Dynamic customer profile management
First Claim
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1. A method for dynamic customer profile management comprising the steps of:
- (a) developing a user profile comprising user indicia;
(b) prioritizing a plurality of features characterizing an item for purchase, based upon the user profile;
(c) customizing a display of the item for purchase so as to accentuate features with high priority;
(d) displaying the item for purchase; and
(e) allowing the profiled user to select the item for purchase.
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Abstract
The present invention is provided for utilizing various types of user indicia such as search requests, products purchased, products looked at but not purchased, products purchased and returned, reasons for returning products, customers stated profile including income level, education level, stated profession, etc. for the purpose of customizing a user interface.
2224 Citations
17 Claims
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1. A method for dynamic customer profile management comprising the steps of:
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(a) developing a user profile comprising user indicia;
(b) prioritizing a plurality of features characterizing an item for purchase, based upon the user profile;
(c) customizing a display of the item for purchase so as to accentuate features with high priority;
(d) displaying the item for purchase; and
(e) allowing the profiled user to select the item for purchase. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A computer-readable medium programmed with a set of acts comprising:
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(a) developing a user profile comprising user indicia;
(b) prioritizing a plurality of features characterizing an item for purchase, based upon the user profile;
(c) customizing a display of the item for purchase so as to accentuate features with high priority;
(d) displaying the item for purchase; and
(e) allowing the profiled user to select the item for purchase. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16)
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17. A system for dynamic customer profile management comprising:
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(a) means for developing a user profile comprising user indicia;
(b) means for prioritizing a plurality of features characterizing an item for purchase, based upon the user profile;
(c) means for customizing a display of the item for purchase so as to accentuate features with high priority;
(d) means for displaying the item for purchase; and
(e) means for allowing the profiled user to select the item for purchase.
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Specification