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IPOS transaction terminal

  • US 7,866,553 B2
  • Filed: 06/13/2008
  • Issued: 01/11/2011
  • Est. Priority Date: 07/31/2000
  • Status: Active Grant
First Claim
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1. A customer-response unit for communication with a cashier-side unit, the customer-response unit, comprising:

  • an interface to a content-provider for receiving content for presentation, wherein the content is unrelated to data essential for completion of the transaction;

    a display for presenting the content, wherein the display includes an indication that a customer can respond to the content by interacting with the customer-response unit; and

    a customer interface for receiving customer input and a customer response to the content, the customer-response unit determining whether the response to the content are received, the response being transmitted to an advertisement server in order to collect information about the customer when the response is received, the customer-response unit generating a non-response and transmitting the non-response to the advertisement server to collect information about the customer when the response is absent.

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