System and method for interactive, computer assisted personalization of on-line merchandise purchases
First Claim
1. An electronic system for purchasing merchandise online using a computer having a display device, comprising:
- means for selecting and purchasing merchandise, by a user, online; and
an interactive wizard guide, selectively and optionally deployed by the user, for making online merchandise recommendations and computer-assisted selections tailorized to said user, said interactive wizard guide comprising;
means for prompting the user to specify preferences regarding at least one type of merchandise of interest to said user, said prompting means includes means for prompting the user to answer a plurality of questions,means for receiving the preferences and answers to the plurality of questions to create a user profile,means for searching in and retrieving data from at least one database using predetermined intelligence rules together with said user profile to determine said recommendations and said selections of said merchandise and accessories to said merchandise,means, in response to said retrieving means, for displaying on said display device, said recommendations and said selections of said merchandise and said accessories, andmeans for overriding said interactive wizard guide.
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Abstract
A system and method for enabling on-line purchasers to customize and personalize their purchasing options by prompting the customer to indicate customer preferences regarding merchandise and services to be purchased on-line. The system and method use intelligent process and rule-driven inquiry-databases, intelligent product databases, artificial intelligence rules, data comparison algorithms, animation software, graphics and video input and output hardware and software and/or video streaming to (1) guide consumers in specifying customer preferences, (2) make purchasing recommendations to consumers, (3) narrow selections of merchandise or services, (4) determine the fit of merchandise, (5) configure and optimize various options of subsystems into a complete system, (6) layout, compose and/or animate merchandise or models wearing merchandise, and (7) display the fitted system of multiple items with the recommended and/or selected settings.
113 Citations
21 Claims
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1. An electronic system for purchasing merchandise online using a computer having a display device, comprising:
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means for selecting and purchasing merchandise, by a user, online; and an interactive wizard guide, selectively and optionally deployed by the user, for making online merchandise recommendations and computer-assisted selections tailorized to said user, said interactive wizard guide comprising; means for prompting the user to specify preferences regarding at least one type of merchandise of interest to said user, said prompting means includes means for prompting the user to answer a plurality of questions, means for receiving the preferences and answers to the plurality of questions to create a user profile, means for searching in and retrieving data from at least one database using predetermined intelligence rules together with said user profile to determine said recommendations and said selections of said merchandise and accessories to said merchandise, means, in response to said retrieving means, for displaying on said display device, said recommendations and said selections of said merchandise and said accessories, and means for overriding said interactive wizard guide. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21)
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Specification