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System and method of voting via an interactive television system

  • US 7,789,305 B2
  • Filed: 09/08/2006
  • Issued: 09/07/2010
  • Est. Priority Date: 09/08/2006
  • Status: Expired due to Fees
First Claim
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1. A method of voting via an interactive television system, the method comprising:

  • identifying data embedded within video content sent to a set-top box device via an access network of an Internet Protocol Television (IPTV) system, the data indicating a voting event related to the video content;

    sending data related to a voting indicator to the set-top box device, wherein the voting indicator includes a selectable indicator of an option to cast a vote related to the video content;

    determining whether payment information is required in order to accept a vote related to the video content;

    sending data related to a voting interface to the set-top box device;

    receiving a voting selection from the set-top box device;

    adding the voting selection to a tally of votes related to the video content when a voting status indicates that a previous vote has not been received from the set-top box device; and

    changing the voting status to indicate that a vote has been received from the set-top box device upon addition of the voting selection to the tally of votes.

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