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Interactive multimedia smart affinity card

  • US 7,213,749 B2
  • Filed: 02/16/2005
  • Issued: 05/08/2007
  • Est. Priority Date: 02/17/2004
  • Status: Active Grant
First Claim
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1. A multimedia card assembly, comprising:

  • a multimedia portion;

    a card-shaped multimedia holder portion configured to permanently hold the multimedia portion in place so as to form a multimedia card that presents a substantially flat surface including an exposed surface of the multimedia portion; and

    a substantially flat multimedia cover portion including one of a smart chip or magnetic stripe containing magnetic information, wherein the multimedia cover portion includes a plurality of openings, and the multimedia holder portion includes a plurality of protrusions that extend through the multimedia cover portion openings to releasably interconnect the multimedia holder portion with the multimedia cover portion, wherein the multimedia cover portion is configured to releasably interconnect with the multimedia holder portion such that the multimedia cover portion and the multimedia holder portion releasably cover the exposed surface of the multimedia portion in between the multimedia cover portion and the multimedia holder portion,wherein when separated from the cover portion, the multimedia card is usable in a multimedia reader device.

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