Method and apparatus for interactive audience participation at a live entertainment event
DC CAFCFirst Claim
1. A method for enabling interactive participation by enrolled participants during shopping activity occurring at a shopping venue patronized by a plurality of persons, said enrolled participants employing a wireless interactive device having a unique signature associated therewith and capability to:
- (i) receive and transmit messages;
(ii) accept input via a user input interface;
(iii) output messages to a user output interface; and
(iv) transmit said unique signature,the method comprising the steps of;
enrolling at least some of said persons as enrolled participants, each being equipped with one of said wireless interactive devices;
providing a wireless communication system for transmitting and receiving messages with said interactive device;
querying said enrolled participants to respond to at least one query with an answer entered through said user input interface and transmitted by said interactive device; and
receiving answers entered by said enrolled participants,said wireless interactive device further comprising localization circuitry for transmitting a location signal indicative of a physical location of said device, said method further comprising the step of detecting said transmitted location signal and said querying being directed only to enrolled participants for whom said transmitted location signal is indicative of a physical location within said shopping venue.
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Accused Products
Abstract
A method and system provide interactive participation during shopping activity occurring at a shopping venue. Enjoyment for a plurality of enrolled participants is enhanced. Participants employ wireless interactive devices that present a promotional message and include user input and output interfaces. Participants are queried, and enter answers via the user input interface. The promotional messages are preferably related to businesses associated with the shopping venue.
60 Citations
54 Claims
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1. A method for enabling interactive participation by enrolled participants during shopping activity occurring at a shopping venue patronized by a plurality of persons, said enrolled participants employing a wireless interactive device having a unique signature associated therewith and capability to:
- (i) receive and transmit messages;
(ii) accept input via a user input interface;
(iii) output messages to a user output interface; and
(iv) transmit said unique signature,the method comprising the steps of; enrolling at least some of said persons as enrolled participants, each being equipped with one of said wireless interactive devices; providing a wireless communication system for transmitting and receiving messages with said interactive device; querying said enrolled participants to respond to at least one query with an answer entered through said user input interface and transmitted by said interactive device; and receiving answers entered by said enrolled participants, said wireless interactive device further comprising localization circuitry for transmitting a location signal indicative of a physical location of said device, said method further comprising the step of detecting said transmitted location signal and said querying being directed only to enrolled participants for whom said transmitted location signal is indicative of a physical location within said shopping venue. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38)
- (i) receive and transmit messages;
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39. A system for enabling interactive participation by enrolled participants during shopping activity occurring at a shopping venue patronized by a plurality of persons, each of the participants employing a wireless interactive device having a unique signature associated therewith and capability to:
- (i) receive and transmit messages;
(ii) accept input via a user input interface;
(iii) output messages to a user output interface; and
(iv) transmit said unique signature, the system comprising;means for enrolling at least some of said persons as enrolled participants, each being equipped with one of said wireless interactive devices; a wireless communication means for transmitting and receiving messages with said interactive device; means for querying said enrolled participants to respond to at least one query with an answer entered through said user input interface and transmitted by said interactive device; means for receiving answers entered by said enrolled participants, and means for disseminating at least one promotional message to said enrolled participants through said user output interface of said interactive device said disseminating means comprising a promotional message server in data communication with said wireless communications system, said promotional message server providing said at least one promotional message from a plurality of messages stored in said promotional message server and sending said promotional message to said wireless interactive device through said wireless communications system. - View Dependent Claims (40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54)
- (i) receive and transmit messages;
Specification