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System and method for facilitating internet commerce with outsourced websites

DC CAFC
  • US 6,993,572 B2
  • Filed: 06/11/2003
  • Issued: 01/31/2006
  • Est. Priority Date: 09/17/1998
  • Status: Expired due to Term
First Claim
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1. An e-commerce outsourcing process comprising:

  • a) capturing a look and feel description associated with a host website and storing HTML code corresponding to the look and feel description at a second website;

    b) providing the host website with a link for inclusion within a page on the host website for serving to a visitor computer, wherein the provided link correlates the host website with a selected commerce object; and

    c) upon receiving an activation of the provided link from the visitor computer, serving to the visitor computer from the second website page with a look and feel corresponding to the captured look and feel description of the host website associated with the provided link and with content based on the commerce object associated with the provided link;

    whereby the visitor receiving the served page at the visitor computer perceives the page as associated with the host website even though it is served from the second website.

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