System for join-up incentive messaging and bonusing
First Claim
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1. A method of registering an unenrolled player in a player tracking system, said method comprising:
- permitting the unenrolled player to play a gaming device using an uncarded player account;
detecting a triggering event;
notifying the unenrolled player after the occurrence of the triggering event;
presenting the unenrolled player with a first set of enrollment incentives that the unenrolled player would have earned if enrolled in the player tracking system;
allowing the unenrolled player to enroll in the player tracking system in response to an election by the unenrolled player to enroll in the player tracking system, wherein the unenrolled player is awarded with the first set of enrollment incentives after enrolling in response to the notification;
notifying the unenrolled player after the occurrence of a subsequent triggering event in response to an election by the unenrolled player not to enroll in the player tracking system, wherein a frequency of notifications to the unenrolled player is adjustable;
presenting the unenrolled player with a second set of enrollment incentives that the unenrolled player would have earned if enrolled in the player tracking system; and
allowing the unenrolled player to enroll in the player tracking system in response to an election by the unenrolled player to enroll in the player tracking system after the subsequent triggering event, wherein the unenrolled player is awarded with the first set and the second set of enrollment incentives after enrolling in response to the notification of the subsequent triggering event.
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Abstract
Uncarded play can be monitored by a gaming device or network to target incentives aimed at achieving player tracking system enrollment. A player is permitted to begin gaming device play. The player'"'"'s play is monitored for triggering events suggesting a player'"'"'s value to the casino and prompting notification of join-up incentives to the player. The player can be solicited to enroll and can be awarded join-up incentives following enrollment.
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Citations
37 Claims
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1. A method of registering an unenrolled player in a player tracking system, said method comprising:
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permitting the unenrolled player to play a gaming device using an uncarded player account; detecting a triggering event; notifying the unenrolled player after the occurrence of the triggering event; presenting the unenrolled player with a first set of enrollment incentives that the unenrolled player would have earned if enrolled in the player tracking system; allowing the unenrolled player to enroll in the player tracking system in response to an election by the unenrolled player to enroll in the player tracking system, wherein the unenrolled player is awarded with the first set of enrollment incentives after enrolling in response to the notification; notifying the unenrolled player after the occurrence of a subsequent triggering event in response to an election by the unenrolled player not to enroll in the player tracking system, wherein a frequency of notifications to the unenrolled player is adjustable; presenting the unenrolled player with a second set of enrollment incentives that the unenrolled player would have earned if enrolled in the player tracking system; and allowing the unenrolled player to enroll in the player tracking system in response to an election by the unenrolled player to enroll in the player tracking system after the subsequent triggering event, wherein the unenrolled player is awarded with the first set and the second set of enrollment incentives after enrolling in response to the notification of the subsequent triggering event. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33)
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34. A player tracking system for uncarded players, said player tracking system comprising:
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a network; a plurality of gaming devices interconnected via said network; and at least one server coupled to said plurality of gaming devices via said network, wherein said at least one server is configured to; track uncarded play of unenrolled players having uncarded player accounts; store the tracked uncarded play in a memory; detect an occurrence of a triggering event; notify at least one of the unenrolled players after the occurrence of the triggering event; present the unenrolled player with a first set of enrollment incentives that the unenrolled player would have earned if enrolled in said player tracking system; enable the unenrolled player to enroll in said player tracking system in response to an election by the unenrolled player to enroll, wherein the unenrolled player is awarded with the first set of enrollment incentives after enrolling in said player tracking system; notify the unenrolled player after the occurrence of a subsequent triggering event in response to an election by the unrolled player not to enroll, wherein a frequency of notifications to the unenrolled player is adjustable; present the unenrolled player with a second set of enrollment incentives that the unenrolled player would have earned if enrolled in the player tracking system; and allow the unenrolled player to enroll in the player tracking system in response to an election by the unenrolled player to enroll in the player tracking system after the subsequent triggering event, wherein the unenrolled player is awarded with the first set and the second set of enrollment incentives after enrolling in response to the notification of the subsequent triggering event. - View Dependent Claims (35, 36, 37)
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Specification
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Current AssigneeIGT (International Game Technology)
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Original AssigneeIGT (International Game Technology)
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InventorsManfredi, Vincent S., Schneider, Richard J.
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Primary Examiner(s)Vo; Peter DungBa
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Assistant Examiner(s)Leiva; Frank M
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Application NumberUS10/731,159Publication NumberTime in Patent Office2,591 DaysField of Search463/25, 463/16, 463/42, 463/40, 705/14.12US Class Current463/25CPC Class CodesG06Q 30/0209 Incentive being awarded or ...G07F 17/32 for games, toys, sports, or...
