Method and system for tracking the purchase of a product and services over the internet
First Claim
1. A system for tracking the purchase of a product through a virtual outlet, comprising:
- a customer computer;
a virtual outlet computer; and
a merchant computer, and wherein said customer computer is operative to first request a virtual outlet Web page from said virtual outlet computer, display said virtual outlet Web page, receive input selecting a portion of said virtual outlet Web page, and to second request and display a merchant Web page in response to receiving said input;
said virtual outlet computer is operative to receive said first request from said customer computer for said virtual outlet Web page and to transmit said virtual outlet Web page to said customer computer in response to said request; and
said merchant computer is operative to receive said second request from said customer computer for a merchant Web page and, in response to said second request, to locate said merchant Web page, to modify said merchant Web page to include a link to said virtual outlet Web page, and to transmit said modified merchant Web page to said customer computer.
1 Assignment
0 Petitions
Accused Products
Abstract
A method for establishing and maintaining a virtual outlet (“VO”) relationship on the Internet between an entity that controls and manages a Web site constituting a VO and a merchant that controls and manages a different Web site. The VO presents a series of VO Web pages to customers that contain descriptive information about products from one or more merchants. Customers can link through the VO Web pages directly to a merchant Web page provided to the customer computer by the merchant computer for the purpose of obtaining more detailed information about the product and for ordering the product. When the customer has finished ordering a product, the customer computer returns to a VO Web page. To the customer, it appears that the entire ordering process is conducted entirely within the VO Web pages. The merchant then credits the VO for the sale of the product to the customer, charges the purchase to the customer, and sends the ordered product to the customer.
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Citations
19 Claims
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1. A system for tracking the purchase of a product through a virtual outlet, comprising:
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a customer computer;
a virtual outlet computer; and
a merchant computer, and whereinsaid customer computer is operative to first request a virtual outlet Web page from said virtual outlet computer, display said virtual outlet Web page, receive input selecting a portion of said virtual outlet Web page, and to second request and display a merchant Web page in response to receiving said input;
said virtual outlet computer is operative to receive said first request from said customer computer for said virtual outlet Web page and to transmit said virtual outlet Web page to said customer computer in response to said request; and
said merchant computer is operative to receive said second request from said customer computer for a merchant Web page and, in response to said second request, to locate said merchant Web page, to modify said merchant Web page to include a link to said virtual outlet Web page, and to transmit said modified merchant Web page to said customer computer. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A method for tracking the purchase of a product through a virtual outlet, comprising:
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displaying at a customer computer a virtual outlet Web page, received from a virtual outlet computer, comprising a representation of a product;
receiving at a customer computer input selecting said representation of a product;
in response to receiving said input, displaying at a customer computer a modified merchant Web page, received from a merchant computer, identified by a link associated with said representation of a product;
receiving at a customer computer input selecting a portion of said modified merchant Web page for purchasing said product; and
displaying at a customer computer said virtual outlet Web page in response to completing a purchase of said product. - View Dependent Claims (9, 10, 11, 12)
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13. A computer-controlled apparatus, comprising:
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(a) a processor for executing program code;
(b) the program code including instructions implementing a method for tracking the purchase of a product through a virtual outlet, the method comprising;
(I) displaying at a customer computer a virtual outlet Web page, received from a virtual outlet computer, comprising a representation of a product;
(ii) receiving at a customer computer input selecting said representation of a product;
(iii) in response to receiving said input, displaying at a customer computer a modified merchant Web page, received from a merchant computer, identified by a link associated with said representation of a product;
(iv) receiving at a customer computer input selecting a portion of said modified merchant Web page for purchasing said product; and
(v) displaying at a customer computer said virtual outlet Web page in response to completing a purchase of said product.
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14. A computer-readable medium, comprising:
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(a) program code including instructions for implementing a method for tracking the purchase of a product through a virtual outlet, the method comprising;
(I) displaying at a customer computer a virtual outlet Web page, received from a virtual outlet computer, comprising a representation of a product;
(ii) receiving at a customer computer input selecting said representation of a product;
(iii) in response to receiving said input, displaying at a customer computer a modified merchant Web page, received from a merchant computer, identified by a link associated with said representation of a product;
(iv) receiving at a customer computer input selecting a portion of said modified merchant Web page for purchasing said product; and
(v) displaying at a customer computer said virtual outlet Web page in response to completing a purchase of said product.
