Creation and delivery of customized content

• US 7,725,816 B2
• Filed: 10/27/2006
• Issued: 05/25/2010
• Est. Priority Date: 02/09/2000
• Status: Expired due to Fees

• Current Assignee: Microsoft Technology Licensing LLC (Microsoft Corporation)
• Original Assignee: Microsoft Corporation
• Inventors: Harry, Craig, Halim, Antony, Cottrille, Scott C, Cai, Patrick Pei, Daugherty, Brian R, Olubummo, Ade A
• Primary Examiner(s): Ries; Laurie
• Assistant Examiner(s): Nguyen; Maikhanh
• Application Number:
  US11/588,928
• Publication Number:
  US 20070044011A1
• Time in Patent Office: 1,306 Days
• Field of Search: 715200-203, 715/205, 715/209, 715/210, 715/226, 715/227, 715/231, 715/234, 715/238, 715/239, 715/249, 715253-256, 715/264, 715/265, 715/273, 715/703, 715/744, 715/746, 715/760, 715/762, 715/204, 715/243, 715/250, 715/252, 715/700, 709201-203, 709205-207
• US Class Current: 715/234
• CPC Class Codes: G06F 16/9537 Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
• CPC Class Codes: G06F 40/129 Handling non-Latin characters, e.g. kana-to-kanji conversion
• CPC Class Codes: G06F 40/58 Use of machine translation, e.g. for multi-lingual retrieval, for server-side translation for client devices or for real-time translation
• CPC Class Codes: H04L 51/063 Content adaptation, e.g. replacement of unsuitable content
• CPC Class Codes: H04L 67/52 specially adapted for the location of the user terminal

Abstract

A method, apparatus, and software are disclosed for delivering customized content to clients with diverse content needs, such as clients from diverse geographical areas an language backgrounds. Customizable content is separated from the underlying code, which is used as a template for inserting localized content into a basic document framework as represented by the template. Both electronic mail and Web community customization techniques are disclosed.

Claims

1. A computer-implemented method for delivering a customized Internet document to a client, the method comprising:

identifying a fixed portion and a variable portion of a customizable Internet document;

isolating the variable portion of the customizable Internet document, wherein isolating the variable portion of the customizable document comprises;

extracting a plurality of string literals from the customizable document; and

storing the string literals as symbols;

storing a plurality of customized versions of the variable portion of the customizable Internet document in a directory hierarchy as a function of one or more characteristics of the customized versions;

generating a plurality of encoded versions for each customized version, wherein the encoded versions represent Double Byte Character Set (DBCS), Universal Code Character Set (Unicode), 8-bit Unicode Transformation Format (UTF-8) versions of a customized version;

storing the encoded versions in distinct subdirectories within the directory hierarchy;

receiving a request for the customized Internet document from the client;

in response to the received request issued by the client, selecting at least one of the plurality of customized versions as a function of at least one of a language and a location attributable to the client, said selecting further comprising selecting at least one of the plurality of encoded versions for each selected customized version based on the received request;

generating the customized Internet document by combining the fixed portion and the selected at least one of the plurality of customized encoded versions; and

transmitting the generated customized Internet document to the client.

2. The method of claim 1, wherein the generated customized document is HTML encoded.

3. The method of claim 1, wherein the customized versions are characterized by at least one of a language and a location.

4. The method of claim 1, wherein the received request includes a Domain Name Service (DNS) entry.

5. The method of claim 4, further comprising:

detecting the DNS entry; and

selecting one of the customized versions of the variable portion as a function of the DNS entry.

6. A computer-readable storage medium having computer instructions, said computer instructions when executed by a computer performs a method for delivering a customized Internet document to a client, the method comprising:

identifying a fixed portion and a variable portion of a customizable Internet document;

isolating the variable portion of the customizable Internet document, wherein isolating the variable portion of the customizable document comprises;

extracting a plurality of string literals from the customizable document; and

storing the string literals as symbols;

storing a plurality of customized versions of the variable portion of the customizable Internet document in a directory hierarchy as a function of one or more characteristics of the customized versions;

generating a plurality of encoded versions for each customized version, wherein the encoded versions represent Double Byte Character Set (DBCS), Universal Code Character Set (Unicode) 8-bit Unicode Transformation Format (UTF-8) versions of a customized version;

storing the encoded versions in distinct subdirectories within the directory hierarchy;

receiving a request for the customized Internet document from the client;

in response to the received request, selecting at least one of the plurality of customized versions as a function of at least one of a language and a location attributable to the client, said selecting further comprising selecting at least one of the plurality of encoded versions for each selected customized version based on the received request;

generating the customized Internet document by combining the fixed portion and the selected at least one of the customized encoded versions; and

transmitting the generated customized Internet document to the client.

7. The computer-readable storage medium of claim 6, wherein the generated customized Internet document is HTML encoded.

8. The computer-readable storage medium of claim 6, further comprising:

storing a plurality of fixed portions of a plurality of documents;

selecting one of the plurality of fixed portions as a function of the message type indicator and the message language indicator; and

generating the customized document by combining the selected fixed portion with the selected encoded version.

9. The computer-readable storage medium of claim 6, wherein the generated customized Internet document comprises at least one of a sender address, a recipient address, a subject header, and a message body.

10. The computer-readable storage medium of claim 9, further comprising, in response to identifying the recipient address as a distribution list,

determining a plurality of addresses constituting the distribution list;

and

generating a distinct customized Internet document for each of the determined addresses.

11. The computer-readable storage medium of claim 9, further comprising, in response to identifying the recipient address as a distribution list,

determining a plurality of addresses constituting the distribution list;

and

generating a customized Internet document having the plurality of addresses associated therewith.

12. A computer-implemented method for delivering a customized World Wide Web (WWW) page to a client, the method comprising:

identifying a fixed portion and a variable portion of a customizable WWW page;

isolating the variable portion of the customizable WWW page, wherein isolating the variable portion of the customizable WWW page comprises;

extracting a plurality of string literals from the customizable WWW page; and

storing the string literals as symbols;

storing a plurality of customized versions of the variable portion of the customizable WWW page in a directory hierarchy as a function of one or more characteristics of the customized versions;

generating a plurality of encoded versions of each customized version, wherein the encoded versions represent Double Byte Character Set (DBCS), Universal Code Character Set (Unicode) 8-bit Unicode Transformation Format (UTF-8) versions of a customized version;

storing the encoded versions in distinct subdirectories within the directory hierarchy;

receiving a request for the customized WWW page from the client;

selecting, in response to the received request, at least one encoded version from the plurality of encoded versions as a function of at least one of a language and a location attributable to the client, said selecting further comprising selecting at least one of the plurality of encoded versions for each selected customized version based on the received request;

generating the customized WWW page by combining the fixed portion and the selected at least one of the plurality of encoded versions; and

transmitting the generated customized WWW page to the client.

13. The method of claim 12, wherein the customized versions are characterized by at least one of a language and a location.

14. The method of claim 12, wherein the received request includes a Domain Name Service (DNS) entry.

15. The method of claim 14, further comprising:

detecting the DNS entry; and

selecting the at least one encoded version as a function of the DNS entry.