Recognition of patterns in data

• US 7,827,183 B2
• Filed: 03/17/2004
• Issued: 11/02/2010
• Est. Priority Date: 03/19/2003
• Status: Expired due to Fees

• Current Assignee: Customiser Limited
• Original Assignee: Customiser Limited
• Inventors: Fraser, Andrew John, Stanton, Edward C., Downing, Oliver J.
• Primary Examiner(s): Pham; Hung Q
• Application Number:
  US10/803,520
• Publication Number:
  US 20050015376A1
• Time in Patent Office: 2,421 Days
• Field of Search: 705/10, 706 1- 9, 707/101, 707/100, 707/1, 707/10, 707/104.1, 707/2, 707/3, 707/200
• US Class Current: 707/748
• CPC Class Codes: G06Q 10/10 Office automation; Time management
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

A system is disclosed for recognition of patterns in data. It has particular application to a data management system for managing data relating to customers and transactions, the aim being to derive predictive information relating to the future behavior of customers. The system comprises an analysis engine for analysing relationships between responses made by a user to questions relating to a service or products, in which the analysis is of responses made by a customer to one or more constructs. The system operates by subjecting data relating to the opinions of customers to a process of fuzzy entailment such that meaningful conclusions can be drawn when data is an imprecise match with a set of conditions.

Claims

1. A data management system for identifying patterns in data related to an item for which a recommendation is provided from the system to a user, the data management system comprising:

a host computer system having;

a construct repository configured to retain a plurality of construct pair reference sets, each construct pair reference set comprising at least a first descriptive term and a second descriptive term, the first descriptive term and the second descriptive term selected according to personal construct theory to represent contrasting opinions;

a graphical user interface configured to display a user-selectable control related to displayed construct pair reference sets of the plurality of retained construct pair reference sets and further configured to receive a particular user'"'"'s opinion score selected between the first descriptive term and the second descriptive term of each of the displayed construct pair reference sets, the graphical user interface further configured to store in the construct repository the opinion scores received from the particular user for the displayed construct pair reference sets; and

an analysis engine configured to analyze relationships among a plurality of received user opinions for construct pair reference sets retrieved from the construct repository in which the analysis engine analyses responses made by the particular user using a statistical process based on a mesh to identify a set of users to which the particular user belongs and to generate a recommendation for the particular user related to an item based on the degree to which the particular user is proximal in profile to others in the set, wherein the mesh has a value that is based on the difference in opinion scores between two or more user inputs.

2. The data management system according to claim 1 in which the particular user inputs a score representative of their opinion by adjustment of a position of a control provided by the graphical user interface.

3. The data management system according to claim 1 in which the results of the analysis are further used to deduce a set of information items of interest to the particular user.

4. The data management system according to claim 1 in which the system executes on a server that communicates with the particular user over a network link.

5. The data management system according to claim 1 that includes a user data input component that executes on a remote host system.

6. The data management system according to claim 5 in which the data input component is represented in the display generated by a web browser.

7. The data management system according to claim 5 in which the data input component is generated by an applet that is downloaded to the remote host from the server.

8. The data management system according to claim 1 in which the construct pair reference set is obtained through use of a repertory grid in accordance with personal construct theory.

9. The data management system according to claim 1 in which incomplete data is processed by matching those parts of the data that are present with characteristics of existing data.

10. The data management system according to claim 9 in which the incomplete data is subject to discriminant analysis.

11. The data management system according to claim 1 in which data is subject to a process of linearisation prior to being analysed.

12. The data management system according to claim 11 in which the process of linearisation includes conversion of non-numeric data to a numeric form.

13. The data management system according to claim 1 in which users are the customers of a business and wherein the output from the analysis engine includes predictive information as to the future purchasing behaviour of the customers.

14. The data management system of claim 1 in which the item is selected from one of a person, a product, a service, a topic, a concept, an event, and an experience.

15. The data management system of claim 1 wherein the user-selectable control is configured to have a discrete number of settings for receiving the user'"'"'s opinion about the aspect of the item.