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Retail environment

  • US 7,686,217 B2
  • Filed: 08/06/2007
  • Issued: 03/30/2010
  • Est. Priority Date: 09/29/2005
  • Status: Active Grant
First Claim
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1. A method of operating a retail store, comprising the steps of:

  • providing responsive environment apparatus in a store building;

    providing a plurality of trigger event sensors positioned throughout said store building, each of said trigger event sensors comprising a motion, light, sound, video, manually triggered, or radio frequency detector;

    sensing trigger events associated with a plurality of individual customers, and therefrom actuating said apparatus to provide a separate micro-environment customized to each of said plurality of individual customers and wherein said micro-environment for each of said individual customers moves physically about said store building as the associated individual customer moves about said store building;

    wherein said responsive environment apparatus is adapted to enforce a change event in the vicinity of said individual customers; and

    wherein said change event is selected from the group consisting of temperature changes, audio changes, store associate interaction changes, display of how said individual customer purchased in the past, and display of how said individual customer wants information needed to make a decision, delivered.

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