frequent player;

receiving an acceptance of the offer from the player; and

outputting the amount of the win, less the purchase price of the product, to the player.

160. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

displaying an offer for a product to a player in response to the player win, the offer displayed based on whether output data of a gaming device meets established criteria, the displaying step further comprising the substep of displaying a predetermined offer if the gaming device has been continuously played by the player for a predetermined amount of time;

receiving an acceptance of the offer from the player; and

outputting the amount of the win, less the purchase price of the product, to the player.

161. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

displaying an offer for a product to a player in response to the player win;

receiving an acceptance of the offer from the player;

outputting the amount of the win, less the purchase price of the product, to the player;

determining whether the player has agreed to accept displayed offers for products; and

providing a benefit to the player if the player has agreed to accept offers, wherein the benefit comprises higher payouts.

162. A method for controlling a gaming device, comprising the steps of:

detecting a player win that requires an amount of monetary payout;

displaying an offer for a product to a player in response to the player win;

receiving an acceptance of the offer from the player;

outputting the amount of the win, less the purchase price of the product, to the player;

determining whether the player has agreed to accept displayed offers for products; and

providing a benefit to the player if the player has agreed to accept offers, wherein the benefit comprises free games at the gaming device.

163. The method of claim 162, wherein the gaming device comprises a slot machine and the benefit comprises free slot pulls.