Method for linking a billboard or signage to information on a global computer network through manual information input or a global positioning system
First Claim
1. An interactive search system for obtaining a supply of information from a global computer network for presentation to a user, said information relating to particular advertising media found in a particular geographic location, said system comprising:
- an implementing server coupled to the global computer network and comprising database means for storing search-object-related information relating to advertising media and related geographic locations and associated information on where further search-object-related information relating to said advertising media can be located on the global computer network;
a computer input terminal coupled to said implementing server and operable by a user to send input data for accessing said implementing server, said input data comprising indicators of said particular advertising media and particular geographic location addressing said stored search-object-related information;
means, responsive to said input data, for activating said implementing server to use said associated information to access said further search-object-related information on the global computer network to obtain a supply of information relating to said particular advertising media; and
means for collecting and storing at said computer input terminal said further search-object-related Information accessed by said implementing server to provide a supply of search-object-related information relating to said particular advertising media from the global computer network ready for presentation to the user in accordance with the input data comprising indicators of said particular advertising media and said particular geographical location.
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Accused Products
Abstract
An interactive search system for use primarily with a global computer network, e.g., the Internet, using geographic locations of advertising media to obtain a supply of product-related information for presentation to a user. A computing means may be used to access an implementing server containing a geo-coded database linking product and manufacturer information to geographic locations of advertising media relating to such product and manufacturer. Location data relating to a billboard or signage, whether located indoors or outdoors, can be entered into the computer through manual input of data relating to the city, state or zip code of the billboard. Alternatively, the location of the advertising media can be obtained by a location determination unit, such as a global positioning system (GPS) receiver. In a preferred embodiment, the computing means and location determination units are incorporated into a single device which accesses the implementing server though a two-way wireless communication link.
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Citations
43 Claims
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1. An interactive search system for obtaining a supply of information from a global computer network for presentation to a user, said information relating to particular advertising media found in a particular geographic location, said system comprising:
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an implementing server coupled to the global computer network and comprising database means for storing search-object-related information relating to advertising media and related geographic locations and associated information on where further search-object-related information relating to said advertising media can be located on the global computer network;
a computer input terminal coupled to said implementing server and operable by a user to send input data for accessing said implementing server, said input data comprising indicators of said particular advertising media and particular geographic location addressing said stored search-object-related information;
means, responsive to said input data, for activating said implementing server to use said associated information to access said further search-object-related information on the global computer network to obtain a supply of information relating to said particular advertising media; and
means for collecting and storing at said computer input terminal said further search-object-related Information accessed by said implementing server to provide a supply of search-object-related information relating to said particular advertising media from the global computer network ready for presentation to the user in accordance with the input data comprising indicators of said particular advertising media and said particular geographical location. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. An interactive search method for obtaining a supply of information relating to the object of a search from a global computer network for presentation to a user, said search object being information regarding particular advertising media that is disposed in a particular geographic location, comprising the steps of:
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inputting, by means of an electronic terminal, input data containing indicators relating to the object of the search, to an implementing server containing databases storing search-object-related data records, relating advertising media identified by the input data indicators to web sites on a global computer network, along with further information as to where data records of interest relating to said advertising media can be located on the global computer network;
firstly querying said databases of said implementing server with input data having search-object-related indicators relating to information regarding the particular advertising media and its particular geographic location to find websites on the global computer network with data records containing information related to said input data search-object-related indicators;
secondly querying said databases of said implementing server to find websites in the global computer network containing said further information related to said data records of interest; and
transferring all of the information regarding the particular advertising media relating to the object of the search that results from said second querying of the websites, to said electronic terminal for storing and providing a supply of information regarding the object of the search obtained from the global computer network ready for presentation to the user in accordance with the input data. - View Dependent Claims (24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43)
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Specification