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System and method for pushing information to a mobile device

  • US 7,248,861 B2
  • Filed: 06/12/2006
  • Issued: 07/24/2007
  • Est. Priority Date: 07/23/2001
  • Status: Expired due to Term
First Claim
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1. A system for pushing information to a mobile device, comprising:

  • an information source that stores information;

    a wireless network that sends and receives transmissions to and from the mobile device; and

    a proxy content server in communication with the information source and the wireless network, the proxy content server being configured to receive information from the information source, and automatically transmit information from a selected memory location over the wireless network to the mobile device;

    wherein the information includes advertising content, and the proxy content server is configured to categorize the advertising content as either static advertising content, dynamic advertising content, or default advertising content;

    wherein the mobile device stores categorized advertising content received from the proxy content server, and combines stored advertising content to display an advertising message such that the advertising message includes static advertising content and dynamic advertising content when dynamic advertising content is available, and if dynamic advertising content is not available, then the displayed advertising message includes static advertising content and default advertising content.

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