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15. A method for tracking the purchase of a product through a virtual outlet, comprising:
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receiving a first request, at a virtual outlet computer from a consumer computer, for a virtual outlet Web page;
in response to said first request, transmitting a virtual outlet Web page, from said virtual outlet computer to said consumer computer, comprising a representation of a product and a link to a merchant Web page, wherein said link comprises a merchant Web page identifier, a virtual outlet identifier, and a return virtual outlet Web page identifier;
receiving a second request, at a merchant computer from a consumer computer, for a merchant Web page, wherein said second request comprises said merchant Web page identifier, said virtual outlet identifier, and said return virtual outlet Web page identifier;
modifying said merchant Web page identified by said merchant Web page identifier to include said return virtual outlet Web page identifier to create a modified merchant Web page; and
transmitting said modified merchant Web page from said merchant computer to said consumer computer. - View Dependent Claims (16)
receiving a request for said return virtual outlet Web page from said consumer computer; and
transmitting said return virtual outlet Web page to said consumer computer in response to said request.
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17. A computer-controlled apparatus, comprising:
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(a) a processor for executing program code;
(b) the program code including instructions implementing a method for tracking the purchase of a product through a virtual outlet, the method comprising;
(I) receiving a first request, at a virtual outlet computer from a consumer computer, for a virtual outlet Web page;
(ii) in response to said first request, transmitting a virtual outlet Web page, from said virtual outlet computer to said consumer computer, comprising a representation of a product and a link to a merchant Web page, wherein said link comprises a merchant Web page identifier, a virtual outlet identifier, and a return virtual outlet Web page identifier;
(iii) receiving a second request, at a merchant computer from a consumer computer, for a merchant Web page, wherein said second request comprises said merchant Web page identifier, said virtual outlet identifier, and said return virtual outlet Web page identifier;
(iv) modifying said merchant Web page identified by said merchant Web page identifier to include said return virtual outlet Web page identifier to create a modified merchant Web page; and
(v) transmitting said modified merchant Web page from said merchant computer to said consumer computer.
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18. A computer-readable medium, comprising:
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(a) program code including instructions implementing a method for tracking the purchase of a product through a virtual outlet, the method comprising;
(I) receiving a first request, at a virtual outlet computer from a consumer computer, for a virtual outlet Web page;
(ii) in response to said first request, transmitting a virtual outlet Web page, from said virtual outlet computer to said consumer computer, comprising a representation of a product and a link to a merchant Web page, wherein said link comprises a merchant Web page identifier, a virtual outlet identifier, and a return virtual outlet Web page identifier;
(iii) receiving a second request, at a merchant computer from a consumer computer, for a merchant Web page, wherein said second request comprises said merchant Web page identifier, said virtual outlet identifier, and said return virtual outlet Web page identifier;
(iv) modifying said merchant Web page identified by said merchant Web page identifier to include said return virtual outlet Web page identifier to create a modified merchant Web page; and
(v) transmitting said modified merchant Web page from said merchant computer to said consumer computer.
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19. A computer-readable medium having computer-executable components for tracking the purchase of a product through a virtual outlet, the computer-readable medium having computer-executable components comprising:
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a customer component for requesting a virtual outlet Web page, displaying said virtual outlet Web page, receiving input selecting a portion of said virtual outlet Web page, and requesting a merchant Web page in response to receiving said input;
a virtual outlet component for receiving the request from the customer component for the virtual outlet Web page and transmitting said virtual outlet Web page to the customer component in response to said request; and
a merchant component for receiving the request from the customer component for the merchant Web page and, in response to said request, locating said merchant Web page, modifying said merchant Web page to include a link to said virtual outlet Web page, and transmitting said modified merchant Web page to said customer component.
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Specification