Game or lottery with a reward validated and/or redeemed online
First Claim
1. A method for encouraging an individual to visit a designated Internet site prior to visiting one or more dirt-world stores, comprising the steps of:
- a) obtaining a code from the individual at the designated Internet site, the code being printed on a supporting medium;
b) thereafter, receiving the supporting medium having the printed code from the individual at one of the dirt-world stores; and
c) providing a benefit to the individual if the received code matches the obtained code.
5 Assignments
0 Petitions
Accused Products
Abstract
A method for conducting a promotional game or lottery in which the awards are access to one or more predetermined internet-based services or sites. Validation codes are distributed to customers on game cards or purchase receipts. The validation code is entered into a computer which is communicatively connected to the internet, and a number of e-points are awarded if the input validation code matches one of a plurality of validation codes stored at a remote site. The e-points are a measure of an amount of a benefit which is spent like money or elapses like time in response to usage of a designated internet service or site. The greater the number of e-points, the greater the benefit conferred upon the player. The e-points are exchangeable for limited access to the designated sites or services on the internet. The magnitude of the e-point reward may be based upon purchase transactions made in a retail store. Also disclosed is a method for encouraging a customer to go online and visit one or more designated internet sites and thereafter receive a benefit at a store but only if the customer first registers the validation code at one or more of the designated internet site(s).
847 Citations
12 Claims
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1. A method for encouraging an individual to visit a designated Internet site prior to visiting one or more dirt-world stores, comprising the steps of:
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a) obtaining a code from the individual at the designated Internet site, the code being printed on a supporting medium;
b) thereafter, receiving the supporting medium having the printed code from the individual at one of the dirt-world stores; and
c) providing a benefit to the individual if the received code matches the obtained code. - View Dependent Claims (2, 3, 4, 5)
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6. A method for encouraging a customer to visit a designated Internet site prior to visiting a predetermined dirt-world store, comprising the steps of:
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a) providing a visible validation code to the customer;
b) receiving the validation code at the designated Internet site;
c) voiding the received validation code; and
d) providing the customer with a benefit at the predetermined dirt-world store if the customer tenders the voided validation code. - View Dependent Claims (7, 8)
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9. A promotional campaign for rewarding consumers who interact with a designated Internet site prior to visiting a predetermined dirt-world store, comprising the steps of:
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a) distributing a code to the individual at the predetermined dirt-world store;
b) obtaining the code from the individual at the designated Internet site;
c) thereafter receiving the code from the individual at the predetermined dirt-world store; and
d) providing a benefit to the individual only if the received code matches an obtained code. - View Dependent Claims (10, 11, 12)
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Specification