Indicating website reputations during an electronic commerce transaction
First Claim
Patent Images
1. A method, comprising:
- receiving an indicator of an attempt by a user to execute an electronic commerce transaction, the transaction attempt including presenting the user with an opportunity to enter information into at least one entry field of a website; and
upon receiving the indicator of the attempted transaction, automatically presenting indicia of a reputation of another entity involved in the electronic commerce transaction;
wherein a reputation service host stores the indicia of the reputation of the other entity, the reputation service host in communication with a client device of the user via a network;
wherein the indicia of the reputation of the other entity is collected by the reputation service host prior to the attempted transaction;
wherein a request for the indicia of the reputation of the other entity is received by a client application;
wherein the transaction attempt includes presenting the user with the opportunity to enter the information into the at least one entry field of the website and the user entering the information into the at least one entry field of the website, and the transaction attempt occurs before the entered information is transmitted to a provider of the website.
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Accused Products
Abstract
An aspect of the present invention relates to the methods and systems involved in receiving an indicator of an attempt by a user to execute an electronic commerce transaction and, upon receiving the indicator of the attempted transaction, presenting indicia of the reputation of another entity involved in the electronic commerce transaction.
229 Citations
27 Claims
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1. A method, comprising:
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receiving an indicator of an attempt by a user to execute an electronic commerce transaction, the transaction attempt including presenting the user with an opportunity to enter information into at least one entry field of a website; and upon receiving the indicator of the attempted transaction, automatically presenting indicia of a reputation of another entity involved in the electronic commerce transaction; wherein a reputation service host stores the indicia of the reputation of the other entity, the reputation service host in communication with a client device of the user via a network; wherein the indicia of the reputation of the other entity is collected by the reputation service host prior to the attempted transaction; wherein a request for the indicia of the reputation of the other entity is received by a client application; wherein the transaction attempt includes presenting the user with the opportunity to enter the information into the at least one entry field of the website and the user entering the information into the at least one entry field of the website, and the transaction attempt occurs before the entered information is transmitted to a provider of the website. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19)
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20. A system, comprising:
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a receiving facility adapted to receive an indicator of an attempt by a user to execute an electronic commerce transaction, the transaction attempt including presenting the user with an opportunity to enter information into at least one entry field of a website; and a presentation facility adapted to automatically present indicia of a reputation of another entity involved in the electronic commerce transaction following the receipt of the indicator of the attempt; wherein a reputation service host stores the indicia of the reputation of the other entity, the reputation service host in communication with a client device of the user via a network; wherein the indicia of the reputation of the other entity is collected by the reputation service host prior to the attempt; wherein a request for the indicia of the reputation of the other entity is received by a client application; wherein the system is operable such that the transaction attempt includes presenting the user with the opportunity to enter the information into the at least one entry field of the website and the user entering the information into the at least one entry field of the website, and the transaction attempt occurs before the entered information is transmitted to a provider of the website. - View Dependent Claims (21, 22, 23, 24, 25, 26, 27)
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Specification