Method and system for generating incentives based on substantially real-time product purchase information
First Claim
Patent Images
1. A method for use in marketing, the method comprising:
- receiving, at a remote computer at a remote location, substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the products at a point of sale during a current transaction, the remote computer coupled to the retail store and at least one second store;
generating at the remote location an incentive to be communicated to the identified customer; and
initiating communication of data relative to the incentive to the identified customer at the point-of-sale for receipt by the identified customer during the current shopping transaction.
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Accused Products
Abstract
A method for use in marketing includes receiving at a remote location through the Internet, substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the parts at a point-of-sale. The method also includes generating at the remote location an incentive to be communicated to the identified customer and initiating communication of data relative to the incentive to the identified customer at the point-of-sale.
1030 Citations
213 Claims
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1. A method for use in marketing, the method comprising:
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receiving, at a remote computer at a remote location, substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the products at a point of sale during a current transaction, the remote computer coupled to the retail store and at least one second store;
generating at the remote location an incentive to be communicated to the identified customer; and
initiating communication of data relative to the incentive to the identified customer at the point-of-sale for receipt by the identified customer during the current shopping transaction. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A method comprising:
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receiving at a remote computer substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the products in a current transaction, the remote computer located remote from the retail store and coupled to a second store;
generating, by the remote computer, an incentive to be communicated to the identified customer; and
communicating the generated incentive from the remote computer to the retail store such that the customer receives the incentive at the retail store during the current transaction. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19, 20)
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21. A method comprising:
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detecting at a remote computer substantially real-time product purchase information from a retail store of a customer purchasing the products in a current transaction, the remote computer located remote from the retail store and coupled to the retail store and at least one second store;
generating, by the remote computer, an incentive to be communicated to the customer in response to determining that the customer'"'"'s current transaction with the store meets a predetermined shopping criteria; and
communicating the generated incentive from the remote computer to the retail store such that the customer receives the incentive at the retail store during the current transaction. - View Dependent Claims (22, 23, 24, 25, 26, 27, 28)
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29. A system comprising a computer coupled to at least two retail stores, the computer located remote from the retail stores, the computer comprising:
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a processor;
a memory accessible by the processor, and a computer program stored in the memory, the computer program operable to be executed on the processor and further operable, for each of the retail stores, to;
detect substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the products in a current transaction;
generate an incentive to be communicated to the identified customer; and
initiate communication of the generated incentive from the remote computer to the retail store such that the customer receives the incentive at the retail store during the current transaction.
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30. A method for use in marketing, the method comprising:
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receiving, at a remote computer at a remote location, substantially real-time transaction information from a retail store in conjunction with an identification code of a customer conducting a current transaction with the retail store during a shopping transaction, the remote computer coupled to the retail store and coupled to at least one second store;
generating at the remote location an incentive to be communicated to the identified customer; and
initiating communication of data relative to the incentive to the identified customer at the retail store for receipt by the identified customer during the shopping transaction. - View Dependent Claims (31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, 60, 61, 62, 63, 64, 65, 66, 67, 68, 69, 70, 71, 72, 73, 74, 75, 76, 77, 78, 79, 80, 81, 82, 83, 84, 85, 86, 87, 88, 89, 90, 91, 92)
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93. A method comprising:
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receiving, at a remote computer, substantially real-time transaction information from a retail store in conjunction with an identification code of a customer conducting a current transaction with the retail store, the remote computer located remote from the retail store and coupled to a second store;
generating, by the remote computer, an incentive to be communicated to the identified customer; and
communicating the generated incentive from the remote computer to the retail store such that the customer receives the incentive at the retail store during the current transaction. - View Dependent Claims (94, 95, 96, 97, 98, 99, 100, 101, 102, 103, 104, 105, 106, 107, 108, 109, 110, 111, 112, 113, 114, 115, 116, 117, 118, 119, 120, 121, 122, 123, 124, 125, 126, 127, 128, 129, 130, 131, 132, 133, 134, 135, 136, 137, 138, 139, 140, 141, 142, 143, 144, 145, 146, 147, 148, 149, 150, 151, 152, 153)
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154. A method comprising:
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detecting at a remote computer substantially real-time transaction information from a retail store of a customer conducting a current transaction with the retail store, the remote computer located remote from the retail store and coupled to the retail store and at least one second store;
generating, by the remote computer, an incentive to be communicated to the customer in response to determining that the customer'"'"'s current transaction with the retail store meets a predetermined shopping criteria; and
communicating the generated incentive from the remote computer to the retail store such that the customer receives the incentive at the retail store during the current transaction. - View Dependent Claims (155, 156, 157, 158, 159, 160, 161, 162, 163, 164, 165, 166, 167, 168, 169, 170, 171, 172, 173, 174, 175, 176, 177, 178, 179, 180, 181, 182, 183, 184, 185, 186, 187, 188, 189, 190, 191, 192, 193, 194, 195, 196, 197, 198, 199, 200, 201, 202, 203, 204, 205, 206, 207, 208, 209, 210, 211, 212, 213)
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Specification