Telecommunication and advertising business model and method of utilizing same

• US 7,440,563 B2
• Filed: 03/02/2007
• Issued: 10/21/2008
• Est. Priority Date: 03/02/2007
• Status: Expired due to Fees

• Current Assignee: Papatel, Inc.
• Original Assignee: Sumo Technologies, LLC
• Inventors: Baiz Matuk, Enrique A
• Primary Examiner(s): Gauthier; Gerald
• Application Number:
  US11/681,460
• Publication Number:
  US 20080212758A1
• Time in Patent Office: 599 Days
• Field of Search: 379/67.1, 379/209.01, 379/88.25, 705/14, 709/206
• US Class Current: 379/209.01
• CPC Class Codes: G06Q 30/0258 Registration
• CPC Class Codes: G06Q 30/0272 Period of advertisement exposure
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising
• CPC Class Codes: G06Q 30/0277 Online advertisement
• CPC Class Codes: H04M 2203/352 In-call/conference information service
• CPC Class Codes: H04M 3/4878 Advertisement messages
• CPC Class Codes: H04M 3/56 Arrangements for connecting several subscribers to a common circuit, i.e. affording conference facilities video conference systems H04N7/15

Abstract

A telecommunication and advertising business model and method of utilizing same that permits users to make telephone calls for a predetermined amount of time according to the destination of the call. The telecommunication and advertising business model is controlled by an on-line database system and comprises customers, and companies that pay for advertising through a system.

Claims

1. A method for utilizing a telecommunication and advertising business model comprising subscription-based membership for free predetermined telecommunication and advertising services for users that are funded by advertisers or companies, comprising playing simultaneously different commercial advertisements/messages to at least two users that are funded by said advertisers or companies when said at least two users are an originator of a telephone call and a recipient of said telephone call, said originator of a telephone call is a first person and said recipient of said telephone call is a second person.

2. The method for utilizing a telecommunication and advertising business model set forth in claim 1, further characterized in that said simultaneously different commercial advertisements/messages comprise at least a first portion and a second portion.

3. The method for utilizing a telecommunication and advertising business model set forth in claim 2, further characterized in that an identical or different random DTMF number request is made to said at least two users after said first portion and before said second portion.

4. The method for utilizing a telecommunication and advertising business model set forth in claim 3, further characterized in that said second portion plays only when said identical or different random DTMF number request is properly responded to by one of said at least two users.

5. The method for utilizing a telecommunication and advertising business model set forth in claim 4, further characterized in that said identical or different random DTMF number request is made to said at least two users to ensure that said at least two users are listening to said simultaneously different commercial advertisements/messages.

6. The method for utilizing a telecommunication and advertising business model set forth in claim 5, further characterized in that said simultaneously different commercial advertisements/messages are provided through an on-line database system.

7. The method for utilizing a telecommunication and advertising business model set forth in claim 6, further characterized in that said simultaneously different commercial advertisements/messages are managed through a network by said advertisers or companies.

8. The method for utilizing a telecommunication and advertising business model set forth in claim 7, further characterized in that said network is a world-wide-web.

9. A method for utilizing a telecommunication and advertising business model, comprises the steps of:

Step A;

calling a system, toll or local telephone number, by a user 1;

Step B;

starting a new session by said system, said system recording an ANI and requesting from said user 1 a preferred language, and allowing said user 1 to enter as a member or register, said system proceeding to Step C if said user 1 is registered or wishes to register in said system and said system proceeding to Step F otherwise;

Step C;

playing a first message to said user 1, said system proceeding to Step D if said user 1 is registered in said system and said system proceeding to Step E otherwise;

Step D;

reaching a subscription-based membership user free-feature menu, comprising a virtual phone number, voicemail, and multi-party conferencing, said system proceeding to Step G if said user 1 said is registered in said system;

Step E;

reaching a registration menu to register, if said user 1 wishes to register and said system proceeding to Step D;

Step F;

choosing a language by said user 1, said system setting language based on a selection by said user 1 and playing a second message to said user 1;

