Personal care composition with color change indicator
First Claim
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1. A personal care substantially dry composition comprising:
- (i) from about 0.000001 to about 2% by weight of the composition of a colorant activatable by water to reveal a visual color, the colorant not being encapsulated and requiring no physical breakdown of encapsulating walls for activation; and
(ii) from about 20 to about 99.9% by weight of the composition of an oil-soluble carrier, wherein the colorant is insoluble in the carrier and the visual color is not imparted to the composition in its substantially dry state.
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Abstract
A substantially dry composition, especially for personal care products is provided which includes a colorant activatable in water to release a visual color, and an oil-soluble carrier. The colorant is insoluble in the carrier and the visual color is not imparted to the composition in its substantially dry state. Addition of water to the composition activates a color change which renders the visual color perceivable by a consumer. Color changes can be associated as a signal of performance by a consumer.
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Citations
14 Claims
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1. A personal care substantially dry composition comprising:
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(i) from about 0.000001 to about 2% by weight of the composition of a colorant activatable by water to reveal a visual color, the colorant not being encapsulated and requiring no physical breakdown of encapsulating walls for activation; and
(ii) from about 20 to about 99.9% by weight of the composition of an oil-soluble carrier, wherein the colorant is insoluble in the carrier and the visual color is not imparted to the composition in its substantially dry state. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 12, 13)
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10. A personal care substantially dry composition comprising:
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(i) from about 0.0001 to about 0.5% by weight of the composition of a water-soluble colorant activatable by water to reveal a visual color, the colorant not being encapsulated and requiring no physical breakdown of encapsulating walls for activation; and
(ii) from about 20 to about 99.9% by weight of the composition of an oil-soluble carrier having a solubility parameter value of greater than 10.5;
wherein the colorant is insoluble in the carrier and the visual color is not imparted to the composition in its substantially dry state. - View Dependent Claims (11)
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14. A personal care substantially dry composition comprising:
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(i) from about 0.00000 1 to about 2% by weight of the composition of a colorant activatable by water to reveal a visual color; and
(ii) from about 60 to about 99.9% by weight of the composition of an oil-soluble carrier selected from the group consisting of hydrocarbons, C1-C30 esters of carboxylic acids, vegetable oils, silicones and combinations thereof, wherein the colorant is insoluble in the carrier and the visual color is not imparted to the composition in its substantially dry state.
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Specification