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Couponing system

  • US 7,578,435 B2
  • Filed: 08/16/2007
  • Issued: 08/25/2009
  • Est. Priority Date: 02/05/2004
  • Status: Expired due to Fees
First Claim
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1. A method of offering coupons by a bankcard issuer through a couponing system to a consumer at a point of sale, such method comprising the steps of:

  • selecting an item for inclusion in the couponing system;

    detecting entry of an identifier of the item to be purchased by the consumer at the point of sale;

    searching a database using the identifier of the item to identify a coupon that provides a discount on a purchase price of the item to any consumer when used with a card of the bank card issuer;

    calculating a discount offered by the coupon for purchase of the item when purchased with the card; and

    displaying at the point of sale the calculated discount available to the consumer based upon use of the card and which calculated discount is not applicable with competing cards.

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