Method and apparatus for delivering geographical specific advertisements to a communication device
First Claim
1. A method of generating contact information and associated advertisements of entities in a particular geographic area, the method comprising:
- providing a first centralized database having data fields for input of contact information, the first centralized database containing contact information of entities from multiple geographic areas;
providing a second centralized database having data fields for input of advertisements which are associated with the contact information of one or more entities included in the first centralized database, wherein the contact information in the first centralized database has one or more advertisement links attached thereto and said advertisement link(s) is/are responsive to one or more corresponding advertisements in the second centralized database;
providing a third database on a communication device having similar or substantially identical data fields as the first and second databases;
capturing contact information and the associated advertisement link(s) from the first centralized database for one or more entities associated with the geographical location of the communication device;
receiving an input selecting a contact contained in communication device;
capturing advertisement responsive to link attached to select contact information from second database by means of communication link; and
displaying the contact information and the advertisement on the communication device for the selected contact.
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Abstract
The present invention relates to apparatus, method and system for advertising on communication devices, such as cellular phones. A ‘central contact information database’ containing contact information of businesses and individuals is created. The ‘central contact information database’ is saved in a ‘central server’. One or more advertisements in the form of data, audio, video, or image file or a combination thereof is paired to one or more contact information contained in the ‘central contact information database’. The contact information and paired advertisements may then be downloaded and automatically stored in memory of a communication device. In one embodiment, the contact information is downloaded based on a geographical location of the communication device.
67 Citations
4 Claims
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1. A method of generating contact information and associated advertisements of entities in a particular geographic area, the method comprising:
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providing a first centralized database having data fields for input of contact information, the first centralized database containing contact information of entities from multiple geographic areas; providing a second centralized database having data fields for input of advertisements which are associated with the contact information of one or more entities included in the first centralized database, wherein the contact information in the first centralized database has one or more advertisement links attached thereto and said advertisement link(s) is/are responsive to one or more corresponding advertisements in the second centralized database; providing a third database on a communication device having similar or substantially identical data fields as the first and second databases; capturing contact information and the associated advertisement link(s) from the first centralized database for one or more entities associated with the geographical location of the communication device; receiving an input selecting a contact contained in communication device; capturing advertisement responsive to link attached to select contact information from second database by means of communication link; and displaying the contact information and the advertisement on the communication device for the selected contact. - View Dependent Claims (2, 3, 4)
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Specification