Method and system to present video content

• US 7,730,405 B2
• Filed: 12/07/2005
• Issued: 06/01/2010
• Est. Priority Date: 12/07/2005
• Status: Active Grant

• Current Assignee: IAC Search & Media Incorporated (Match Group, Inc.)
• Original Assignee: IAC Search & Media Incorporated (Match Group, Inc.)
• Inventors: Veri, Mario, Gulli, Antonino, Savona, Antonio
• Primary Examiner(s): Chow; Dennis-Doon
• Assistant Examiner(s): Parker; Brandon
• Application Number:
  US11/297,229
• Publication Number:
  US 20070130159A1
• Time in Patent Office: 1,637 Days
• Field of Search: 715/719, 715/716, 715/723
• US Class Current: 715/719
• CPC Class Codes: G06F 16/738 Presentation of query results

Abstract

A method and system to preview video content. The system comprises an access component to receive a search request and a loader to simultaneously stream a plurality of videos associated with the search request. The system may further comprise a trigger to detect a pointer positioned over a first video and a mode selector to provide the first video in a preview mode.

Claims

1. A method to present content to a user, the method comprising:

receiving a search request originating from the user;

extracting video search results based on the search request, the video search results being extracted from a database having metadata associated with web content, the video search results comprising a plurality of search result video objects;

identifying one or more advertisements to be presented as video objects to the user based on the search request;

responsive to the search request, simultaneously playing a first video object and a second video object from the plurality of search result video objects;

detecting a selection from the user of the first video object of the playing video objects by detecting a pointer positioned over the first video object from the plurality of search results video objects;

responsive to the detecting the selection, automatically pausing the second video object of the playing video object not selected to become a still image object and providing the first video object in preview mode by commencing playing of the first video object in a higher resolution mode;

detecting deselection from the user of the first video object; and

responsible to the deselection, automatically simultaneously playing the first video object and the second video object in lower resolution mode.

2. The method of claim 1, wherein the one or more advertisement video objects are identified based on characteristics associated with the search request.

3. The method of claim 1, wherein providing the first video object in the preview mode comprises streaming of audio associated with the first video object.

4. The method of claim 1, further comprising:

detecting the pointer positioned over a second video object from the plurality of search result video objects; and

providing the second video object in a preview mode.

5. A system to present content to a user, the system comprising:

an access component to receive a search request and to extract video search results based on the search request, the video search results being extracted from a database having metadata associated with web content, wherein the video search results comprise a plurality of search result video objects;

an advertisement selector to identify a plurality of advertisements to be presented as video objects based on the search request;

a loader to simultaneously play a first video object and a second video object from the plurality of search result video objects;

a trigger to detect a selection from the user of the first video object from the plurality of search result video objects by detecting a pointer positioned over the first video object from the plurality of search result video objects, wherein the loader is further configured to pause the playing of the second video object not selected by the user to become a still image object and to provide the first video in preview mode by commencing playing the first video object in higher resolution mode, detecting deselection from the user of the first video object, and responsive to the detection of the deselection, automatically simultaneously playing the first video object and the second video object in lower resolution mode.

6. The system of claim 5, wherein the advertisement selector is configured to identify the plurality of advertisement video objects based on characteristics associated with the search request.

7. The system of claim 6, wherein the characteristics associated with the search request comprise information related to past behavior of the user.

8. The system of claim 5, wherein the loader is further configured to pause streaming of the video objects not selected in response to the trigger detecting the pointer positioned over the first video object.

9. The system of claim 5, wherein the loader is further to provide the second video object in the preview mode responsive to the trigger detecting the pointer positioned over the second video object.

10. A machine-readable medium having stored thereon data representing sets of instructions which, when executed by a machine, cause the machine to:

receiving a search request originating from the user;

extracting video search results based on the search request, the video search results being extracted from a database having metadata associated with web content, the video search results comprising a plurality of search result video objects;

identifying one or more advertisements to be presented as video objects to the user based on the search request;

responsive to the search request, simultaneously playing a first video object and a second video object from the plurality of search result video objects;

detecting a selection from the user of the first video object of the playing video objects by detecting a pointer positioned over the first video object from the plurality of search result video objects;

responsive to the detecting the selection, automatically pausing the second video object of the playing video objects not selected to become a still image object and providing the first video object in preview mode by commencing playing of the first video in higher resolution mode;

detecting deselection from the user of the first video object; and

responsive to the detection of the deselection, automatically simultaneously playing the first video object and the second video object in lower resolution mode.