Network for targeting individual operating a microcomputer regardless of his location

• US 6,970,922 B1
• Filed: 08/27/1999
• Issued: 11/29/2005
• Est. Priority Date: 08/27/1999
• Status: Expired due to Term

• Current Assignee: Industrial Innovations Incorporated
• Original Assignee: Donald Spector
• Inventors: Spector, Donald
• Primary Examiner(s): Follansbee, John
• Assistant Examiner(s): Chang, Jungwon
• Application Number:
  US09/384,154
• Time in Patent Office: 2,286 Days
• Field of Search: 705/14, 705/1, 705/10, 705/26, 705/27, 705/35, 713/202, 340/905, 399/366, 455/456, 455/517, 701/202, 709/219, 709/217, 709/223
• US Class Current: 709/223
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04L 67/52 specially adapted for the location of the user terminal
• CPC Class Codes: H04W 4/02 Services making use of location information
• CPC Class Codes: H04W 4/029 Location-based management or tracking services
• CPC Class Codes: H04W 4/18 Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals
• CPC Class Codes: H04W 4/20 Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
• CPC Class Codes: H04W 4/23 for mobile advertising

Abstract

A network adapted to target an individual operating a microcomputer that is microwave linked to an Internet highway to offer this individual goods or services appropriate to his needs that are available at a place within reach of the individual'"'"'s present location. The microcomputer is provided with a GPS receiver that indicates the present location of the individual, this location and the identity of the individual being transmitted from the microcomputer to a web site on the highway. At the web site, a computer associated with a data bank storing the profiles of a multitude of consumers is programmed to find out whether the identified individual is included in the data bank, and to determine from his profile whether there are available at a place reachable from his present location appropriate goods or services. If a match is found, an offer to supply such goods or services is conveyed from the web site to the microcomputer.

Claims

1. A network for targeting an individual operating a microcomputer in order to offer to supply said individual with appropriate goods or services available at a place within reach of the individual'"'"'s present location, comprising:

means associated with the microcomputer to microwave-link the microcomputer to an internet highway;

a GPS receiver to indicate the individual'"'"'s present location;

means to convey over the microwave link from the microcomputer to a web site on the Internet highway, an identification of the individual and the individual'"'"'s present location, thereby providing his full address;

means at the website storing profiles of a multitude of individuals who are consumers of the goods or services to determine from the profile of individual whose address has been forwarded to the web site, which goods or services are appropriate to said individual and are available at a place reachable from his present address; and

means to convey from the web site to the microcomputer an offer to supply said goods or services, said offer being conveyed automatically by said conveying means in response to determining which good or services is appropriate for said individual.

2. A network as set forth in claim 1, in which said microwave-link is provided by a radio receiver.

3. A network as set forth in claim 1, in which said microcomputer has an e-mail address that identifies the individual.

4. A network as set forth in claim 1, in which said profiles are stored in a data bank.