System and method for integrating off-line ratings of businesses with search engines

• US 7,099,859 B2
• Filed: 01/20/2000
• Issued: 08/29/2006
• Est. Priority Date: 01/20/2000
• Status: Expired due to Fees

• Current Assignee: International Business Machines Corporation
• Original Assignee: International Business Machines Corporation
• Inventors: Sundaresan, Neelakantan
• Primary Examiner(s): Vo, Tim
• Assistant Examiner(s): PHAM, HUNG Q
• Application Number:
  US09/488,471
• Publication Number:
  US 20030033299A1
• Time in Patent Office: 2,413 Days
• Field of Search: 707/5, 707/3, 707/403, 707/513, 707/7, 707/10, 705/4, 705/27
• US Class Current: 1/1
• CPC Class Codes: G06F 16/951 Indexing; Web crawling techniques
• CPC Class Codes: G06F 16/9538 Presentation of query results
• CPC Class Codes: Y10S 707/99933 Query processing, i.e. searching
• CPC Class Codes: Y10S 707/99935 Query augmenting and refining, e.g. inexact access
• CPC Class Codes: Y10S 707/99937 Sorting

Abstract

A computer program product is provided as a business rating system to rank business that are relevant to a given Internet search topic. Business ratings are stored in a ranking repository that can be optionally searched by the user along with a user-defined search engine query. The business ratings are compiled from off-line surveys provided for example by independent agencies and/or other off-line surveys obtained through web based rating services. The business ratings can optionally be compiled from on-line questionnaires attached to the search engine results. The business ratings assess the quality of the businesses in terms of “interactive” criteria such as customer satisfaction, professionalism, and cost and ease of use of the businesses'"'"' products or services. The business rating system is comprised of an indexing engine, a query transformer, a search results transformer, a ranking based result sorter, an off-line ranking system, a metadata repository, and a ranking repository. The business rating system integrates the ratings with the search results, and ranks the search results based on such business ratings. In this manner, the user of a search engine receives feedback from other users about businesses of interest. Eventually, businesses with higher ratings will be ranked at the top of the search list, while business with lower ratings will be ranked lower.

Claims

1. A self-correcting system for use with a search engine to rank search results based upon a ranking of businesses that are selected from an unrestricted pool of merchants, comprising:

an off-line ranking system for receiving any of users'"'"' off-line surveys or feedback about businesses;

the off-line ranking system generating rating data from the any of the users'"'"' off-line surveys or feedback;

wherein the rating data correlates higher quality search matches to higher business satisfaction ratings;

wherein the off-line ranking system indexes the rating data;

a ranking repository for storing the rating data indexed by the off-line ranking system;

a result sorter for sorting query results generated by the search engine, based on the rating data from the ranking repository, and for generating ranked matches;

a profile manager for creating a user profile history from a user'"'"'s address;

wherein the user profile history enables the user to update a rating that was previously provided by the user, and disables the user from revising ratings provided by other users; and

wherein updated cumulative business satisfaction ratings from the users'"'"' on-line surveys or feedback automatically cause the on-line ranking system to re-index the rating data, and further cause the result sorter to generate ranked matches based on the re-indexed rating data.

2. The system according to claim 1, further including a search results transformer that converts the ranked matches to a user browsable form.

3. The system according to claim 2, further including an indexing engine that indexes web documents to generate indexed data.

4. The system according to claim 3, further including a metadata repository for storing web documents that have been downloaded off-line.

5. The system according to claim 3, further including a query transformer which, when prompted by a query, applies a query request to the indexed data and generates the query results.

6. The system according to claim 1, further including an on-line ranking system for receiving rating data compiled from an on-line source based on interactive criteria, and for indexing on-line rating data.

7. The system according to claim 1, wherein the off-line source includes any one or more of a questionnaire, a survey, a non-web based rating service, or a web based rating service.

8. The system according to claim 1, wherein the interactive criteria assess the quality of a business in terms of any one or more of:

customer satisfaction, professionalism, cost, and ease of use of a product or service.

9. A self-correcting computer program product for use with a search engine to rank search results based upon a ranking of businesses that are selected from an unrestricted pool of merchants, comprising:

an off-line ranking system for receiving any of users'"'"' off-line surveys or feedback about businesses;

the off-line ranking system generating rating data from the any of the users'"'"' off-line surveys or feedback;

wherein the rating data correlates higher quality search matches to higher business satisfaction ratings;

wherein the off-line ranking system indexes the rating data;

a ranking repository for storing the rating data indexed by the off-line ranking system;

a result sorter for sorting query results generated by the search engine, based on the rating data from the ranking repository, and for generating ranked matches;

a profile manager for creating a user profile history from a user'"'"'s address;

wherein the user profile history enables the user to update a rating that was previously provided by the user, and disables the user from revising ratings provided by other users; and

wherein updated cumulative business satisfaction ratings from the users'"'"' on-line surveys or feedback automatically cause the on-line ranking system to re-index the rating data, and further cause the result sorter to generate ranked matches based on the re-indexed rating data.