Step G;

playing dial destination number DTMF request by said system and said user 1 pressing a key if a mistake is made;

Step H;

dialing a destination telephone number by said user 1;

Step I;

calculating cost per minute, ad duration, call segment duration time “

L”

, ad frequency, and delay time “

Y”

to start dialing, and determining which commercial advertisements/messages to play based on demographics of said user 1, said system proceeding to Step J if said user 1 misdials and said system proceeding to Step K1 and K2 otherwise;

Step J;

playing a third message to said user 1 by said system if said user 1 misdials, said system proceeding to Step G;

Step K1;

waiting for said delay time “

Y” and

dialing said destination telephone number by said system, said system proceeding to Step L if said user 2 is available to receive answer a telephone call, said system proceeding to Step N if said telephone call is to be answered by an automated telephone answering service, and said system proceeding to Step U1 otherwise;

Step K2;

playing a fourth message to said user 1 followed by a ring tone by said system until said system completes playing a fifth message in Step L to a user 2, said system proceeding to Step M;

Step L;

answering said telephone call by said user 2 and playing said fifth message to said user 2 by said system;

Step M;

connecting said user 1 to said user 2 by said system, said system proceeding to Step O;

Step N;

answering said telephone call by an automated telephone answering service and said system proceeding to Step M;

Step O;

calculating said call segment duration time “

L”

minus a first predetermined time period and playing a sixth message to said users 1 and 2 indicating that said telephone call will be interrupted at end of said first predetermined time period;

Step P;

playing simultaneously a first portion of identical or different first messages to said users 1 and 2;

Step Q;

asking simultaneously said users 1 and 2 for an identical or different random DTMF number request, said system proceeding to Step R if said random DTMF number request is incorrectly answered or is not answered at all by said users 1 and 2 within said first predetermined number of times, said system proceeding to Step T1 otherwise;

Step R;

repeating said random DTMF number request a first predetermined number of times if incorrect or if no answer, to said users 1 and 2;

Step S;

terminating said telephone call;

Step T1;

answering said random DTMF number request correctly within said first predetermined number of times by said users 1 and 2;

Step T2;

playing simultaneous remainder of said identical or different first messages to said users 1 and 2 and going to Step M;

Step U1;

attempting said destination telephone number if busy or fails;

Step U2;

playing a seventh message to said user 1 that said destination number is busy or has failed, said system proceeding to Step G to retry said destination number, and said system proceeding to Step V otherwise; and

Step V;

terminating said telephone call at any time if either of said users 1 or 2 disconnects.

10. A method for utilizing a telecommunication and advertising business model comprising subscription-based membership for free predetermined telecommunication and advertising services that are funded by advertisers, comprising playing simultaneously different commercial advertisements/messages to at least a first person and a second person that are funded by said advertisers when said first person as an originator of a telephone call calls said second person, said simultaneously different commercial advertisements/messages comprise at least a first portion and a second portion.

11. The method for utilizing a telecommunication and advertising business model set forth in claim 10, further characterized in that an identical or different random DTMF number request is made to said first person and said second person after said first portion and before said second portion.

12. The method for utilizing a telecommunication and advertising business model set forth in claim 11, further characterized in that said second portion plays only when said identical or different random DTMF number request is properly responded to by said first person and said second person.

13. The method for utilizing a telecommunication and advertising business model set forth in claim 12, further characterized in that said identical or different random DTMF number request is made by said first person and said second person to ensure that said first person and said second person are listening to said simultaneously different commercial advertisements/messages.

14. The method for utilizing a telecommunication and advertising business model set forth in claim 13, further characterized in that said simultaneously different commercial advertisements/messages are provided through an on-line database system.

15. The method for utilizing a telecommunication and advertising business model set forth in claim 14, further characterized in that said simultaneously different commercial advertisements/messages are managed through a network by said advertisers or companies.

16. The method for utilizing a telecommunication and advertising business model set forth in claim 15, further characterized in that said network is a world-wide-web.