System and method for pushing information to a mobile device
First Claim
1. A method of displaying advertising content on a mobile device, comprising:
- receiving advertising data;
categorizing the advertising data as either static advertising content, dynamic advertising content, or default advertising content;
static advertising content being advertising data that relates to an identity of an advertiser;
dynamic advertising content being advertising data that is time-sensitive and that includes information relating to one or more specific advertisements from the advertiser;
default advertising content being advertising data that is not time-sensitive and that includes information relating to one or more specific advertisements from the advertiser;
combining static advertising content with either dynamic advertising content or default advertising content to generate an advertising message; and
displaying the advertising message on the mobile device.
7 Assignments
0 Petitions
Accused Products
Abstract
A system for pushing information to a mobile device includes a information source, a wireless network, and a proxy content server. The information source stores information. The wireless network sends and receives transmissions to and from the mobile device. The proxy content server is coupled to information source and the wireless network and receives information from the information source. In addition, the proxy content server stores information received from the information source to one of a plurality of channels based on predefined information categories, and automatically transmits information from a selected channel over the wireless network to the mobile device.
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Citations
14 Claims
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1. A method of displaying advertising content on a mobile device, comprising:
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receiving advertising data; categorizing the advertising data as either static advertising content, dynamic advertising content, or default advertising content; static advertising content being advertising data that relates to an identity of an advertiser; dynamic advertising content being advertising data that is time-sensitive and that includes information relating to one or more specific advertisements from the advertiser; default advertising content being advertising data that is not time-sensitive and that includes information relating to one or more specific advertisements from the advertiser; combining static advertising content with either dynamic advertising content or default advertising content to generate an advertising message; and displaying the advertising message on the mobile device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A mobile device configured to receive information over a wireless network from a server operating on a computer network, comprising:
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advertising information software instructions configured to receive advertising data and categorize the advertising data as either static advertising content, dynamic advertising content or default advertising content; static advertising content being advertising data that relates to an identity of an advertiser; dynamic advertising content being advertising data that is time-sensitive and that includes information relating to one or more specific advertisements from the advertiser; default advertising content being advertising data that is not time-sensitive and that includes information relating to one or more specific advertisements from the advertiser; and channel viewing software instructions configured to combine static advertising content with either dynamic advertising content or default advertising content to generate an advertising message for display on the mobile device. - View Dependent Claims (10, 11, 12, 13, 14)
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Specification