Dynamic pay per call listings
First Claim
Patent Images
1. A system, comprising:
- a database that stores at least one listing comprising a plurality of sublistings, each of the sublistings being associated with one of a plurality of advertisers; and
a server storing a response subsystem configured to provide the listing in a response,the server also storing a forwarding subsystem configured to forward a request for information related to the listing to one of the advertisers.
16 Assignments
0 Petitions
Accused Products
Abstract
At least one listing comprises a plurality of sublistings, each of the sublistings being associated with one of a plurality of advertisers. A response subsystem is configured to provide the listing in a response. A forwarding subsystem configured is to forward a request for information to one of the advertisers.
144 Citations
20 Claims
-
1. A system, comprising:
-
a database that stores at least one listing comprising a plurality of sublistings, each of the sublistings being associated with one of a plurality of advertisers; and a server storing a response subsystem configured to provide the listing in a response, the server also storing a forwarding subsystem configured to forward a request for information related to the listing to one of the advertisers. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 18)
-
-
9. A system, comprising:
-
a database that stores a plurality of listings that includes at least one dynamic listing comprising a plurality of sublistings, each of the sublistings being associated with one of a plurality of advertisers such that a one-to-many relationship exists between the at least one dynamic listing and the advertisers; a server storing a response subsystem configured to provide a listing in a response, the server also storing a forwarding subsystem configured to forward a request for information related to the listing to one of the advertisers. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16, 19)
-
-
17. A system, comprising:
-
a database that stores a plurality of listings that includes at least one dynamic listing comprising a telephone number and a plurality of sublistings, each of the sublistings being associated with one of a plurality of advertisers such that a one-to-many relationship exists between the at least one dynamic listing and the advertisers; a server storing a response subsystem configured to provide a listing in a response, the response subsystem comprising at least one priority metric, the response subsystem further configured to use the priority metric in providing the listing; the server also storing a forwarding subsystem configured to forward a call to the telephone number to one of the advertisers according to the priority metric. - View Dependent Claims (20)
-
Specification