Method for customizing consumer product packaging by varying images appearing on packages
First Claim
1. A method for preparing customized product packaging by varying images appearing on packages of products, said method comprising:
- a. selecting a period of time over which the average consumer will have a selected probability of not seeing an image repeated,b. determining the average number of packages purchased or used by the average consumer over said selected period of time,c. determining by statistical or probability methods a size of a group of different images to be placed on the group of packages that is necessary to attain the selected probability that the average consumer will not see an image repeated over said selected period of time, the size of said group of different images being a function of the average number of packages determined in step (b),d. selecting different images equal in number to size of the group of different images determined in step (c); and
e. preparing the group of packages by placing one image randomly selected from the group of different images on one package, and continuing by placing another image randomly selected from the group of different images on another package, and further continuing likewise until the size of package determined in step (c) is complete.
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Abstract
The invention provides a method for customizing consumer product packaged thereby. The purpose of this method is to attract, increase, or retain consumer interest by varying the images appearing on packages of the products which appear to the consumer is different in most of time. The method involves selecting a number of packages the consumer will purchase without seeing the same image repeated. A group of images is randomly selected to the products such as individual packages, the consumer packages, and the cartons of consumer packages, and one image is randomly placed on each package. The method further varies the images by changing them based upon, the consumer purchasing characteristics statistically after a selected time period.
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Citations
10 Claims
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1. A method for preparing customized product packaging by varying images appearing on packages of products, said method comprising:
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a. selecting a period of time over which the average consumer will have a selected probability of not seeing an image repeated, b. determining the average number of packages purchased or used by the average consumer over said selected period of time, c. determining by statistical or probability methods a size of a group of different images to be placed on the group of packages that is necessary to attain the selected probability that the average consumer will not see an image repeated over said selected period of time, the size of said group of different images being a function of the average number of packages determined in step (b), d. selecting different images equal in number to size of the group of different images determined in step (c); and e. preparing the group of packages by placing one image randomly selected from the group of different images on one package, and continuing by placing another image randomly selected from the group of different images on another package, and further continuing likewise until the size of package determined in step (c) is complete. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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Specification