Method and system for providing advertising to telephone callers
First Claim
1. A method comprising the steps of:
- intercepting an unsuccessful telephone call attempted by a caller on an automatic advertising/service intercept action system before initiating any action by a telephony network back to the caller, wherein the automatic advertising/service intercept action system does not include subscription rights for a number dialed by the caller resulting in the unsuccessful telephone call;
automatically routing the intercepted telephone call to one of a plurality of different modules on the automatic advertising/service intercept action system; and
providing at least one sales offer for at least one good or service to the caller during the interception of the unsuccessful telephone call via one or more of the plurality of different modules on the automatic advertising/service intercept action system, wherein the at least one sales offer includes at least one sales offer specifically targeted to the caller.
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Accused Products
Abstract
A system and method for providing one or more advertisements, services, surveys, offers for goods/services, and/or offers to modify a telephone service plan (“intercept actions” collectively) to one or more parties to a telephone call are provided. One or more advertisements may be provided during one or more points along an unsuccessful or successful telephone call. One or more services may be provided gratuitously or in exchange for the presentation of one or more advertisements to recipient of the service. Additionally, a telephone service plan associated with the caller or callee may be analyzed and the caller/callee may be presented with the option to activate one or more service features that, at the time of the attempted call, are not activated in the telephone service plan. A survey may be provided to the caller/callee and the responses recorded. The caller/callee may also receive an offer for goods or services. These intercept actions may be provided during any of a plurality of points along a telephone call, such as prior to dialing; before, after or during a busy signal or ring tones; after one party disconnects but prior to the remaining party or parties disconnecting; and the like.
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Citations
27 Claims
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1. A method comprising the steps of:
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intercepting an unsuccessful telephone call attempted by a caller on an automatic advertising/service intercept action system before initiating any action by a telephony network back to the caller, wherein the automatic advertising/service intercept action system does not include subscription rights for a number dialed by the caller resulting in the unsuccessful telephone call; automatically routing the intercepted telephone call to one of a plurality of different modules on the automatic advertising/service intercept action system; and providing at least one sales offer for at least one good or service to the caller during the interception of the unsuccessful telephone call via one or more of the plurality of different modules on the automatic advertising/service intercept action system, wherein the at least one sales offer includes at least one sales offer specifically targeted to the caller. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
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19. In a telephone network, a system comprising:
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an intercept module on an automatic advertising/service intercept action system with a plurality of different modules being adapted to intercept an unsuccessful telephone call attempted by a caller before initiating any action by a telephony network back to the caller, wherein the automatic advertising/service intercept action system does not include subscription rights for a number dialed by the caller resulting in the unsuccessful telephone call; and means for providing at least one sales offer for at least one good or service to the caller during the interception of the unsuccessful telephone call, wherein the at least one sales offer includes at least one sales offer specifically targeted to the caller. - View Dependent Claims (20, 21, 22, 23, 24, 25, 26, 27)
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Specification