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System and method for public wireless network access subsidized by dynamic display advertising

  • US 7,062,469 B2
  • Filed: 01/02/2001
  • Issued: 06/13/2006
  • Est. Priority Date: 01/02/2001
  • Status: Expired due to Term
First Claim
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1. A method for public wireless network access comprising:

  • detecting presence of at least one mobile device at a Local Area Network (LAN) location;

    requesting user identification information from the at least one detected mobile device through a wireless access node of the LAN;

    receiving the requested user identification information from the at least one mobile device through the wireless access node of the LAN, the user identification information including personal and demographic information about a user of the at least one mobile device;

    providing access to a global communication data network through a gateway of the LAN to the at least one mobile device in response to receiving the demographic information about the user;

    forwarding at least part of the received demographic information about the user of the at least one mobile device to an advertising server;

    receiving commercial messages from the advertising server, the received commercial messages being selected based on a comparison between the forwarded demographic information of each of the users provided with the access to the global communication data network through the LAN and commercial advertising content at the advertising server; and

    displaying the received commercial messages on at least one display at the LAN location for viewing by all persons at said LAN location including the users provided with the access to the global communication data network through the LAN and other persons not accessing the global communication data network.

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