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Value driven integrated build-to-buy decision analysis system and method

  • US 7,797,185 B2
  • Filed: 07/26/2006
  • Issued: 09/14/2010
  • Est. Priority Date: 11/03/2000
  • Status: Expired due to Fees
First Claim
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1. A computer-implemented decision analysis system that facilitates decision, the system comprising:

  • one or more processors configured to execute computer program modules, the computer program modules comprising;

    a first module configured to create a demand component comprising at least one demand-oriented, values-based decision analysis component, the demand component being based on;

    i) a set of product characteristics and qualities;

    ii) a set of aggregated product demand values associated with a set of buyers and resulting from the set of product characteristics and qualities, and a quantifiable metric associated with each aggregated product demand value, wherein the individual aggregated product demand values are determined by aggregating corresponding product demand values of the different buyers in the set of buyers;

    iii) a set of aggregated buyer demand values associated with the set of buyers and predetermined for the set of buyers independent of the product characteristics and qualities, and a quantifiable metric associated with each aggregated buyer demand value in the set of aggregated buyer demand values, wherein the individual aggregated buyer values are determined by aggregating corresponding buyer demand values of the different buyers in the set of buyers;

    iv) a set of demand value tradeoffs indicating how the set of buyers would trade one aggregated product demand value for another aggregated product demand value;

    v) a set of demand information components, each defined in terms of a probability or a probability distribution; and

    vi) a set of buyer alternatives that represent at least one products the set of buyers are individually capable of purchasing;

    a second module configured to create a build component comprising at least one supply-oriented, values-based decision analysis component, the build component being based on;

    i) a set of product supply values associated with a seller and resulting from the set of product characteristics and qualities, and a quantifiable metric associated with each product supply value;

    ii) a set of seller supply values associated with the seller and determined for the seller independent of the product characteristics and qualities, and a quantifiable metric associated with each seller supply value;

    iii) a set of supply value tradeoffs showing how the seller would trade one product supply value for another product supply value;

    iv) a set of seller information components, each defined in terms of a probability or a probability distribution; and

    v) a set of seller alternatives that represent products the seller is capable of selling;

    a third module configured to combine the aggregated product demand values, the aggregated buyer demand values, the product supply values, the seller supply values, the demand value tradeoffs, the supply value tradeoffs, the buyer information components and the seller information components to evaluate risk and return characteristics of the buyer alternatives and the seller alternatives; and

    a fourth module configured to perform sensitivity analysis to show how the risk and return characteristics of the seller alternatives change as one or more of the aggregated product demand values, the aggregated buyer demand values the product supply values, the demand value tradeoffs, the supply value tradeoffs, the buyer information components or the seller information components change.

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