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Wireless subscriber loyalty system and method

  • US 7,747,461 B2
  • Filed: 11/15/2002
  • Issued: 06/29/2010
  • Est. Priority Date: 11/15/2002
  • Status: Active Grant
First Claim
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1. A computer-based system for creating and implementing a subscriber promotional reward scheme comprising:

  • a computer-based interface configured to receive records from a plurality of transaction record source locations;

    said records containing data representing events relative to a subscriber;

    said computer-based interface additionally configured for transforming said data into standardized data;

    said standardized data being in a standard data encoding format;

    a computer-based promotion engine connected to said computer-based interface for receiving said standardized data;

    a computer-based subscriber profile database connected to said computer-based promotion engine for maintaining a subscriber profile relative to said subscriber;

    said computer-based subscriber profile database configured to receive and respond to requests from said computer-based promotion engine for subscriber profile data stored in said subscriber profile based on said subscriber identifier;

    a computer-based promotion profile database connected to said computer-based promotion engine for maintaining carrier configurable promotion monitors;

    said computer-based promotion profile database configured to receive and respond to requests from said computer-based promotion engine for promotion monitors corresponding to said events and based on said subscriber identifier and said events; and

    ,said computer-based promotion engine configured to update said subscriber profile data based on said promotion monitors and said subscriber profile data;

    said computer-based promotion engine further configured to store an update to said subscriber profile data on said computer-based subscriber profile database.

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