Digital online exchange
First Claim
Patent Images
1. A method, comprising:
- sending a first price of an item for sale from a processor to one or more clients over a network;
receiving one or more orders for the item at the first price from one or more of the clients;
delivering the item to the one or more clients that ordered the item at the first price;
pricing the item at a second price with the processor based at least on the one or more orders for the item at the first price;
sending the second price over the network to one or more clients; and
wherein said pricing includes at least one of;
(i) determining if a profit at the first price is at least equal to a best profit for one or more previous price levels for the item with the processor and increasing the first price to the second price if the profit at the first price is at least equal to the best profit for the one or more previous price levels for the item, wherein the second price is greater than the first price, and(ii) determining if the profit at the first price is less than the best profit for the one or more previous price levels with the processor and reducing the first price to the second price if the profit at the first price is less than the best profit for the one or more previous price levels, wherein the second price is less than the first price.
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Abstract
A system for dynamically pricing media content is operatively coupled to one or more clients over a network. The system dynamically adjusts pricing of the media content and delivers the media content to the clients that order the media content at a dynamically adjusted price. The price can be dynamically adjusted based on profit optimization. Alternatively or additionally, the price can be adjusted based to time between purchases. Further, the system is capable of rewarding institutions for allowing their members to access the system.
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Citations
57 Claims
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1. A method, comprising:
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sending a first price of an item for sale from a processor to one or more clients over a network; receiving one or more orders for the item at the first price from one or more of the clients; delivering the item to the one or more clients that ordered the item at the first price; pricing the item at a second price with the processor based at least on the one or more orders for the item at the first price; sending the second price over the network to one or more clients; and wherein said pricing includes at least one of; (i) determining if a profit at the first price is at least equal to a best profit for one or more previous price levels for the item with the processor and increasing the first price to the second price if the profit at the first price is at least equal to the best profit for the one or more previous price levels for the item, wherein the second price is greater than the first price, and (ii) determining if the profit at the first price is less than the best profit for the one or more previous price levels with the processor and reducing the first price to the second price if the profit at the first price is less than the best profit for the one or more previous price levels, wherein the second price is less than the first price. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30)
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31. A method, comprising:
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sending a first price of an item for sale from a processor to one or more clients over a network; receiving one or more orders for the item at the first price from one or more of the clients; delivering the item to the one or more clients that ordered the item at the first price; pricing the item at a second price with the processor based at least on the one or more orders at the first price; sending the second price over the network to one or more clients; and wherein said pricing includes; determining profit at the first price is less than a best profit for previous price levels with the processor; determining a difference between a best price at which the best profit for the previous price levels was obtained and the first price is less than a minimum limit; and setting the second price to a randomly adjusted price within a range about the best price. - View Dependent Claims (32, 33, 34, 35, 36, 37, 38, 39, 40, 41)
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42. A method, comprising:
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sending a first price of an item for sale from a processor to one or more clients over a network; receiving one or more orders for the item at the first price from one or more of the clients; delivering the item to the one or more clients that ordered the item at the first price; pricing the item at a second price with the processor based at least on the one or more orders at the first price; sending the second price over the network to one or more clients; receiving one or more second orders forte item at the second price; wherein said pricing includes determining the second price based on time between the one or more orders at the first price and the one or more second orders at the second price; wherein said pricing includes determining an average time between a number of previous orders; and wherein said pricing includes at least one of; (i) determining if the time between the one or more orders at the first price and the one or more second orders at the second price is less then the average time between the number of previous orders and increasing the first price to the second price if the time between the one or more orders at the first price and the one or more second orders at the second price is less than the average time between the number of previous orders, wherein the second price is greater than the first price, and (ii) determining if the time between the one or more orders at the first price and the one or more second orders at the second price is greater than the avenge time between the number of previous orders and decreasing the first price to the second price if the time between the one or more orders at the first price and the one or more second orders at the second price is greater than the average time between the number of previous orders, wherein the second price is less than the first price. - View Dependent Claims (43, 44, 45, 46, 47, 48, 49, 50, 51, 52)
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53. An apparatus, comprising:
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memory containing at least one item, wherein the item includes media content; a processor operatively coupled to said memory and responsive to input over a network from one or more clients, said processor being operable to dynamically adjust pricing of the item, said processor being operable to deliver the item from memory to the one or more clients that order the item at a dynamically adjusted price; wherein said processor is operable to adjust the pricing of the item by comparing profits generated by the item at different price levels; wherein the network includes the Internet; wherein said processor is operable to increase the pricing of the item when profit at a current price for the item is at least greater than a previous best profit for the item; wherein said processor is operable to increase the pricing of the item when the profit at the current price is at least equal to the previous best profit for the item; and wherein said processor is operable to increase the pricing of the item by a random percentage above the current price. - View Dependent Claims (54)
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55. An apparatus, comprising:
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memory containing at least one item, wherein the item includes media content; a processor operatively coupled to said memory and responsive to input over a network from one or more clients, said processor being operable to dynamically adjust pricing of the item, said processor being operable to deliver the item from memory to the one or more clients that order the item at a dynamically adjusted price; wherein said processor is operable to adjust the pricing of the item by comparing profits generated by the item at different price levels; wherein the network includes the Internet; wherein said processor is operable to decrease the pricing of the item when profit at a current price for the item is less than a previous best profit at a previous best price for the item; and wherein said processor is operable to decrease pricing of the item to halfway between the current price and the best price.
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56. An apparatus, comprising:
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memory containing at least one item, wherein the item includes media content; a processor operatively coupled to said memory and responsive to input over a network from one or more clients, said processor being operable to dynamically adjust pricing of the item, said processor being operable to deliver the item from memory to the one or more clients that order the item at a dynamically adjusted price; wherein said processor is operable to adjust the pricing of the item by comparing profits generated by the item at different price levels; wherein the network includes the Internet; and wherein said processor is operable to randomly adjust the pricing of the item within a specified range around a best price at which a best profit for the item was previously obtained when there is a predetermined price difference between the current price and the best price. - View Dependent Claims (57)
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Specification