Power toothbrush demonstration package

• US 7,416,081 B2
• Filed: 03/06/2006
• Issued: 08/26/2008
• Est. Priority Date: 03/07/2005
• Status: Active Grant

• Current Assignee: Colgate-Palmolive Company
• Original Assignee: Colgate-Palmolive Company
• Inventors: Sorrentino, Alan, Moskovich, Robert, Nguyen, Quang
• Primary Examiner(s): Gehman; Bryon P
• Application Number:
  US11/369,217
• Publication Number:
  US 20060207901A1
• Time in Patent Office: 904 Days
• Field of Search: 206/320, 206361-3622, 206418-422, 206/459.1, 206/459.5, 206730-735, 206/362.3, 446 73- 76, 446/268
• US Class Current: 206/362.2
• CPC Class Codes: B65D 2201/00 Means or constructions for testing or controlling the contents
• CPC Class Codes: B65D 2203/00 Decoration means, markings, information elements, contents indicators see also B65D5/4212, B65D33/004
• CPC Class Codes: B65D 75/36 one sheet or blank being recessed and the other formed of relatively stiff flat sheet material, e.g. blister packages , the recess or recesses being preformed B65D73/0057, B65D73/0092 take precedence
• CPC Class Codes: B65D 75/54 Cards, coupons, or other inserts or accessories opening devices B65D75/70

Abstract

A package that demonstrates a functionality of a contained product that has a demonstration feature distinct from the contained product that changes from a resting state to an active state upon activation of the contained product is described. In at least one configuration the product is a power toothbrush. In various instances the demonstration feature may be a movable medium. Among other things the movable medium may be agitated in the active state or may comprise various substances including one or more of sand, glitter, particles, powder filaments or fiber. A method of demonstrating the aforementioned functionality of a product, such as a toothbrush, is also described.

Claims

1. A package that demonstrates a functionality of a contained product, wherein the contained product is a power toothbrush, the package comprising a demonstration feature distinct from the power toothbrush that changes from a resting state to an active state upon activation of the power toothbrush.

2. The package of claim 1, wherein the active state is visually representative of the functionality of the power toothbrush.

3. The package of claim 1, wherein the demonstration feature further comprises a movable medium.

4. The package of claim 3, wherein the movable medium further comprises a liquid that becomes agitated in the active state.

5. The package of claim 4, wherein the movable medium further comprises one of sand, glitter, particles, powder, filaments and fibers.

6. The package of claim 3, wherein the movable medium further comprises one of sand, glitter, particles, powder, filaments and fibers.

7. The package of claim 6, wherein the movable medium further comprises magnetic particles that are communicative in the resting state.

8. The package of claim 1, wherein the demonstration feature is integral with the package.

9. The package of claim 1, wherein the demonstration feature is removable from the package.

10. The package of claim 1, wherein the demonstration feature is a liquid-filled capsule.

11. The package of claim 10, wherein the demonstration feature surrounds at least a portion of the power toothbrush.

12. The package of claim 11, wherein the demonstration feature surrounds the power toothbrush.

13. The package of claim 1, wherein the demonstration feature further comprises a socket to accommodate at least a portion of the power toothbrush.

14. The package of claim 1, wherein the power toothbrush further comprises a powered element, and wherein the demonstration feature is situated near the powered element.

15. A method of demonstrating power toothbrush functionality comprising the steps of:

a) providing a package including a contained power toothbrush with a functionality;

b) providing a demonstration feature in the package that has a resting state and an active state;

c) activating the contained power toothbrush within the package; and

d) changing the demonstration feature from the resting state to the active state to demonstrate the functionality the demonstrative feature further comprising a movable medium that becomes agitated in the active state.

16. The method of claim 15, wherein the demonstration feature further comprising a liquid-filled capsule.

17. A package that demonstrates a functionality of a contained product having a power source and a portion that moves upon activation of the power source, the package comprising a demonstration feature distinct from the contained product that changes from a resting state to an active state upon activation of the power source of the contained product, the demonstration feature comprising a moveable medium including a liquid that becomes agitated in the active state.

18. The package of claim 17, wherein the movable medium further comprises one of sand, glitter, particles, powder, filaments and fibers.

19. A package that demonstrates a functionality of a contained product having a power source and a portion that moves upon activation of the power source, the package comprising a demonstration feature distinct from the contained product that changes from a resting state to an active state upon activation of the power source of the contained product, the demonstration feature comprising a moveable medium including one of sand, glitter, particles, powder, filaments and fibers.

20. The package of claim 19, wherein the movable medium further comprises magnetic particles that are communicative in the resting state.

21. A package for a contained product that provides a multi-sensorial experience comprising:

a) a product having a power source and a portion that generates a first sensorial experience upon activation of the power source of the product within the package; and

b) a demonstration feature that changes from a resting state to an active state upon activation of the power source of the product, the active state generating a second sensorial experience that is different from the first sensorial experience, wherein at least one of the first and second sensorial experiences relates to the sense of touch.

22. The package of claim 21, wherein at least one of the first and second sensorial experiences relates to the sense of sight.

23. The package of claim 22, wherein the product is a toothbrush and the demonstration feature comprises a movable medium.

24. The package of claim 23, wherein the demonstration feature is a liquid-filled capsule.

25. The package of claim 21, wherein one of the sensorial experiences is represented by an agitated medium.