Systems and methods for managing and distributing media content
First Claim
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1. A computer implemented method for delivering commercials from a content management apparatus to content providers, wherein all steps are performed by the computer, the computer comprising a processor, a memory device and control logic stored therein, said method comprising:
- presenting a plurality of advertisement campaigns to a user through a computer interface, each advertising campaign comprising a plurality of fillable video segment slots, eachfillable segment slot arranged at a specific time point within said advertisement campaign, each of the plurality of advertisement campaigns including at least one non-customizable advertisement portion and at least one customizable advertisement portion;
receiving a campaign selection input from the user;
in response to receiving the campaign selection input, presenting the user with a first set of criteria associated with the customizable advertisement portion of the selected advertisement campaign;
receiving a first criteria selection from the user;
accessing a library of media segments stored in the memory device, each of the media segments comprising a portion of an advertisement, each media segment associated with metadata defining the media segment;
transmitting the criteria selection to an assembly component;
searching the library for media segments having metadata correlating with the criteria selection;
retrieving at least one correlating media segment from the library;
inserting the correlating media segment into one of the fillable media slots in the customizable advertisement portion;
merging the customizable advertisement portion comprising the correlated media segment with at least a portion of the non-customizable advertisement portion, thereby forming a completed commercial; and
presenting a preview of the completed commercial prior to transmitting the completed commercial to a local content provider.
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Abstract
In accordance with the present invention, a media content management application that allows a user to customize, assemble, distribute, and track one or more versions of media content based on semantic criteria is provided.
185 Citations
12 Claims
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1. A computer implemented method for delivering commercials from a content management apparatus to content providers, wherein all steps are performed by the computer, the computer comprising a processor, a memory device and control logic stored therein, said method comprising:
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presenting a plurality of advertisement campaigns to a user through a computer interface, each advertising campaign comprising a plurality of fillable video segment slots, each fillable segment slot arranged at a specific time point within said advertisement campaign, each of the plurality of advertisement campaigns including at least one non-customizable advertisement portion and at least one customizable advertisement portion; receiving a campaign selection input from the user; in response to receiving the campaign selection input, presenting the user with a first set of criteria associated with the customizable advertisement portion of the selected advertisement campaign; receiving a first criteria selection from the user; accessing a library of media segments stored in the memory device, each of the media segments comprising a portion of an advertisement, each media segment associated with metadata defining the media segment; transmitting the criteria selection to an assembly component; searching the library for media segments having metadata correlating with the criteria selection; retrieving at least one correlating media segment from the library; inserting the correlating media segment into one of the fillable media slots in the customizable advertisement portion; merging the customizable advertisement portion comprising the correlated media segment with at least a portion of the non-customizable advertisement portion, thereby forming a completed commercial; and presenting a preview of the completed commercial prior to transmitting the completed commercial to a local content provider. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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Specification