Portable multi-brand display rack

• US 6,364,137 B1
• Filed: 08/22/2000
• Issued: 04/02/2002
• Est. Priority Date: 08/22/2000
• Status: Expired due to Fees

• Current Assignee: MillerCoors LLC (Molson Coors Beverage Co.)
• Original Assignee: Coors Brewing Company Incorporated (Molson Coors Brewing Company)
• Inventors: Guenther, Randall D., Glauth, Ted W.
• Primary Examiner(s): Redman, Jerry
• Assistant Examiner(s): NOVOSAD, JENNIFER ELEANORE
• Application Number:
  US09/643,475
• Time in Patent Office: 588 Days
• Field of Search: 211/186, 211/187, 211/189, 211/181.1, 211/134, 211/153, 211/126.1, 211/126.2, 211/126.9, 211/126.11, 211/126.14, 211/128.1, 211/133.2, 211/133.5, 280/79.11, 280/79.3, 280/47.26, 280/79.7, 108/25, 108/26, 108/59, 108/91, 108/92, 108/180, 108/181, 108/182
• US Class Current: 211/186
• CPC Class Codes: A47F 5/137 having wheels

Abstract

A portable display rack having a tubular steel frame, a plurality of shelves, and at least one pair of baskets removably attached to the left and right sides of the frame. The display rack has a left side display area and a right side display area which extend substantially from the basket on each side to almost the bottom of the frame. Each display area is adapted to retain a plurality of signs and to display one of the signs. Each of the signs may advertise a specific brand of a manufacturer'"'"'s product. A first sign holder adapted to display a first upper sign is removably attached to the upper end of the frame. The display rack may further include a second sign holder removably attached to the first sign holder which is adapted to display a second upper sign therein. The display rack may further include shelf strips, lockable casters, and a kick-plate.

Claims

1. A portable display rack, comprising:

a) a frame having a front side, a rear side, a left side, a right side, a top side and a bottom side, wherein;

I) said front side of said frame comprises a first post and a second post, said posts being separated from one another by a distance, thereby allowing said front side of said frame to be substantially open;

ii) said rear side of said frame comprises a third post and a fourth post, said posts being separated from one another by a distance;

iii) said left side of said frame comprises said first post, said third post, a fifth post at an upper end thereof, and a sixth post at a lower end thereof;

iv) said right side of said frame comprises said second post, said fourth post, a seventh post at an upper end thereof, and an eighth post at a lower end thereof;

b) a plurality of shelves positioned between said first post and said second post, between said third post and said fourth post, between said fifth post and said sixth post, and between said seventh post and said eighth post;

c) at least one basket removably attached to said frame at each of said left side and said right side, said basket comprising a front side, a rear side, a left side, a right side, a top side and a bottom side, wherein said top side is substantially open;

d) a left side display area extending substantially from said bottom side of said basket on said left side to said sixth post and from said first post to said third post;

e) a right side display area extending substantially from said bottom side of said basket on said right side to said eighth post and from said second post to said fourth post;

f) wherein each of said left side display area and said right side display area is adapted to retain a plurality of signs and is also adapted to display a sign therein; and

g) a first sign holder removably attached to said third post and said fourth post, said first sign holder adapted to display a sign therein.

2. The portable display rack of claim 1 further comprising a second sign holder removably attached to said first sign holder, said second sign holder being adapted to display a sign therein.

3. The portable display rack of claim 2, wherein each of said first sign holder and said second sign holder comprise a substantially open front side and a substantially open rear side.

4. The portable display rack of claim 2, said second sign holder being of wire construction and comprising an outer frame portion, at least one dual wire sign retaining portion, and a mounting portion removably attached to said first sign holder, said dual wire sign retaining portion adapted to retain a sign.

5. The portable display rack of claim 2 further comprising a second upper sign in said second upper sign holder.

6. The portable display rack of claim 1 further comprising a plurality of sign retaining members, wherein each of said sign retaining members is substantially L-shaped in cross-section and comprises a first portion which is attached to one of said posts and a second portion which extends outwardly from said one of said posts, each of said sign retaining members being spaced apart a sufficient distance from said shelves such that a plurality of signs may be retained between said sign retaining members and said shelves.

7. The portable display rack of claim 1 wherein said frame is of tubular steel construction.

8. The portable display rack of claim 1 wherein each of said shelves is of wire construction.

9. The portable display rack of claim 1, each of said shelves having a front end portion and further comprising a shelf strip extending along said front end portion which is adapted to retain at least one elongate sign strip.

10. The portable display rack of claim 1, wherein each of said baskets is of wire construction.

11. The portable display rack of claim 1 further comprising a plurality of lockable casters extending from said frame.

12. The portable display rack of claim 1 further comprising a kickplate extending from said first post to said second post.

13. The portable display rack of claim 1 further comprising:

a) a first plurality of signs stored in said right side display area, one of said first plurality of signs being displayed in said right side display area;

b) a second plurality of signs stored in said left side display area, one of said second plurality of signs being displayed in said left side display area; and

c) a first upper sign in said first sign holder.

