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System and method for networked loyalty program

  • US 7,398,225 B2
  • Filed: 04/17/2001
  • Issued: 07/08/2008
  • Est. Priority Date: 03/29/2001
  • Status: Expired due to Fees
First Claim
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1. A method for implementing a loyalty program at a host computer system, said method comprising the steps of:

  • receiving and storing manufacturer item identifiers, wherein said manufacturer item identifiers are received from a manufacturer;

    receiving and storing retail item identifiers, wherein said retail item identifiers are received from a merchant;

    associating and storing each of said retail item identifiers with a corresponding one of said manufacturer item identifiers;

    receiving and processing a purchase transaction, wherein said purchase transaction includes a consumer ID, a retailer item identifier, and a purchase price;

    retrieving a manufacturer item identifier corresponding to said retail item identifier;

    calculating a first set of reward points based on said consumer ID, said purchase price and a first currency to point ratio corresponding to said retailer item identifier;

    calculating a second set of reward points based on said consumer ID, said purchase price and a second currency to point ratio corresponding to said manufacturer item identifier;

    calculating a third set of reward points based on said consumer ID, said purchase price and a third currency to point ratio corresponding to affiliated Service Establishment (SE) numbers; and

    ,combining said first set of reward points, said second set of reward points, and said third set of reward points within a loyalty account associated with said consumer ID.

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