Transaction tracking, managing, assessment, and auditing data processing system and network
First Claim
Patent Images
1. A data processing system comprising:
- a. an affiliate site for displaying data comprising promotions on a web page;
b. a clearinghouse server in communication with said affiliate site, said clearinghouse server operable to parse HTTP data received from said affiliate site, said HTTP data including an affiliate field comprising one or more subvariables; and
c. a merchant site in communication with said clearinghouse server, wherein said merchant site is operable to obtain information triggered by said affiliate site from said clearinghouse server and said merchant site is operable to submit information to said clearinghouse server relating to affiliate referral activity on said merchant site,wherein said clearinghouse server is configured to track user referrals from said affiliate site to said merchant site, and to track sales to one or more of said users by said merchant site, and to calculate commissions owed for said sales to said affiliate site.
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Accused Products
Abstract
An improved processing system for tracking commerce on the Internet provides for subvariable processing and includes web page scanning to discern fraud or improper content to insure proper promotion of select products within the network environment.
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Citations
12 Claims
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1. A data processing system comprising:
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a. an affiliate site for displaying data comprising promotions on a web page; b. a clearinghouse server in communication with said affiliate site, said clearinghouse server operable to parse HTTP data received from said affiliate site, said HTTP data including an affiliate field comprising one or more subvariables; and c. a merchant site in communication with said clearinghouse server, wherein said merchant site is operable to obtain information triggered by said affiliate site from said clearinghouse server and said merchant site is operable to submit information to said clearinghouse server relating to affiliate referral activity on said merchant site, wherein said clearinghouse server is configured to track user referrals from said affiliate site to said merchant site, and to track sales to one or more of said users by said merchant site, and to calculate commissions owed for said sales to said affiliate site. - View Dependent Claims (2, 3)
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4. A data processing system comprising:
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a first computer connected to and in communication with a computer network, said first computer having memory storage for one or more files defined by universal resource locator, said files forming web pages and providing information of interest to one or more users and further including a promotional icon formed from text, graphics, or image having embedded therein a sequence of commands for transferring a link to a user computer in communication with said first computer, to a second, clearinghouse computer and then to a thirds merchant computer wherein goods and/or services associated with said promotional icon are available for purchases;
said transfer of said user computer link including a user or site identifier that is recorded at the clearinghouse computer and the merchant computer so that data regarding purchases made at the merchant computer by said user may be attached and used to provide a commission based on referral by said icon,wherein said clearinghouse computer is configured to track user referrals from said first computer to said merchant computer, and to track sales to one or more of said users by said merchant computer, and to calculate commissions owed for said sales. - View Dependent Claims (5, 6, 7, 8, 9, 10, 11)
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12. A data processing system for supporting web based commerce and commission tracking on a multi-node network, comprising:
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a plurality of web pages within the multi-node network, wherein each of the plurality of web pages displays at least one on-line content; a storage component for storing information related to products or services promoted or to be promoted on one or more of each of the plurality of web pages; a web access and scanning code for selectively downloading particular ones of the plurality of web pages and examining the selected web page content, and a web page processor programmed to analyze the accessed and scanned web page, wherein said web page processor includes a comparison mechanism for comparing the content on said scanned web pages with said stored information and making assessments based on said comparisons.
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Specification