Process for placing and reading an advertisement
First Claim
1. A method for providing an advertisement copy stored on a telecommunications network to a customer, wherein the method comprises:
- establishing a connection between a service computer and the customer;
selecting a desired category of advertisement, wherein the customer makes the category selection through the service computer;
selecting a desired geographical area from a plurality of geographical areas, wherein the customer makes the geographical selection through the service computer; and
outputting the advertising copy from an advertisement memory allocated to the selected category and the selected geographical area to the customer.
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Accused Products
Abstract
The invention concerns a process and a system for placing and reading an advertisement. In order to place and read advertisements without undue delay and to reach the largest possible group of interested people with a published advertisement, a process is proposed that is characterised by the following steps:
dialling of a specified directory number of a service computer in a telecommunications (TC) network (1) and making a connection to the service computer (2);
selection of a desired category of advertisement (4); and
input of advertising copy (6) into or output of advertising copy (12) from an advertisement memory (10) allocated to the selected category.
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Citations
24 Claims
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1. A method for providing an advertisement copy stored on a telecommunications network to a customer, wherein the method comprises:
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establishing a connection between a service computer and the customer;
selecting a desired category of advertisement, wherein the customer makes the category selection through the service computer;
selecting a desired geographical area from a plurality of geographical areas, wherein the customer makes the geographical selection through the service computer; and
outputting the advertising copy from an advertisement memory allocated to the selected category and the selected geographical area to the customer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A system for providing advertisements stored on a telecommunications network to a customer, the system comprising:
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a terminal for establishing a connection between a service computer and the customer;
an advertisement memory for storing advertising copy in a plurality of categories;
means for selecting a desired category, wherein the customer makes the category selection through the service computer;
means for selecting a desired geographical area from a plurality of geographical areas, wherein the customer makes the geographical selection through the service computer; and
means for outputting the advertising copy from the advertisement memory to the customer. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19)
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20. A system for providing advertisements stored on a telecommunications network to a customer, the system comprising:
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a terminal for establishing a connection between a service computer and the customer;
an advertisement memory for storing advertising copy in a plurality of categories;
a first selection device for selecting desired category from the plurality of categories, wherein the customer makes the category selection through the service computer;
a second selection device for selecting a desired geographical area from a plurality of geographical areas, wherein the customer makes the geographical selection through the service computer; and
an output device that outputs the advertising copy from the advertisement memory to the customer. - View Dependent Claims (21, 22, 23, 24)
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Specification