10. The computer program product according to claim 9, further including a search results transformer that converts the ranked matches to a user browsable form.

11. The computer program product according to claim 10, further including an indexing engine that indexes web documents to generate indexed data.

12. The computer program product according to claim 11, further including a metadata repository for storing web documents that have been downloaded off-line.

13. The computer program product according to claim 11, further including a query transformer which, when prompted by a query, applies a query request to the indexed data and generates the query results.

14. The computer program product according to claim 9, further including an on-line ranking system for receiving rating data compiled from an on-line source based on interactive criteria, and for indexing on-line rating data.

15. The computer program product according to claim 9, wherein the off-line source includes any one or more of a questionnaire, a survey, or a web based rating service.

16. The computer program product according to claim 9, wherein the interactive criteria assess the quality of a business in terms of any one or more of:

customer satisfaction, professionalism, cost, and ease of use of a product or service.

17. A method for use with a search engine to self-correctively rank search results based upon a ranking of businesses that are selected from an unrestricted pool of merchants, comprising:

receiving any of users'"'"' off-line surveys or feedback about businesses;

the off-line ranking system generating rating data from the any of the users'"'"' off-line surveys or feedback;

the rating data correlating higher quality search matches to higher business satisfaction ratings;

indexing the rating data by means of an off-line ranking system;

storing the rating data indexed by the off-line ranking system, in a ranking repository;

sorting query results generated by the search engine, based on the rating data from the ranking repository, and for generating ranked matches;

creating a user profile history from a user'"'"'s address;

wherein the user profile history enables the user to update a rating that was previously provided by the user, and disables the user from revising ratings provided by other users; and

wherein updated cumulative business satisfaction ratings from the users'"'"' on-line surveys or feedback automatically cause the on-line ranking system to re-index the rating data, and further cause the result sorter to generate ranked matches based on the re-indexed rating data.

18. The method according to claim 17, further including transforming the ranked matches into a user browsable form.

19. The method according to claim 18, further including indexing web documents to generate indexed data.

20. The method according to claim 19, further including storing web documents that have been downloaded off-line.

21. The method according to claim 19, further including applying a query request to the indexed data for generating the query results.

22. The method according to claim 17, wherein receiving rating data includes compiling rating data from an on-line ranking system based on interactive criteria, and indexing the on-line rating data.

23. The method according to claim 17, wherein receiving rating data includes compiling rating data from any one or more of a questionnaire, a survey, or a web based rating service.

24. The method according to claim 17, further including compiling rating data based on interactive criteria that assess the quality of a business in terms of any one or more of:

customer satisfaction, professionalism, cost, and ease of use of a product or service.

25. A search result service for use with a search engine to self-correctively rank search results based upon a ranking of businesses that are selected from an unrestricted pool of merchants, comprising:

receiving any of users'"'"' off-line surveys or feedback about businesses;

generating rating data from the any of the users'"'"' off-line surveys or feedback;

wherein the rating data correlates higher quality search matches to higher business satisfaction ratings;

indexing the rating data by means of an off-line ranking system;

storing the rating data indexed by the off-line ranking system, in an off-line ranking repository;

sorting query results generated by the search engine, based on the rating data from the off-line ranking repository, and for generating ranked matches;

creating a user profile history from a user'"'"'s address;

wherein the user profile history enables the user to update a rating that was previously provided by the user, and disables the user from revising ratings provided by other users; and

wherein updated cumulative business satisfaction ratings from the users on-line surveys or feedback automatically cause the on-line ranking system to re-index the rating data, and further cause the result sorter to generate ranked matches based on the re-indexed rating data.

26. The search result service according to claim 25, further comprising transforming the ranked matches into a user browsable form.

27. The search result service according to claim 26, further comprising indexing web documents to generate indexed data.

28. The search result service according to claim 27, further comprising storing web documents that have been downloaded off-line.

29. The search result service according to claim 27, further comprising applying a query request to the indexed data for generating the query results.

30. The search result service according to claim 25, wherein receiving rating data comprises compiling rating data from an on-line ranking system based on interactive criteria, and indexing the on-line rating data.

31. The search result service according to claim 25, wherein receiving rating data comprises compiling rating data from any one or more of a questionnaire, a survey, or a web based rating service.

32. The search result service according to claim 25, further comprising compiling rating data based on interactive criteria that assess the quality of a business in terms of any one or more of:

customer satisfaction, professionalism, cost, and ease of use of a product or service.