Method and apparatus for product display
First Claim
Patent Images
1. A method comprising:
- receiving, over the Internet and from a customer of a web site available via the Internet, a request to display a type of product;
selecting, by use of a processor of a computing device operable to facilitate the customer'"'"'s interaction with the web site, a substitute product for the product from a plurality of substitute products for the product,in which a plurality of manufacturers have agreed to pay for display of a respective substitute product of the plurality of substitute products,in which selecting is based directly on expected revenue from the mere display of the selected substitute product;
displaying, by use of the processor and on the web site, the substitute product adjacent to at least one other product which corresponds to the type of product;
receiving, over the Internet and from the customer, a selection of the substitute product; and
allowing the customer to purchase the substitute product.
3 Assignments
0 Petitions
Accused Products
Abstract
Systems and methods are provided for receiving from a customer a selection of a product category. At least one product is determined that is associated with the selected product category. A substitute product for the determined product is selected. In one embodiment, a signal is transmitted to display the selected substitute product.
-
Citations
21 Claims
-
1. A method comprising:
-
receiving, over the Internet and from a customer of a web site available via the Internet, a request to display a type of product; selecting, by use of a processor of a computing device operable to facilitate the customer'"'"'s interaction with the web site, a substitute product for the product from a plurality of substitute products for the product, in which a plurality of manufacturers have agreed to pay for display of a respective substitute product of the plurality of substitute products, in which selecting is based directly on expected revenue from the mere display of the selected substitute product; displaying, by use of the processor and on the web site, the substitute product adjacent to at least one other product which corresponds to the type of product; receiving, over the Internet and from the customer, a selection of the substitute product; and allowing the customer to purchase the substitute product. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
-
-
11. A computer readable medium storing instructions configured to direct a processor to perform a method, the method comprising:
-
receiving from a customer a request to display a type of product; selecting a substitute product for the product from a plurality of substitute products for the product, in which a plurality of manufacturers have agreed to pay for display of a respective substitute product of the plurality of substitute products, in which selecting is based directly on expected revenue from the mere display of the selected substitute product; displaying the substitute product adjacent to at least one other product which corresponds to the type of product; receiving from the customer a selection of the substitute product; and allowing the customer to purchase the substitute product. - View Dependent Claims (12, 13, 14, 15, 16, 17, 18, 19, 20)
-
-
21. An apparatus comprising:
-
a processor; and a computer readable medium in communication with the processor, the computer readable medium storing instructions configured to direct the processor to; receive from a customer a request to display a type of product; select a substitute product for the product from a plurality of substitute products for the product, in which a plurality of manufacturers have agreed to pay for display of a respective substitute product of the plurality of substitute products, in which selecting is based directly on expected revenue from the mere display of the selected substitute product; display the substitute product adjacent to at least one other product which corresponds to the type of product; receive from the customer a selection of the substitute product; and allow the customer to purchase the substitute product.
-
Specification