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Sound bite augmentation

  • US 6,452,640 B1
  • Filed: 12/24/1998
  • Issued: 09/17/2002
  • Est. Priority Date: 12/24/1997
  • Status: Expired due to Term
First Claim
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1. A method for augmenting the display of a television program comprising the steps of:

  • storing user profiles at a user location, wherein;

    each user profile contains information about a particular viewer;

    embedding a sound bite component, an audio component, and a video component in a television signal, wherein;

    the sound bite component comprises discrete sound bites, wherein;

    the contents of each sound bite are related to a single television commercial advertisement and to a particular geographic location;

    transmitting the television signal;

    intercepting the transmitted signal at one of a plurality of television receivers;

    displaying the video component;

    reproducing the audio component;

    extracting from the television signal a single sound bite, wherein;

    the extracting occurs in response to a command issued by a viewer to the television receiver;

    the sound bite is related to the television commercial advertisement being watched by the viewer at the time the viewer issues the command; and

    the sound bite is related to any user profile stored in the receiver or in a device attached to the receiver; and

    reproducing the sound bite instead of the audio component.

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