14. A portable display rack, comprising:

a) a frame having a front side, a rear side, a left side, a right side, a top side and a bottom side, wherein;

I) said front side of said frame comprises a first post and a second post, said posts being separated from one another by a distance, thereby allowing said front side of said frame to be substantially open;

ii) said rear side of said frame comprises a third post and a fourth post, said posts being separated from one another by a distance;

iii) said left side of said frame comprises said first post, said third post, a fifth post at an upper end thereof, and a sixth post at a lower end thereof;

iv) said right side of said frame comprises said second post, said fourth post, a seventh post at an upper end thereof, and an eight post at a lower end thereof;

b) a plurality of shelves positioned between said first post and said second post and between said third post and said fourth post;

c) at least one basket removably attached to said frame at each of said left side and said right side, said basket comprising a front side, a rear side, a left side, a right side, a top side and a bottom side, wherein said top side is substantially open;

d) a left side area extending substantially from said bottom side of said basket on said left side to said sixth post and from said first post to said third post;

e) a right side display area extending substantially from said bottom side of said basket on said right side to said eighth post and from said second post to said fourth post;

f) wherein each of said left side display area and said right side display area is adapted to retain a plurality of signs and is also adapted to display a sign therein;

g) a first sign holder removably attached to said third post and said fourth post, said first sign holder adapted to display a sign therein; and

h) wherein said first sign holder comprises a first sign holder post, a second sign holder post, and a third sign holder post, said first sign holder post and said second sign holder post each comprising an extending portion which is adapted to be received into openings in said third post and said fourth post of said frame, said first sign holder further comprising an upper rail and a lower rail adapted to retain a sign therebetween.

15. A portable display rack, comprising:

a) a frame comprising a first post, a second post, a third post, a fourth post, a fifth post, a sixth post, a seventh post, and an eighth post, said frame having a left side and a right side;

b) a plurality of shelves adapted to display a primary product, said plurality of shelves being positioned between said first post and said second post, between said third post and said fourth post, between said fifth post and said sixth post, and between said seventh post and said eighth post;

c) at least one basket removably attached to said frame at each of said left side and said right side, said at least one basket adapted to display a nonprimary product;

d) a left side display area extending substantially from said basket on said left side to said sixth post and from said first post to said third post;

e) a right side display area extending substantially from said basket on said right side to said eighth post and from said second post to said fourth post;

f) wherein each of said left side display area and said right side display area is adapted to retain a plurality of signs and is also adapted to display a sign therein;

g) a first sign holder removably attached to said third post and said fourth post, said first sign holder adapted to display a sign therein, said first sign holder comprising a substantially open front side and a substantially open rear side; and

h) a second sign holder removably attached to said first sign holder, said second sign holder being adapted to display a sign therein, said second sign holder comprising a substantially open front side and a substantially open rear side.

16. The portable display rack of claim 15, said second sign holder being of wire construction and comprising an outer frame portion, at least one dual wire sign retaining portion, and a mounting portion removably attached to said first sign holder, said dual wire sign retaining portion adapted to retain a sign.

17. The portable display rack of claim 15 further comprising a plurality of sign retaining members, wherein each of said sign retaining members is substantially L-shaped in cross-section and comprises a first portion which is attached to one of said posts and a second portion which extends outwardly from said one of said posts, each of said sign retaining members being spaced apart a sufficient distance from said shelves such that a plurality of signs may be retained between said sign retaining members and said shelves.

18. The portable display rack of claim 15, each of said shelves having a front end portion and further comprising a shelf strip extending along said front end portion which is adapted to retain at least one elongate sign strip.

19. The portable display rack of claim 15 further comprising a plurality of lockable casters extending from said frame.

20. The portable display rack of claim 15 further comprising a kickplate extending from said first post to said second post.

21. The portable display rack of claim 15 further comprising:

a) a first plurality of signs stored in said right side display area, each of said signs advertising a specific brand of said primary product, one of said first plurality of signs being displayed in said right side display area;

b) a second plurality of signs stored in said left side display area, each of said signs advertising a specific brand of said primary product, one of said second plurality of signs being displayed in said left side display area;

c) a first upper sign in said first sign holder; and

d) a second upper sign in said second sign holder.

22. A portable display rack, comprising:

a) a frame comprising a first post, a second post, a third post, a fourth post, a fifth post, a sixth post, a seventh post, and an eighth post, said frame having a left side and a right side;

b) a plurality of shelves adapted to display a primary product;

c) at least one basket removably attached to said frame at each of said left side and said right side, said at least one basket adapted to display a nonprimary product;

d) a left side display area extending substantially from said basket on said left side to said sixth post and from said first post to said third post;

e) a right side display area extending substantially from said basket on said right side to said eighth post and from said second post to said fourth post;

f) wherein each of said left side display area and said right side display area is adapted to retain a plurality of signs and is also adapted to display a sign therein;

g) a first sign holder removably attached to said third post and said fourth post, said first sign holder adapted to display a sign therein, said first sign holder comprising a substantially open front side and a substantially open rear side;

h) a second sign holder removably attached to said first sign holder, said second sign holder being adapted to display a sign therein, said second sign holder comprising a substantially open front side and a substantially open rear side; and

i) wherein said first sign holder comprises a first sign holder post, a second sign holder post, and a third sign holder post, said first sign holder post and said second sign holder post each comprising an extending portion which is adapted to be received into openings in said third post and said fourth post of said frame, said first sign holder further comprising an upper rail and a lower rail adapted to retain a sign therebetween.