Adding a shortcut to a web site

• US 6,819,340 B2
• Filed: 07/23/2001
• Issued: 11/16/2004
• Est. Priority Date: 07/23/2001
• Status: Expired due to Fees

• Current Assignee: Paul E. Burke
• Original Assignee: Paul E. Burke
• Inventors: Burke, Paul E.
• Primary Examiner(s): Bayerl, Raymond J.
• Application Number:
  US09/910,724
• Publication Number:
  US 20030016241A1
• Time in Patent Office: 1,212 Days
• Field of Search: 345/854, 345/835, 345/733, 345/738, 345/749, 345/760, 345/808, 345/840, 345/778, 345/779, 345/741, 345/744, 345/746, 345/747, 345/704, 715/501.1, 715/513, 709/219, 709/203, 709/202, 709/201, 709/217, 709/227, 709/229, 705/14, 705/26
• US Class Current: 715/738
• CPC Class Codes: G06F 16/958 Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking

Abstract

A method and an apparatus for accessing a web site quickly is provided. Part of the computer software for implementing the present invention will be called “See You Again Shortcut™” software in this application. The “See You Again Shortcut™” software gives visitors to the vendor'"'"'s web site, the ability to create a shortcut link to access the vendor'"'"'s web site. The shortcut link may appear on the visitor'"'"'s display. The shortcut link may be a logo or trademark of the vendor. The shortcut link may appear on the desktop display, start menu display, favorites menu display, Windows (TRADEMARKED) QuickLaunch Bar display, or in any other manner on the visitor'"'"'s display. Selecting the shortcut link on the visitor display will cause a web page of the vendor'"'"'s web site to appear on the visitor'"'"'s display.

Claims

1. A method comprising the steps of:

making a first button part of a vendor'"'"'s first web site page of a vendor'"'"'s web site;

providing and indication on the vendor'"'"'s first web site page indicating that the first button is to be used to add a shortcut to the vendor'"'"'s web site;

causing a shortcut link to be placed on a display of a visitor to the vendor'"'"'s web site in response to an add short cut process started by the selection of the first button on the vendor'"'"'s first web site page by the visitor to the vendor'"'"'s web site;

wherein selection of the shortcut link on the display of the visitor causes a vendor'"'"'s second web site page of the vendor'"'"'s web site to be displayed on the display of the visitor; and

wherein after the first button is made part of the vendor'"'"'s first web site page, the first button automatically appears on the vendor'"'"'s first web site page whenever the vendor'"'"'s first web site page is displayed.

2. The method of claim 1 wherein

the shortcut link is placed on a Desktop menu on the display of the visitor.

3. The method of claim 1 wherein

the shortcut link is placed on a Start menu on the display of the visitor.

4. The method of claim 1 wherein

the shortcut link is placed on a Favorites list menu on the display of the visitor.

5. The method of claim 1 wherein

the shortcut link is placed on a Links Bar menu on the display of the visitor.

6. The method of claim 1 wherein

the shortcut link is placed on a Windows QuickLaunch (TRADEMARKED) Bar menu on the display of the visitor.

7. The method of claim 1 wherein

the shortcut link identifies the vendor.

8. The method of claim 1 wherein

selection of the shortcut link on the display of the visitor causes a coupon code to be transferred to a vendor web site server processor.

9. The method of claim 1 wherein

selection of the shortcut link on the display of the visitor causes a username and a password which identify the visitor to be transferred to a vendor web site server processor.

10. The method of claim 1 wherein

selection of the shortcut link on the display of the visitor causes data identifying an affiliate of the vendor to be transferred to a vendor web site server processor.

11. The method of claim 10 wherein

prior to the placement of the shortcut link on the display of the visitor, the visitor to the vendor'"'"'s web site accesses the vendor'"'"'s web site through a web site of the affiliate of the vendor.

12. The method of claim 1

wherein the add shortcut process includes granting privileges to allow a visitor shortcut software program to modify software on a processor of the visitor.

13. The method of claim 1 wherein

the add shortcut process includes displaying a first pop up screen on the display of the visitor in response to selection of the first button on the vendor'"'"'s web site web page.

14. The method of claim 13 wherein

the first pop up screen includes a second button which can be selected to cause the shortcut process to continue.

15. The method of claim 14 wherein

the second button is an HTML button.

16. The method of claim 1 wherein

the first button is a graphic button displayed on the visitor display.

17. The method of claim 1 wherein

the first button is a text button displayed on the visitor display.

18. The method of claim 17 wherein

the indication includes the word “

shortcut”

.

19. A method comprising the steps of

using a vendor processor to edit a first parameter in a first file concerning a characteristic of a first shortcut link to a vendor web site;

uploading the first file including the first parameter to a vendor web site server processor; and

placing a button on the vendor web site, which can be clicked on by a visitor by using a visitor'"'"'s computer and which when clicked on causes the start of a process which adds the first shortcut link to the visitor'"'"'s computer in a manner such that the first shortcut link remains part of the visitor'"'"'s computer even after the visitor'"'"'s computer is rebooted; and

wherein the vendor processor, the vendor web site server processor, and the visitor'"'"'s computer are distinct from one another.

20. The method of claim 19 wherein

editing the first parameter determines an icon to be associated with the first shortcut link.

21. The method of claim 19 wherein

editing the first parameter determines a name to be associated with the first shortcut link.

22. The method of claim 19 further comprising

using the vendor processor to edit a second parameter in the first file concerning a characteristic of a second shortcut link to the vendor web site;

uploading the first file including the first parameter and the second parameter to the vendor web site server processor; and

wherein the process which adds the first shortcut link to the visitor'"'"'s computer also adds the second shortcut link to the visitor'"'"'s computer in a manner such that the second shortcut link remains part of the visitor'"'"'s computer even after the visitor'"'"'s computer is rebooted.