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System and method for visually analyzing clickstream data with a parallel coordinate system

  • US 6,996,536 B1
  • Filed: 09/01/2000
  • Issued: 02/07/2006
  • Est. Priority Date: 09/01/2000
  • Status: Expired due to Fees
First Claim
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1. A computer system for providing one or more visualizations to one or more users, the system comprising:

  • one or more central processing units, one or more memories, and one or more network interfaces to one or more networks;

    a sessionization process that receives one or more Web server logs from one or more online stores, and generates one session table for each session found from requests recorded in Web server logs;

    a shopping step finder process that receives one or more session tables, and generates one micro-conversion table for each given session table, each micro-conversion table comprising one or more shopping steps; and

    a visualization process that receives one or more micro-conversion tables, and generates one or more micro-conversion visualizations of shopping steps from one or more of the micro-conversion tables.

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